Why The Brain Thrives on What It Fears Most

Your perception of the world, life, yourself and others affects each and every decision you have ever made, or ever will make. Neuroscientist Beau Lotto has devoted much of his work to understanding perception, creativity, biases, and much more. He is the author of the book Deviate, which reveals startling truths about the brain and it’s perceptions. Beau argues that the next big innovation in the world is not a new technology, but rather a new way of seeing. 

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