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Andy Molinsky-01.png

How To Demolish What’s Holding You Back & Leave Your Comfort Zone with Andy Molinsky

August 17, 2017 by Lace Gilger in High Performance, Emotional Intelligence

In this episode we discuss why people struggle to reach outside their comfort zones – and why it’s so critically important that you do, we explore the 5 core psychological road blocks stopping people from stepping outside their comfort zones, we go deep on how you can become tougher, more resilient, and embrace discomfort, how you can master the art of small talk, what you need to do to cultivate the skill of “global dexterity” and much more with Dr. Andy Molinksy.

Dr. Andy Molinsky is a professor of Organizational Behavior and Psychology at Brandeis University. Andy is the author of Reach: A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge and Build Confidence, as well as Global Dexterity: How to Adapt Your Behavior across Cultures without Losing Yourself in the Process. He has been featured in Inc., Psychology Today, The Harvard Business Review, and was named one of LinkedIn’s Top Voices for 2016.

We discuss:

  • Lessons from interviews with students, teachers, police officers, rabbis, priests, entrepreneurs, goat farmers - and the common lessons of WHY people struggle to step outside their comfort zones

  • Why do people struggle to reach outside their comfort zones?

  • The vital importance of stepping outside your comfort zone

  • The 5 core psychological road blocks / challenges that make it hard to step outside our comfort zones

  • Authenticity/Identity/Self image

    1. Likability

    2. Competence

    3. Resentment

    4. Morality

  • Imposter Syndrome and how it can trap you in your comfort zone

  • Our “amazing capacity” to avoid discomfort and seek relief

  • What happens when people avoid uncomfortable situations

  • How we can often create imperfect substitutions for situations we want to avoid

  • How our minds rationalize excuses so that we can avoid uncomfortable things

  • “Fear is about predicting the future” and we are often poor predictors of our own futures

  • If you want to achieve your goals you usually have to step outside your comfort zone

  • Specific tactics and strategies you can use to step outside of your comfort zone

  • How conviction can help you step outside your comfort zone and push you

  • Customizing and tweaking situations to make them slightly more bearable can help you take that first step

  • The danger of “catastrophizing” and always assuming the worst case scenario

  • The power of clarity and getting clear on the truth about what you want, and what the worst case scenarios are

  • How we can build resilience and make the pursuit of discomfort stick

  • The power of a learning orientation and growth mindset to give you the ability to step outside your comfort zone

  • Stepping outside your comfort zone starts in your mind

  • The power of desensitizing yourself to things outside your comfort zone, and what happens when you continue to have experiences outside your comfort zone

  • How to deliver bad news to people, fire someone, and have tough conversations

  • The dysfunctional conversations that might arise if you don’t know the right way to deliver bad news

  • The vital importance of mastering the art of small talk & strategies for mastering small talk

  • Why every meaningful relationship you’ve ever had (other than family) started with small talk

  • Focus first on building camaraderie and rapport, then trust

  • Listening, making connection, asking questions in an open ended way

  • Developing global dexterity and learning to act outside of your cultural comfort zone

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions on how to do that).

This Episode of The Science of Success is brought to you by our partners at Skillshare! For a limited time, Skillshare is offering our listeners One Month of UNLIMITED ACCESS ABSOLUTELY FREE! Just go to www.skillshare.com/success to redeem your free unlimited month NOW!

Are you a professional looking to get a leg-up at work? Or just someone who just loves learning new things? Are you looking to do your job better?

Want to add some impressive skills to your resume? Skillshare is an online learning community with over sixteen thousand classes in design, business, and more. You can learn everything from logo design to social media marketing to street photography. Unlimited access to all of this for a low monthly price – never pay PER class again!

Again, Skillshare is giving our listeners a month of unlimited access - absolutely FREE! Go to www.skillshare.com/success to redeem your free month!

This Episode of The Science of Success is brought to you by our partners, That Moment Podcast. That Moment explores the pivot that changes everything: moments that open doors for discovery and growth, but also bring the looming possibility of failure. Each show features different leaders and innovators sharing their stories of taking risks in business and in life. That Moment is produced by Pivotal, who believes when change is the only constant, people and businesses must be built to adapt. Get the details of their first episode "It Was Essentially Disrupting Ourselves" here and check them out on iTunes, Google Play, and Soundcloud.

SHOW NOTES, LINKS, & RESEARCH

  • [Book] Reach by Andy Molinsky

  • [Book] Global Dexterity by Andy Molinsky

  • [Website] Rejection Therapy with Jia Jiang

  • [Personal Site] Andy Molinsky

  • [LinkedIn] Andy Molinsky

  • [SoS Episode] Embracing Discomfort

  • [SoS Episode] Research Reveals How You Can Create The Mindset of a Champion with Dr. Carol Dweck

  • [Book] Mindset: The New Psychology of Success by Carol S. Dweck

Episode Transcript


[00:00:06.4] ANNOUNCER: Welcome to The Science of Success with your host, Matt Bodnar.

[0:00:12.6] MB: Welcome to The Science of Success. I’m your host, Matt Bodnar. I’m an entrepreneur and investor in Nashville, Tennessee and I’m obsessed with the mindset of success and the psychology of performance. I’ve read hundreds of books, conducted countless hours of research and study and I am going to take you on a journey into the human mind and what makes peak performers tick with the focus on always having our discussion rooted in psychological research and scientific fact, not opinion.

In this episode we discuss why people struggle to reach outside their comfort zones. Why it’s so critically important that you do. We explore the five core psychological roadblocks stopping people from stepping outside their comfort zones. We go deep on how you can become tougher, more resilient, and embrace discomfort. How you can master the art of small talk. What you need to do to cultivate the skill of global dexterity, and much more, with Dr. Andy Molinsky. 

The Science of Success continues to grow with now more than a million downloads, listeners in over a hundred countries, hitting number one New and Noteworthy and more. I get listener comments and emails all the time asking me, “Matt, how do you organize and remember all these incredible information?” 

A lot of her listeners are curious about how I keep track of all the incredible knowledge I get from reading hundreds of books, interviewing amazing experts, listening to awesome podcasts, and more. Because of that, we’ve created an epic resource just for you, a detailed guide called How to Organize and Remember Everything, and you can get it completely for free by texting the word “smarter to the number 44222. Again, it's a guide we created called How to Organize and Remember Everything. All you have to do to get it is to visit successpodcast.com and join our email list or text the word “smarter” to the number 44222. That “smarter” to the number 44222. 

In our previous episode, we discussed an old trick palm readers use the you can leverage to get people to do what you want. Why persuasion does not lie just in the message itself, but rather in how the messages presented. What the research reveals about why the context matters as much, if not more than the content itself. Why you shouldn't ask people for their opinion, but instead ask someone for their advice. How small differences that seem trivial make huge impacts on human behavior, and much more, with the godfather of influence himself, Dr. Robert Cialdini. If you want to master the tools to influence anyone and listen to a titan of psychology, be sure to check out that episode. 

Don't forget, if you want to get all these incredible information, links, transcripts, everything we’re going to talk about in the show, and much more, be sure to check out our show notes. Just go to successpodcast.com and hit the show notes button at the top. 

Lastly, your support is what drives us and keeps us creating great new content, adding value to the world and interviewing amazing guests every single week. You can become part of our incredible mission and help us build an even better future by becoming one of our patrons on Patreon. We just launched on Patreon, and if the Science is Success is valuable to you we would love if you would sign up and become one of our patrons, and we offer some sweet bonuses for you if you sign up as well. Join us today and become a part of our mission to unleash human potential. You can join now and become a patron by going to successpodcast.com/patreon, that success podcast.com/patreon, or just hit to the Patreon button at the top of our website. 

[0:03:32.2] MB: Today we have another awesome guest on the show, Andy Molinsky. Andy is a professor of organizational behavior and psychology at Brandeis University. Andy is the author of Reach: A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge and Build Confidence, as well as Global Dexterity: How to Adopt Your Behavior Across Cultures Without Losing Yourself in the Process. He’s been featured in Inc., Psychology Today, The Harvard Business Review and was named one of LinkedIn’s top voices of 2016. 

Andy, welcome to the Science of Success. 

[0:04:06.0] AM: Hey, Matt. Thanks for having me. 

[0:04:07.2] MB: We’re very excited to have you on here today. For listeners who not be familiar with you and some of your work, tell us a little about yourself and share your story. 

[0:04:16.6] AM: Sure. I’m a professor at Brandeis University, the international business school and I’m also in the psychology department. I kind of got in to all these just at a personal interest. When I went to college, I never studied psychology. I might have taken psych 101, but very little. After college I went and I lived abroad and I was in France working for a French company and became just fascinated by interpersonal communication, cross-cultural communication, stepping outside your comfort zone and so on, and I came back to the US and I was trying to figure out what this was. At the time I don't have words to describe like, “Oh! That's clearly social psychology and organizational behavior.” I didn’t know any of that. 

I was trying to search for what this was and I found it and I just became so fascinated that I decided to go off and do a Ph.D., and the rest is history, and now I’m a professor and I do a lot of academic writing and also very practical writing and speaking and consulting and so on. 

[0:05:15.2] MB: One of the topics that we are incredibly passionate about here on the show, and actually one of our very first episodes was about the idea of — As we called it, embracing discomfort, but that he whole notion of stepping outside of your comfort zone, and it's such a vital thing to do and so important, and I love to dig into that concepts. Tell me a little bit why do you see people struggling to step outside of their comfort zones? 

[0:05:43.3] AM: I should say, my new book Reach is about exactly this topic about stepping outside your comfort. You might think that I’m some expert on stepping outside my comfort if I wrote the book on it, but I definitely am not. I struggle as well, have always struggled, in fact, stepping outside my comfort zone. In college, I was the kid who never spoke in class, whose heart was beating in the back of the room thinking about maybe raiding the hand but never doing it, or I’d sign up for networking events and not go to them, or I’d avoid giving speeches for years and so on. 

I think it's important, if we want to grow and develop, especially around transition points in our lives when we move from high school to college, college to the “real world”, when we’re considering taking chances in our professional careers when we’re moving up, when we’re getting promotions, new responsibilities, new tasks, considering something entrepreneurial, and so on. In order to achieve that personal growth you’re going to have to step outside your comfort zone, but it's easier said than done. It's very hard. It’s legitimately hard. 

[0:06:52.8] MB: I completely agree and it’s something that — One of the things I’ve worked to cultivate in my own life is sort of starting with an awareness of when are those tension points or moments when I see myself kind of entering an area of discomfort or exiting my comfort zone and how do I recognize that moment and step away from it or push myself into whatever that discomfort might be. What do you see being the common sort of themes or challenges that people have when they fail to step out of their comfort zone or when they’re sort of trapped within their comfort zone and they can’t get to the next level, they can’t grow and they can’t improve because of that? 

[0:07:35.8] AM: Yeah. In my book I interviewed and worked with people from all sorts of professions to answer that exact question and others. I talk with entrepreneurs, executives, managers, teachers, students, police officers, lawyers, rabbis, priests, circus performers, even a goat farmer in all sorts of situations to try to kind of find some common denominators. What I found across all these cases was that there were five core, I called them psychological roadblocks, or psychological challenges, that keep us inside our comfort zones or make it hard to step outside our comfort zones. 

The first one is authenticity. It's the idea that when stepping outside my comfort zone, this fear that — Or not even a fear. It could be legitimate that I don't feel like myself. This is not me. This is not who I am. Of course, that’s perfectly natural when you're stepping into a situation that you’re not comfortable with. Very few of us want to feel inauthentic, and so that can hold a lot of us back. 

Confidence; the idea that you don't feel like you do it well, whatever this happens to be. Frankly, that other people can see that you don't do it well, and as a result of feeling inauthentic and may be incompetent, you may feel like a poser, like an imposter, like “Who am I to be doing this kind of thing?” or want to be. That, again, is a very uncomfortable feeling to have. 

A third one — You got authenticity, you got confidence. Another one is likability. The worry that people won't like or respect or will hate this new version of me. They’ll hate me if I deliver that bad news or if I act more assertively or if I speak my voice or whatever it might be. We all want to be liked. Likability; the fear of not being liked is a real deterrent. 

Resentment; I find a lot of people feel, logically, they know that they need to adapt to just and act in a certain way, but more unconsciously or psychologically they feel resentful about the fact that they have to do it. 

I spoke with a lot of introverts as part of this research and a lot of people who were introverted feel resentful, that why can’t the quality of my work matter? Why do I have to schmooze? Why do I have to network? Why do I have to go off and play golf with these people in order to get the deal? Why can't quality of my work just stand on its own? 

I imagine a lot of us would agree that the work world of today is kind of geared towards extroverts. It’s sort of an extroverted world in a sense. Self-starters, and assertiveness, and leadership, or at least leadership as its conventionally understood. I think it can be challenging for introverts to make their way and a lot of people feel resentful having to step outside your comfort zone. 

Finally, morality. You’ve got authenticity, you’ve got confidence, you've got likability, you’ve got resentment. Last one is morality. Of course, you’re not going to experience this every single time you step outside your comfort zone, but I encountered a lot of situations where people worried for ethical or moral reasons that what they were doing was just wrong. In fact, I opened my book, Reach, with the story of the young woman who had to fire or decided she had to fire her best friend from her startup, and she experienced any number of these conflicts in, definitely, the morality conflict around that as well. 

Those were the psychological roadblocks I found holding people back, and you can see why it's hard to step out. It’s really legitimately hard to step outside our comfort zones. 

[0:11:10.7] MB: The one that rings especially true for me is the — As you call it, authenticity, or I would almost conceive of it as identity or self0image. When we have this image of ourselves of, “I'm not good at small talk,” or, “I'm not good at handling X, Y, Z situation.” It is a very powerful thing that controls the way you think and feel and it's such a challenging thing to break out of. That one to me in particular really stood out. 

[0:11:38.8] AM: I remember talking to some young entrepreneurs who are telling me that when they had to pitch their ideas to venture capitalists to try to get funding for their businesses in sort of a shark tank type of situation and they would stand up there with a suit and tie, and of course they never wore suit and ties, and they would have to put on their grown-up voice that they called it and how incredibly inauthentic they felt. 

I remember actually myself too — This isn’t about small talk as you mentioned, but for me I remember so well my first moments as a professor 20 years ago or so, I was at the University of Southern California and I stepped into a classroom for the first time teaching MBA students and I was pretty young and I stand there and I’m thinking to myself, “Who am I to be standing here and saying these things?” I felt like a complete, complete imposter. 

[0:12:30.1] MB: Is imposter syndrome kind of a part of what something the traps us within our comfort zones? 

[0:12:36.8] AM: Absolutely. Absolutely. I think I sort of feel imposter syndrome is that combination between authenticity and competence, really. It is very hard to when you're feeling like an imposter, like you don't belong, like you’re not worthy in a sense. You’re swimming upstream, put it that way. You’re swimming upstream psychological. 

[0:12:55.5] MB: In Reach, you talk about our amazing capacity to avoid. Tell me a little bit about that and how that factored. How all of these factors kind of play into that? 

[0:13:05.6] AM: If you’re feeling inauthentic and confident, you're worrying that you're not going to be liked. You’re feeling maybe resentful deep down and perhaps you feel a morality conflict, it's quite tempting to avoid, right? When you think about it, there's a positive side to avoidance, that’s why we do it. Of course, the positive side of avoidance is relief. You get to avoid the thing that you're afraid of. You’re afraid of snakes and you avoid the snake. You know what? That’s great. It’s awesome. You don’t have to encounter the snake, but the problem is is that the next time that the opportunity to encounter a snake comes around, it’s probably going to be that much harder, unless you're in the Amazon or in a snake field are and working in the wilderness. It's not that important probably to be able to encounter and come face-to-face with the snake. If your sort of metaphorical snake is making small talk, or networking, or speaking up at a meeting, or selling, or whatever it might be, the more you avoid, the more difficult it becomes. 

Now, that said, people are really good at avoiding. Me too, by the way. I find a variety of ways that people avoid it. People would avoid — Simply, sometimes, they would simply just avoid the thing. They would avoid whatever it is that they’re afraid of. Sometimes they would do the task, but only do the parts that felt most comfortable, so they sort of like kind of avoid certain parts of the task. You see that with the feedback a lot, people who have to be a critical negative feedback. The classic feedback sandwich approach where you deliver positive feedback, “You are doing so well. We really are happy to have you,” and then negative feedback, “There’s just one little thing,” and then the positive feedback again, “But in general, we’re really happy to have you there.” 

If you're really super conflict avoidant in a real people pleaser, the meat in that feedback sandwich might shrink smaller and smaller and smaller to the point that someone might not even hear that critical feedback. 

Sometimes, people — I did what I call inappropriate or imperfect substitutions, is a way of avoidance. If you’re a small business owner and you’re not very comfortable networking at a local event, even though, by the way, as a small business owners, it’s really critical for you to know people in your community. Maybe you’re afraid and you send your assistant do it, or maybe you decide, “You know what? I’m just going to put out an email blasts, or I’m going to post it on Facebook,” or something like that. By the way, posting on Facebook or an email blast aren’t bad inherently, but they’re probably an imperfect substitute for what you probably should be doing if you want to grow your business. 

A lot of us just say, “You know what? It’s just not that important. We rationalize.” “Working really isn’t that important. I don’t really have to do it or whatever it might be.” “Speaking up in a meeting, it’s not really that important. If I just sort of knockout really good report, I’m going to be just fine,” and so on and so forth. 

People, of course, can do a combination of these. They can avoid and they can maybe deliver only a part of the feedback and rationalize of sort of like an interesting cocktail of avoidance. I think the bottom line is that many of us are good at avoiding. That the more power/autonomy you have, I think, in your job, the more able you are to avoid. If you’re at the very top of an organization with very few people supervising you, or if you’re a freelancer, or if you’re on your own, there are fewer checks and balances. It’s much easier to craft a life where you can avoid things outside your comfort zone. 

[0:16:51.6] MB: One of the really interesting things to be behind all of these is the evolutionary biology underpinning a lot of this and the idea that our brains were designed not to thrive and survive in modern-day society, but in the hunter-gatherer society of tens of thousands of years ago, if not millions of years ago. 

All of these fears and things that create self-sabotage are in many ways hardwired into the brain, but at the same their fears and anxieties and things that we’re concerned about are often — There's very little downside to doing them in reality and there's a tremendous amount of upside. 

[0:17:31.1] AM: Yeah, it's true. It’s very functional. Fear can be very functional. If you are in the jungle and a bear is coming at you, you don't want to sit there and start reasoning to yourself, “Well, this bear is not that bad. Bears are often very nice,” and stand there while the bear comes over and mauls you. 

I think the fight-flight reaction is very functional, obviously, throughout the sort of lifecycle of our species. Yeah, nowadays if you sort of take that core tendency and you apply it to situations that are fearful, but really fearful in anticipation. Fear is predicting the future. Fear is about predicting the future, and I think we’re oftentimes very poor predictors of our psychological future, so to speak. 

That said, we perhaps can talk about this later. I wouldn’t say my point of view is that for everyone listening to this to go run out the door do everything possible outside your comfort zone. That’s not the message, but I think the message is that it is worth taking a hard look and sort of do a psychological inventory of yourself and see where — Or maybe there is a bit of room for growth. 

[0:18:43.7] MB: I think there're so many negative consequences, and I agree with what you’re saying that it's not about just being ridiculous and doing things that are crazy over-the-top. It's more about, if there are opportunities in your life or things that you want to achieve and you're not taking the steps that are necessary or you’re rationalizing to yourself, “Oh, I don't need to do that,” or you're substituting, as you said, an imperfect substitute and not really doing what's necessary to achieve it, it's time to take a step back and look at yourself and look at the way that you're acting and push yourself to jump outsider or to leap outside of that comfort zone and get uncomfortable. 

[0:19:21.8] AM: Yeah. It’s sort of hard to do on your own as well, purely on your own. That's why I wrote this book, frankly, is sort of a way to give people, hopefully, a resource that they can use to understand themselves, to jumpstart the process. I think, often times, we very functionally rely on close friends, on a spouse. Someone to sort of help inspire us, help us see that we’re rationalizing perhaps. Someone who we really care about and trust who can be honest with us. 

I think that these journeys, I think the spark of it needs to be from inside of you, but it's very useful to have a tool like the book I wrote or perhaps there are other useful tools out there. Also, someone you care about. Someone you trust. Someone you like. Someone you feel comfortable with to help you step outside your comfort zone. 

[0:20:16.2] MB: Let’s dig into that a little bit. What are some of the specific strategies that you recommend for helping people step out of their comfort zones? 

[0:20:25.5] AM: Yeah. Across all the — Of course, that would be like a really bad book, wouldn’t it, if I sort of talked about all the challenges and then how we avoid them and say, “Oh, end of book.”  

I really wanted to spend a lot of time carefully listening to people's stories trying to figure out across all these different professions, across all these different contexts what distinguish people who are successful from people who weren’t successful in stepping outside their comfort zone. 

I found three main things. The first was conviction. Now, this isn’t rocket science. You’re probably going to say, “Yeah, of course,” but I have to tell you this was essential. Conviction is that sense of purpose. That sense that this is something that I really feel I need to do. Something that's going to push you to say yes whenever your psychological bone in your body is saying no. People locate it and embrace their source of conviction for many places. Sometimes it’s very professional. 

I’ve always dreamed of being an entrepreneur. Ever since I was a kid I’ve always wanted to be one. I desperately want this to work. Whatever I need to do, whether it's making a sale, whether pitching venture capitalists, whether it's promoting myself, speaking up at meetings, networking, whatever it is. I’m going to push myself to do it because I deeply care about this professional goal. That’s a professional thing. 

Of course, it blends into the personal and sometimes it gets quite personal. There are other kinds of sources of conviction that are very personal. I'll share with you my source conviction that I often rely upon, which is I am a parent, I have two kids, a 10-year-old and a 12-year-old and I'm always wanting to have my kids step outside their comfort zones, and for them it's not easy. I’m trying to cajole them. I’m trying to inspire them and so on. Then when I took a hard look at my life in situations that I encounter, say to myself, “Hey! I got to practice what I preach here.” I want to be a good dad. I want to be a role model and so on. That's my source of conviction. Of course, I have a professional conviction as well, but that would be an example of personal conviction. 

Whatever it is, wherever it comes from, whatever is meaningful to you, I think it’s very important to find, locate, embrace that source conviction for yourself. That’s number on. Number two is what I call customization. I have to say this is probably the most interesting, surprising, in some ways inspiring aspects of what I found in this work, in this this research, was that people were able to customize, personalize, tweak in a way the situation that they were in in a way to make it just that little bit more comfortable for themselves. 

I guess a good analogy might be like a tailor. Like let’s say you buy a pair of pants at the store and very few of us can put on a pair of pants and they fit perfectly around the waist, at the legs and so on, usually we need to tweak them here or there and may be go to the tailor. It’s still the same pair of pants, but you’ve tweaked it a bit. 

As a metaphor, you can think about that in terms of adapting and adjusting your behavior. I found people were able to tweak in a lot of different ways and make interesting slight but very meaningful customizations for themselves. Sometimes it was through body language. Sometimes it was from prop, bringing a prop. What I mean by that is, for instance, when I was — Earlier on in my career, I was afraid of public speaking. Of course, it’s really bad if you’re a professor and you public speak like three or four times a week in multiple situations. Now, I love public speaking. Back then, not so much. 

I used to wear a ring, a lucky ring, and it was a ring that had a stone in it, and that stone was found in the beaches of the South Pacific in World War II by a great uncle of mine. When he brought it back, he had it made into a ring and I always admired it as a kid. Eventually, I inherited it. It always represented courage to me because of what he had to do to find that stone. I wore it and I always remembered that and I had the sense of courage, that it sort of gave me this little boost in some way when I was going off to do something outside my comfort zone. No one knew it at the time. Of course, you all do now, but no one knew, but it was meaningful to me. 

Sometimes you can tweak or adjust the context. You’re afraid of public speaking, we just talked about that. Maybe you go early to the event and meet a few people and maybe so then you’re not public speaking in front of a crowd of unknown people. You’re public speaking in front of a crowd of people who you do know a little bit. You’re afraid of networking. You’re afraid of loud, busy, noisy, intense networking situations. Well, a lot of people are. Maybe you play with time a little bit and you go at the very, very beginning, which I’ve done before, because a loud, noisy, intimidating, huge networking event is less loud, less noisy, less intimidating, less huge at the very beginning. 

We could go on and on, but what’s interesting is the myriad of ways people find to customize, tweak in subtle ways to make that situation just a little bit more comfortable for them. That’s customization. You’ve got conviction, you’ve got customization. 

The last one is clarity. Clarity is pretty simple. It’s the idea that in these situations outside our comfort zones that are scary, legitimately scary to us, we often do what psychologists call catastrophizing. We look at the worst possible outcome, the worst possible scenario, “I’m going to give that speech. I’ll be a total flop. It’ll be awful.” Or we look at the extreme on the other end, the idealistic unrealistic positive extreme that, “I’m only going to give this speech if I’m a TED Talk extraordinaire, or I’m only going to start this business if it’s a billion-dollar business,” or something like. I think anxiety and fear can drive us in these extreme directions. 

What I found for people who were successful at stepping outside their comfort zone is that they're able to claim that much more realistic grounded middle case, right? For example, “I’m probably not going to be the best Ted Talker in the world and I probably also won't faint on stage, but I’ll kind of be somewhere in the middle. Next time around I'll probably would learn a lot and I’ll probably do a little bit better,” and so on and so forth. Claiming that, sort of grounding yourself in some sense of clarity was really critical. That’s it. Those are the tools that I found; conviction, customization and clarity. 

[0:27:28.6] MB: Are you a professional looking to get a leg up at work or just someone who loves learning new things? Are you looking to do your job better? You want to add some impressive skills to resume? This episode in the Science of Success is sponsored by Skill Share. Skill Share is an online learning community with over 16,000 courses in design, business and more. You can learn everything from logo design, to social media marketing, to street photography. Unlimited access to all of these for a low monthly price and never pay per class again. 

There are actually some really cool courses on here. I’ve recommend several of the courses on implementing the GTD method, getting things done, which if you're not doing that is a really, really highly effective productivity strategy to several different people I work with, and I've recently gotten into drawing. There are some awesome looking courses on sketching, ink drawing, doodling and drawing the human figure that I'm really interested in taking. 

Skill Share is giving my listeners a free month of unlimited access all. All you have to do is go to skillshare.com/success and redeem your free month. I definitely recommend checking this out. It’s a really cool website with a ton of awesome and interesting classes. 

In a world where change is one of the only constants, people and businesses must be adaptable. This episode of The Science of Success is sponsored by our partners at That Moment, a new podcast from Pivotal about the pivot that changes everything. Sometimes we recognize the need to seize the moment and change course. Other times, we have no choice but to pivot. 

During these rapidly changing times, pivots can bring uncertainty, fear, and the looming possibility of failure, but can also open doors for discovery, growth and change. In each episode of That Moment, business leaders and entrepreneurs share their stories of taking risks and finding success at work and in life. 

In the latest episode of That Moment, a race car driver tells his story of racing towards the Indy 500 only to veer terribly off course, and then how his accident helped him find a new track as an entrepreneur. Followed by a conversation with Carol Jewell, and executive leader in technology who talks about the need for diversity in tech and how her choice not to take an AP class changed her life and the fate of a Fortune 500 company. Listen now wherever you listen to podcasts. 

[0:29:46.7] MB: What are some of the ways that we can build resilience and make sure that we can keep these habits around once we start implementing them? 

[0:29:57.5] AM: Yeah. You don't want to be a one hit wonder, and I think that's really important. I think there're some basic core building blocks of resilience. One is to actually go off and do it at some reasonable pace, like frequency, or pace. For example, if you deliver bad news and you use customization, you use clarity, you use conviction and so on and you’re able to do it, but then you’re not delivering bad news for another 17 months. Chances are it's not going to stick. You’re not going to build that resilience, so you want to try to find ways of practicing even if you're not in an actual consequential scenario or situation. I use the term adjust right type of situation. Anyone who’s a parent who has a kid who’s learning to read will recognize this idea, the just right book, where the teachers of your children or maybe you as are looking for a book that’s just right. It’s like a bit of a stretch, but it’s not too scary and intimidating and it’s going to stretch your skills and give an opportunity to kind of buildup that resilience. Looking for just right opportunities to practice, get feedback from others and also sort of take your own pulse about the situation and then adjust accordingly. Revisit your senses conviction. Revisit opportunities for customization. Revisit this idea of clarity. 

I think one other thing that's really critical for building resilience, ideally, is having what I call a learning orientation. A Stanford psychologist named Carol Dweck who’s written a book called Mindset, and she also did a lot of psychological research, and some of the listeners might be familiar with it. It’s just the idea that a learning mindset versus a performance type of mindset is very important, ideally, to have in these types situations outside your comfort zone where you can see slipups and faux pas and mistakes as part of a learning process as supposed to some sort of testament about your inherent inability to do this. 

I would say that’s important to cultivate, but even as I say that, you might be thinking to yourself, “Well, that’s easier said than done. If not born with a learning orientation, if I’m really a performance oriented person it’s pretty hard to get. It’s pretty hard to adapt. In and of itself that’s maybe stepping outside my comfort zone.” Ideally, you’d have or at least you’d try to push yourself to have a bit more of a learning perspective. 

[0:32:26.5] MB: We are huge fans of Carol Dweck on the show. We've done a couple of episodes about Mindset and we actually had a recent interview with her as well. That's probably one of, if not the single most impactful books that I've ever read in my life. I can't recommend enough kind of thinking about and orienting your life around a focus on learning instead of a focus on proving yourself. 

I’m curious, are there any sort of kind of specific exercises or strategies you use or recommend to help people in a very simple way? Kind of start pushing the boundaries and getting outside of their comfort zone?

[0:33:04.5] AM: Yeah. I feel like I honestly don’t mean to be an infomercial for my book, but I thought of that exactly when I was writing it. At the very end of the book, I have actual tools that you can use to operationalize every single element of the book for yourself. That’s really my best suggestion. 

I think even before that I would say in terms of trying to pick a situation, trying to think about a situation, we’re good at rationalizing why things are worth stepping outside our comfort zone for, but do a little thought exercise for yourself. Think to yourself, if you had some sort of magic eraser and you could erase the fear and anxiety at least in a thought experiment just for a moment, think to yourself and be honest with yourself, is this something that you actually would like to be able to do? Maybe you’re rationalizing it away, but if you're honest with yourself and the fear and anxiety went away just for a moment, if you could snap your fingers, would this be something you would be interested in adding to your repertoire and learning to do? If the answer is yes, this might be a good candidate to at least start thinking about stepping outside your comfort zone. 

The next thing I would do is I would start to imagine. Imagine yourself in this situation. Imagine what those fears or worries are. Trying to understand and process them and understand what perhaps your psychological roadblocks are. Imagine what it's like if you could somehow make those roadblocks disappear. Imagine what it’s be like if you could be successful in this situation. 

Now, I think that often times, stepping outside our comfort zones starts in our minds in terms of thinking exercises and thought exercises before we even take those little baby steps towards changing our behavior. Those are two things you can do if you’re listening in the car right now. 

[0:34:58.0] MB: One of my favorites — This is sort of specifically within more of a social context, but one of my favorites is the concept of rejection therapy. Have you ever heard of that? 

[0:35:09.6] AM: I probably have, but save more an maybe it will ring a bell. 

[0:35:14.7] MB: Basically, what rejection therapy is, and we’ll put a link to it in the show notes for people who want to explore this idea, but it's essentially a game where every single day your goal is to get rejected by one person and you kind of continually sort of escalate the things you’re doing to push yourself more and more. Going to Starbucks and ask for a free cup of coffee, or ask somebody out on a date or make a cold call and get rejected, but the goal is, basically, every single day do something or keep doing something that's more and more outside of your comfort zone until somebody rejects you. 

It's a really good way to kind of build that tolerance and it’s also something that I know you talk about, the notion of desensitization and how that repeated exposure outside of our comfort zone can help us become more comfortable with that. I’d love for you to dig actually to the concept of desensitization and tell us a little bit more about that as well. 

[0:36:06.7] AM: Yeah, that's exactly what I was thinking about when you said rejection therapy, that it’s almost like a specific case of the grander idea of desensitization. I think what happens is that when you are able to take that leap and to actually try something and to try it multiple times, I think that you often start to discover things about yourself that, of course, you would not be able to discover if you were on the other side of fear, on the other side of not having taken the leap. 

What I found in people's stories and examples and also, of course, reflecting of my examples and my stories, was that there were two main sort of pieces of discovery that you got from repeated exposure and one of them was that this isn't as hard as I thought it was. Another one is, “I’m actually a bit more capable than I thought I was.” 

Those are two very powerful ahas, personal ahas, and then if you're able to then repeat the situation to some degree and with some degree of frequency, those feelings and those discoveries can stick. I think that's really important. I think that desensitization often times in the psychological literature has sort of this connotation of numbing, that you get numb to something. The idea that a doctor performing a painful bloody procedure gets desensitized and after 30 times doesn't even hear the screaming of the child or something like that. That’s possibly true. 

I think that there’s other more growth oriented elements to repetition and practice and experience that are important to consider alongside the desensitization effect, and that’s what I was talking about, those discoveries. 

[0:38:01.5] MB: I’d like to dig in not to maybe one or two contextual examples of how we can step out of comfort zone, and one of those that I know you've written about is the notion of delivering bad news. Can you talk about how people struggle with that and how that's a concrete example of this? 

[0:38:20.7] AM: Yeah, it’s interesting. When I ask people about situations outside their comfort zone, this is one of the very first ones that pops up, the idea of delivering bad news. I have a colleague, a friend of mine from graduate school; Joshua Margolis, and we were grad school friends at Harvard Business school and he’s now a faculty member there, and I’m at Brandeis, and we collaborated for many, many years on this topic of delivering bad news and we studied managers and executives delivering bad news. We studied doctors performing painful procedures, pediatric physicians and delivering bad news. We also studied police officers delivering bad news or evicting people from their homes, which essentially is delivering bad news. 

I was actually the one who went on those interviews and also the site visits where I went with two police officers during an entire day of evictions and we evicted — I didn’t actually evict them, but I was there with my bullet proof vests and everything, evicting 20 people from their homes and delivering bad news. 

We’re very interested in the challenges that people faced in delivering bad news. In the psychology of literature, in the organizational behavior literature, the focus typically is on the victims, on the recipients of bad news for a good reason of course, but there was very little on the performers, and so that’s what we’re interested in in that area of research. 

We did research for many years about the challenges that people face in delivering bad news, and a lot of those ideas, I think, have found their way into my book, Reach, about the dysfunctional conversations that people can get in when trying to deliver bad news. For example, you can never let bad news become an argument. You can never let bad news become a negotiation, because you're going in there to deliver a fait accompli. You really need to do that even to treat someone with dignity and respect. You can't let it become an argument or a negotiation if that's not your intention to begin with. 

You have to avoid them but why dynamic. There's always this, if you’re delivering bad news and someone says, “But why? But why?” and you have to figure out a way to make sure that you can deliver the message in a clear consistent but compassionate way to avoid that dynamic and the conversation playing out when the reality is that it can't play out. 

What I’ve always been told by human resources managers is that if people are surprised in a corporate context with a firing or a layoff, for example, the you’ve done a really bad job, because “bad news” or critical feedback should be something that’s delivered on an ongoing basis so that people understand where they need to improve and they’re given opportunities and performance plans to actually achieve that. 

Unfortunately, because delivering bad news is often outside people's comfort zones, many people and many organizations fall short on that. I think delivering bad news is a very challenging situation. I can tell you, if we’re interested in like a social media perspective as an indicator of how popular the topic is. I had a post on LinkedIn maybe last year that got over a hundred thousand views of delivering bad news, because I think it just really resonates with people.

[0:41:37.5] MB: I couldn't agree more about the premise that firing should never come as a surprise to anybody. You should be having very clear conversations on an ongoing basis well before that conversation about your performances and up to par. We need to do the following things or we’re going to have a more serious conversation. That needs to happen several times down the road, and then when you finally get to that, it shouldn't be a surprise to anyone if firing is happenings. I totally agree with your analysis and I think that’s very important. Many people in many different walks of life have to deliver bad news in one way or another, and so that's a great skill to kind of pick up and cultivate 

The other example that I know you’ve talked about in the past is small talk, and that’s something, being somewhat of an introvert myself, that’s definitely something that I’ve had to push myself out of my comfort zone and develop that skillset. Can you tell me — Share with me that example and how that challenges people.

[0:42:33.5] AM: I think it’s interesting. I spent many years, in fact, my first book was called Global Dexterity, dictionary which is acting outside your cultural comfort zone. I still do a lot of work and a lot of training and teaching and consulting and so on and speaking, but acting outside your cultural comfort zone. 

One thing that you might not know if your listing is that the United States is one of only a few cultures where it's very, very common to make small talk with people you don't know. I have people from other countries. For example, they cannot believe that at the market you’d be there with a couple mangoes, a loaf of a bread, bananas, milk or whatever it is and someone would start to chit-chat with you about what you’ve bought and then very quickly learn that they just had a divorce or whatever it might be. That’s somewhat of an extreme example, but frankly not all that extreme. That’s sort of a social example. In the corporate world or the work world, small talk is very important for building a quick sense of trust and bonding, which can have lots of implications down the road for who gets favored, who gets plum assignments, who gets cut slack and so on and so forth. 

Small talk is really a critical skill, but it's very hard for a lot of people to engage in conversations with people around small talk. It’s hard to start a small talk conversation for a lot of people. Then once you learn how to start a small talk conversation, it’s very hard for a lot of people to continue it, to make it not just sort of stop, to not just be like, “Oh, how is the weather?” “Good.” “Yeah. Oh, it sounds great.” “Yeah,” and then have that uncomfortable stop to actually sort of continue it, and then, of course, to end it. Some people are comfortable ending small talk fearing that the other person will think that they're not interested in continuing to talk and so on. 

It’s actually quite an art, and I’ve written a lot about it. I think small talks in some ways — I can understand why a lot of people struggle with it and they can get frustrated and resentful about its importance. I think it’s also important to remember that, probably, every meaningful relationship that you have with someone that you're not related to begin with small talk. 

I met my wife through small talk. I met some of my very best friends through mall talk. As superficial and seemingly meaningless as it is, it's a very important catalyst to engaging people but also outside many people's comfort zones. 

[0:45:06.0] MB: That's a great point and that’s something I’ve actually never thought about, the idea that every meaningful relationship outside of your blood relative essentially is a result of small talk and just underscores the importance of it. 

One of the things that I've found to be really helpful with cultivating small talk is focusing on kind of a deep curiosity and wanting to really understand the other person and just asking them lots of questions about themselves, getting them talking about themselves and then once they start answering that gives you more material to then pull from and continue to get more and more questions. 

[0:45:40.8] AM: Yeah. I think that's right. I think that being a careful listener, knowing how to share as well as listen and to also share — I wouldn’t say personal information, but I would almost call it quasi-personal information about yourself is important, because you're trying to build a sense of camaraderie in a sense. First, camaraderie, at first rapport, and then ultimately, over time, perhaps a bit more of real trust and a real relationship. 

I think that it’s a skill. It's really a skill, being able to listen to try to make connections, to ask questions in an open-ended way as supposed to a closed-ended way. In other words, if you ask a question that invites a yes-no answer, it oftentimes can be a small talk killer. If you ask the very same question in an open-ended way, it you can invite the other person respond in a more elaborated way which then can bring more potential information for you to hook on to and to connect to. There’s an art to it.

[0:46:47.8] MB: You talked about your previous book; Global Dexterity. Tell me briefly, what is that concept and what is kind of the core message of that book. 

[0:46:56.2] AM: Global Dexterity is about acting outside your cultural comfort zone. For many years I have studied and worked with people adapting behavior across cultures. In fact my Ph.D. dissertation in graduate school was about Russians learning to interview and network in the United States and how hard it was for them and how it wasn't just merely understanding the cultural differences. It was learning to adapt and adjust their behavior in light of those differences and that’s the critical point about global dexterity. 

Listeners have probably heard or read a blog or even a book or an article about how Chinese are different than Americans, or Germans are different than French, and so on and so forth , which is important and useful to know. It’s really critical to be able to learn how to adapt and adjust your behavior in light of those differences. That's the key point. 

In the business world today, there’s a lot of rhetoric about globalization and about companies going global, but the reality is that, of course, companies are going global, but the people who are actually going global aren’t the companies, it’s the people. It’s the people negotiating contractors. It’s the people making small talk, as we’re talking about, networking and so on. It’s really critical to be able equip people with the ability to sort of adapt and adjust their behavior across cultures. 

In some ways now that we’ve talked a lot about Reach and my new book, in a lot of ways global dexterity is a very specific application or case of Reach, but to the cross-cultural environment. That’s in a nutshell about what global dexterity is about. 

[0:48:37.2] MB: For somebody who’s listening to this that wants to really implement some of these ideas and start stepping out of their comfort zone. What would a small piece of actionable advice that you would be able to — Kind of one piece of homework that they could start on immediately. 

[0:48:53.3] AM: I think that would be to do what we talked about before, to try to identify a situation, something where they can try to — There might be a lot of noise in their head around rationalization, very strong impulsive defenses that they're putting up about, “No. No. No. That's not that important.” “No. No. No. I don't really need to do that.” “No. No. That's not that important.” That kind of thing. The more you seem to be sort of defensively rationalizing, the better probably that is a candidate for stepping outside your comfort zone. I take a hard look at that situation, whatever it is for you. I’d think to yourself, if you could erase fear and anxiety in that situation just for split second. Consider whether minus fear and anxiety or at least minus tremendous fear and anxiety. It might be something worth doing. That might be a candidate for stepping outside your comfort zone, and that’s something anyone can do at any point. You could do that right now. I think that would be probably the immediate actionable step. 

Of course, I’d love people to check out my book and the tools and so on and I think it genuinely is really helpful, but I think minus that, simply trying to identify a situation that you might want to work on would be a great first step. 

[0:50:09.1] MB: Where can people find you and your books online? 

[0:50:12.2] AM: Yeah. I have a website, www.andymolinsky.com. It’s spelled AndyMolinsky.com. I love to connect with people on social media, and I have my email address there. I’m happy to communicate with anybody, with listeners. There are links my books. There are also some great stuff there as well. There's a free guide to stepping outside your comfort zone. We just talked about cultures. There’s also a free guide to the cultural codes of 10 different cultures around the world. I try to make my website, like hundreds of articles and so on, and quizzes, and I try to make my website a fun place to visit. I hope you visit it. 

[0:50:55.4] MB: Awesome. We’ll make sure to include all of those links in the show notes for everybody to be able to check out. 

Andy, thank you so much for coming on here and sharing your wisdom today. We really appreciated having you as guest. 

[0:51:06.8] AM: I really enjoyed it. Thanks for having me on. 

[0:51:09.9] MB: Thank you so much for listening to The Science of Success. Listeners like you are why we do this podcast. Your support is what drives us and keeps us creating great new content, adding value to the world and interviewing amazing experts every single episode. Now, you can become part of our incredible mission and help us build an even better future by becoming one of our patrons on Patreon. As well as unlocking some awesome bonuses including exclusive guides, a personal video message from me and much more. We’d love if you join us today and become one of our patrons by going to successpodcast.com/patreon. That’s successpodcast.com/patreon, or just click the Patreon button at the top of our website. 

The emails and stories we receive from listeners around the globe bring us joy and fuel our mission to unleash human potential. I love hearing from listeners. If you want to reach out, share your story, or just say hi, shoot me an email. My email is matt@successpodcast.com. That’s matt@sucesspodcast.com. I’d love to hear from you and I read and respond to every listener email.

The greatest compliment you can give us is a referral to a friend either live or online. If you’ve enjoyed this episode, please, leave us an awesome review and subscribe on iTunes, because that helps more and more people discover The Science of Success. 
	
I get a ton of listeners asking, “Matt, how do you organize and remember all these information?” Because of that, we’ve created an amazing free guide for all of our listeners. You can get it by texting the word “smarter”, that’s “smarter” to the number 44222, or by going to successpodcast.com, that’s successpodcast.com and joining our email list. 

Don’t forget, if you want to get all these incredible information, links, transcripts, everything we just talked about in this show and much more, be sure to check out our show notes. Go to successpodcast.com and hit the show notes button at the top. 

Thanks again, and we’ll see you on the next episode of the Science of Success.

August 17, 2017 /Lace Gilger
High Performance, Emotional Intelligence
GeoffColvin-01.png

The Shocking Truth About Talent & What It Means For You with Geoff Colvin

June 29, 2017 by Lace Gilger in Best Of, High Performance

In this episode we discuss the “experience trap” and why someone who has been doing their job for 20-30 years may be no better (and sometimes worse) than someone who has very little experience, look at the shocking truth that 35 years of research reveals separates world-class performers from everyone else, how “Talent” is overrated, misunderstood, and most research says it doesn’t even exist, we go deep on the critically important concept of deliberate practice, and much more with our guest Geoff Colvin.  

Geoff Colvin is an award-winning speaker, writer, and broadcaster. Geoff holds a degree in economics from Harvard, an MBA from NYU, and is currently the senior editor-at-large for FORTUNE. He is the bestselling author of several books including Talent Is Overrated: What Really Separates World-Class Performers from Everyone Else, Humans Are Underrated: What High Achievers Know That Brilliant Machines Never Will and more. Geoff has delivered over 10,000 broadcasts on the CBS Radio Network and has been featured on Good Morning America, CNN, CNBC, and more.

  • The “experience trap” and why someone who has been doing their job for 20-30 years may be no better (and sometimes worse) than someone who has very little experience

  • What do surgeons, auditors, parole officers have in common with their skillsets?

  • Why the assumption that a lot of experience makes you good at something is fundamentally flawed

  • What the very best performers are constantly doing that most people simply don’t do

  • Why going to a teacher and taking lessons is NOT enough to get better at singing (or any other skill)

  • What separates world-class performers from everyone else

  • Why the concept of talent is a loaded term that most people don’t understand

  • Why the conception of “talent” as an in-born gift is a mischaracterization

  • How “Talent” is overrated, misunderstood, and why most research says “talent" simply does not exist

  • What 35 years of research and science answer exactly what explains great performance better than anything else

  • What is the concept of "deliberate practice" and why is it so vital to great performance?

  • The road to great performance is long and hard, but most importantly it's available to anyone

  • Why deliberate practice is not what you typically think of when you think of practice

  • The key components of deliberate practice:

  • Deliberate practice is an activity designed especially for you, at your stage of development, at doing what you’re doing right now

    1. It is designed to push you just beyond what you’re currently capable of doing

    2. Can be repeated at high volume

    3. The vital importance of continual feedback

  • Why high-volume deliberate practice changes the physical structure of your brain

  • As you get better, your deliberate practice must be adjusted higher

  • Why deliberate practice is neither work nor play

  • The vital importance of training and practicing just outside your realm of ability

  • How to harness deliberate practice for business & investing

  • Simulation

    1. Software that lets you make these decisions at high volume

    2. Create simulators that put these decisions to the test at high volume

    3. These simulations have to be highly realistic and very demanding

  • How a basketball team has used the lessons of deliberate practice to achieve over 100 consecutive wins

  • “The real game is easy compared to the practice” - Practice harder than you play!

  • The Battle of 73 Easting and how the military leveraged deliberate practice to win one of the most decisive tactical victories in the modern era

  • Try to find practice “in the activity” itself when you can

  • Deliberate practice is way more work than most people are accustomed to doing, but the payoff is nearly always worth it

  • How do you reconcile the advice of “focusing on your strengths” with the fundamental conclusions of deliberate practice?

  • How do humans become and maintain economic value as robotics, software, and technology continue to replace human workers?

  • The skills of deep human interactions are some of the most high-value skills in the future workplace

  • The value and importance of sensing what other humans are thinking and feeling and responding in an appropriate way

  • Why human interaction, empathy, collaboration, storytelling will become more and more important

  • Emotional intelligence is a trainable skill that can be improved

  • EQ and Emotional Intelligence is becoming increasingly valuable in our economy

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions on how to do that).

SHOW NOTES, LINKS, & RESEARCH

  • [Personal Site] Geoff Colvin

  • [Author Page] Fortune.com - Geoff Colvin

  • [Book] Talent is Overrated: What Really Separates World-Class Performers from Everybody Else by Geoff Colvin

  • [Book] Humans Are Underrated: What High Achievers Know That Brilliant Machines Never Will by Geoff Colvin

Episode Transcript

[00:00:06.4] ANNOUNCER: Welcome to The Science of Success with your host, Matt Bodnar.
 
[0:00:12.6] MB: Welcome to The Science of Success. I’m your host, Matt Bodnar. I’m an entrepreneur and investor in Nashville, Tennessee and I’m obsessed with the mindset of success and the psychology of performance. I’ve read hundreds of books, conducted countless hours of research and study and I am going to take you on a journey into the human mind and what makes peak performers tick with the focus on always having our discussion rooted in psychological research and scientific fact, not opinion.
 
In this episode, we discuss how the experience trap and why someone who’s been doing their job for 20 or 30 years may be no better and sometimes worse than someone who has very little experience. We look at the shocking truth that 35 years of research reveals separates world-class performers from everyone else. We talk about how talent is overrated, misunderstood, and research says doesn’t even exist. We go deep on the critically important concept of deliberate practice and much more with our guest, Geoff Colvin. 
 
The Science of Success continues to grow with more than a million downloads, listeners in over 100 countries, hitting number one in New and Noteworthy, and more. Do you want to stay up-to-date with the latest episodes, tactics, research, inside notes and more from the show and our guests? We’d like to invite you to receive this exclusive bonus content, it's called Mindset Monday. Each week, we share with you the very best, latest, most actionable research and strategies that have impacted our lives, fired us up and can be used by you starting now. 
 
All you have to do the sign-up is to go to our website; successpodcast.com and enter your email to receive all these and even more great content from us. Again, just visit our website; successpodcast.com and join our email list or text the word “smarter” to the number 44222. 
 
In our previous episode, we discussed how to master the universal skills required to succeed at work, the counterintuitive truth of taking more responsibility for your own mistakes, flaws and screw-ups and how that can help you succeed more quickly. We looked at how to cultivate and create accountability in your life, challenge yourself to rise up to a higher level and become more vulnerable. We talked about the Benjamin Franklin effect and much more, with our guest Pete Mockaitis. If you want to crush it at your job, be sure to listen to that episode. 
 
Lastly, if you want to get all these incredible information, links, transcripts, everything we’re going to talk about this episode and much more, be sure to check out our show notes, just go to successpodcast.com and hit the show notes button at the top. 
 
[0:02:52.3] MB: Today, we have another amazing guest on the show, Geoff Colvin. Geoff is an award-winning speaker, writer, and broadcaster. He holds a degree in economics from Harvard, an MBA from NYU is currently the senior editor at large for Fortune. He’s the best-selling author of several books including, Talent Is Overrated, Humans Are Underrated and more. Geoff has delivered over 10,000 broadcasts on the CBS Radio Network and has been featured on Good Morning America, CNN, CNBC and many more. 
 
Geoff, welcome to the Science of Success. 
 
[0:03:23.5] GC: Thank you, Matt. I am delighted to be with you. 
 
[0:03:26.3] MB: We’re very excited to have you on here today to share your wisdom. For listeners who may not be review with you, tell us a little bit about yourself and your story. 
 
[0:03:34.1] GC: Well, it’s in some ways, a pretty simple and short story. I’ve been at Fortune Magazine for virtually my entire career doing all kinds of things there, meaning writing, editing, pretty much everything you can do on the editorial side of a magazine. In addition, I have had this sort of long parallel career in radio. You mentioned the CBS stuff. I’ve been on the radio one way or another since I was in high school and have always loved that. I do a lot of speaking nowadays on some of the topics we’re going to be talking about today and some other ones. As you mentioned, I do write the occasional book. It's a collection of things that I just happen to like to do. It’s pretty good gig that I get to do them. 
 
[0:04:23.6] MB: So I’d love to start out and kind of go deep into the book Talent is Overrated. That was one of my favorite books that I’ve read in the last 5 or 10 years. To start out, tell me about kind of the concept of the experience trap and the idea that for many people who’ve been doing their job for 20 or 30 years, in many cases and often times, they are no better off at that job than someone who has just started out or has very little experience. 
 
[0:04:49.7] GC: Yeah, it’s a big surprise, but this effect has now been documented in a number of fields. Wouldn’t you think that somebody who’d been doing something for a long time would be getting better at it? In fact, there’s a lot of policy that’s kind of based on that, right? People get promoted in some organizations still, simply because they’ve been doing something for a long time. Yet the evidence is pretty clear, that is by no means an assurance that people are getting better at it. 
 
In fact, there is evidence that people not only may not get better, in some cases they make it worse. For example, auditors who are supposed to go through financial statements and detect fraud on average were worse after 20 years of experience than somebody who was new with this. Some of the things that surgeons are supposed to like predict recovery time, they actually got worse with age. Something similar actually what people who predict whether if you’ll let somebody out of prison, how long will it be before they come back? Their skills get worse with time. 
 
It’s a real prize but it's a serious issue, because if we’re not getting any better just by doing stuff, then how are we going to get better? In other words, we all kind of assume that what makes people good at what they do is a lot of experience doing that? In fact, I often recommend to people, “What would you tell a little kid, a son, or a daughter, or a niece or a nephew, who just said, “What makes so-and-so so great?” Whether it's a famous musician or athlete or whoever they might ask you? If they just ask you, what makes them so good? What would you say?” 
 
One of the things you’d probably say is, “Well, they worked hard at it for a long, long time.” The truth is that's not a very good explanation as we've just been describing. People who work really hard at something for a long time, and they’re wonderful conscientious people, are not necessarily any better and sometimes they are even worse. 
 
[0:07:09.9] MB: Let’s dig in to a little bit at why does that happen and why are people's assumptions about experience so flawed? 
 
[0:07:16.4] GC: It happens apparently because of something that goes on inside a person's mind while they’re working, while we are working. This applies to all of us. What researchers have found is that people who outwardly appear to be doing the same thing are not necessarily doing the same thing, and the difference is that some people, while they’re doing whatever they may be doing, are thinking, “Okay, how is this going? How am I doing? How can I be doing this better?” and not just generally, “How can I be doing better?” Specifically, “What part of this job I'm doing right now? What part of it should I be focused on improving?” 
 
The very best performers are constantly doing this. Most people are not constantly doing that. They're just going through the motions. One example that comes from the research is people who are working on singing, people taking singing lessons. You say, “Well, they’re all trying to get better because they’re going to a teacher and taking these lessons.” 
 
Well, it turns out not. It turns out that people who think of singing is a kind of fun hobby, something that they enjoy doing, they experience the singing lesson as fun. This is enjoyable. The people who are professional singers, successful professional singers, experience the singing lesson completely differently. To them, this is hard work. It is stressful and exhausting, and it's because they are in their minds focused on how they can get better, intensely focused. In fact, it can be exhausting. 
 
The reason this is important is if you observed the two of them, you’d say, “Well, they’re both doing the same thing.” You’d say they're both taking a singing lesson. In fact, they're not doing the same thing, and the difference is in their brains. 
 
[0:09:36.0] MB: Before we dive into deliberate practice, which I want to go deep on, tell me about so many people have a flawed perception of the idea of talent and what talent is. How do you think about talent and why is the common conception of it so wrong? 
 
[0:09:54.4] GC: It’s a great question, and in fact part of the experience of researching and writing that book is that I have really changed the way I think about that concept, and I’ve even changed the way I use the word. In fact, I try not to use the word talent because people have many different ideas of what it might mean. 
 
Here’s the issue. Most of us think of talent as an inborn gift of some kind. We use the word very broadly and very loosely, but most of think that talent represents some kind of inborn gift, so-and-so is really talented at playing tennis and somebody else just really is not talented at playing tennis. What we are thinking when we say, is the first person somehow came into this world with a gift, an ability to do something fairly specific, in this case, play tennis, that most of us just don’t have. 
 
When you look at Serena Williams or Roger Federer solely and what they're doing seems to be superhuman. It seems to be beyond the capabilities that most of us could even conceive of, then the idea of an inborn gift does kind of make sense. The reality is that the research is now quite clear, that that's not what accounts for great performance. In fact, some researchers say that talent in that sense, talent in the sense of a gift that you are born with to do something fairly specific, whether it's play a sport or fly a jet or lead a group or whatever it may be. The idea of talent as an inborn gift to do something fairly specific, that doesn't even exist some of the researchers say. 
 
Now, I decided not to take such an extreme position, that's why I called the book Talent is Overrated and not Talent Doesn't Exist. In fact, at the very least, it is far less important as an explanation of great performance, then other factors, and that’s what we’re going to get into next. 
 
What I would ask people to do is just stop. Every time you hear yourself saying, “So-and-so is really talented,” or “So-and-so is naturally talented,” or “So and so is a natural born leader,” or surgeon, or golfer, or accountant, or whatever. The next time you catch yourself saying that, just stop and say, “Is that really what I mean? Do I really believe deep down that so-and-so — Do I believe that Tiger Woods came into this world with a fairly specific ability, the ability to play golf, and that he just has it and most of us don't? Is that really what I think?” It's a good exercise to go through, and I hope people will at least carry that with them and think whatever they use the word talent. 
 
[0:13:16.6] MB: What is the factor that separates these world-class performers from everybody else? 
 
[0:13:24.3] GC: The answer is pretty clear, and this is not me giving my opinion. This is 35 years now of good research on exactly this question. What explains great performance better than anything else is what researchers call deliberate practice. That's not what most of us think of when we use the word practice. It has a fairly specific meaning. 
 
Whether you're talking about sports, or music, or business, or teaching, or anything else, what all of the great performers seem to have in common is this particular specific activity of deliberate practice and particularly doing it a lot, doing it a lot every day for years. 
 
To go straight to the bottom is that the idea of talent as an innate gift doesn't explain great performance very well. Deliberate practice does explain it very well. The good news is you don't need an inmate gift. The road to great performance is long and hard. Nobody says it's easy. The good news is it’s available. This is an incredibly liberating message, because it says that all of us have at least the ability to be much much better performers than we are. If we want to go all the way, we have within certain bounds that all of us may operate within, and we’ll get to that. We all have the ability to be actually great performers if we just know how it’s done. This idea of deliberate practice is in fact how it's done. Shall we go into it? 
 
[0:15:19.6] MB: Let’s go into it. 
 
[0:15:20.8] GC: Okay. As I said, it’s fairly specifically defined and it’s not what most of us think of when we say we’re practicing. I discovered, for example, if what I do out on the driving range at the golf course is pathetic example of deliberate practice. It’s not even close, and this accounts for a lot of the way I play golf, I’m afraid. 
 
The specific meaning of the deliberate practice is as follows; it is an activity that is designed especially for you at your particular stage of development in doing whatever it is you’re doing. Let's think of a sport. People often talk about this in sports. However good you are right now, specific practice activity is designed for you at this moment, and that means it’s going to change, because as you get better, the deliberate practice activities are going to have to change to reflect that. 
 
Second thing, it is designed to push you just beyond what you can currently do. It doesn't try to push you way beyond what you can currently do, because then you’re just lost. You have no idea, go after it. It doesn't allow you to keep operating within your current abilities because then you don't grow. It is constantly pushing you just beyond what you can do. 
 
As you get better of course, it has to be adjusted to keep pushing you just beyond. It can be repeated at high volume. This turns out to be really important, and when the researchers first discovered this, they didn't understand all the reasons why it was really important. They just observed that it really was. It turns out that doing these practice activities at high volume literally changes the structure of your brain. It causes physical changes in your brain, and specifically it causes a substance called myelin to form around some of the connections in your brain, and you will even hear people now in the sports world talking about myelin because they wanted to build it up in the brains of the people they’re training. You got to do it at high repetition if you can. 
 
Then the final element is continual feedback. You can’t get better if you don't know how you're doing. You need some kind of continual feedback to tell you how you’re doing all the time. This takes us right back to the beginning, the fact that the deliberate practice activity has to be designed for you, that feedback is going to tell you how you’re doing and therefore how the deliberate practice activity needs to be changed. 
 
Those are the essential elements. They can be applied in virtually any real. A couple of things to keep in mind; deliberate practice is neither work nor play. It's not work and that it's not the actual performance. If you're training at a sport, you're not actually playing a game. It’s not exactly work, but it’s not play, because it's not fun either. It’s hard. 
 
In fact, one of the things that has to be faced about deliberate practice is that for most people it's really hard, because by definition it means you're going to be failing. You’re going to be making mistakes. Because, remember, I said one of the elements, and this is really the heart of it, is being constantly pushed just beyond what you can do. If you're being pushed just beyond what you can do, you’re trying to do stuff you can't quite do yet. By definition, you're going to make mistakes, you're going to fail. None of us really like making mistakes and failing too much, but that's the essence of deliberate practice. Being pushed just beyond so that you're not quite able to do it until eventually you can. As soon as you can and you’ve got it solid, then you got to be pushed again just beyond what you can do. 
 
That’s what it's all about, and it is remarkable to see how this has been applied in all kinds of fields and is being increasingly applied in new fields. People are realizing what this is all about and how it works and figuring out new ways to use it. Anyway, I'll stop there. That's the essence of deliberate practice, and that is what characterizes the great performers in pretty much every realm. 
 
[0:19:55.6] MB: After reading Talent is Overrated, and this is one of the things that I spent a lot of time thinking about, how can we — I’ll ask a specific version of this, but I’m also curious about kind of a larger picture as well. Being an investor and being in the world of business, I thought a lot about how can I apply the framework of deliberate practice to something like improving my abilities as an investor or as a business person and fields where there’s very long gap between kind of action and feedback, how do we leverage those lessons to harness the power of deliberate practice? 
 
[0:20:32.9] GC: Yup, it’s a great question, because this comes up in a lot of real-world fields. As you say, there’s a long gap between what you do and how it turns up. How can you do this? The way it’s done, and the real way to do it is the way it's been done from the beginning in sports and music and some other realms as well, which is, essentially, simulation. When a team is practicing, a lot of it is conditioning and so forth, but a lot of it is simulation. That is doing stuff that's like the game except it isn’t the game. The nice thing in investing and business is that there is now software available that enables us to simulate this so that we can speed it up and therefore do it — For example, make investing decisions at high-volume. 
 
Furthermore, I know of examples where companies have created their own stimulation. For example, this is a real-life example. A company that makes pharmaceutical products that are what they call Biologics. They aren’t mixed up as chemicals in a vet. They have to be grown, and this is a very hot area of pharmaceuticals now, they have to be grown, they’re alive, and then they have to be shipped at just the right moment. 
 
The difficulty is that they have to be grown, shipped at the right moment and get to the doctor or hospital that needs them at the right moment. If they don't get there at the right moment, then their value was lost and that they’re no good anymore. This is just a lot of money wasted. The company was having so much trouble getting the stuff produced and shipped on schedule that it was failing. In fact, it was in danger of going out of business. 
 
What they did was created a highly realistic simulation of the production and shipping process where they could compress it, because when it’s in simulation, growing some of these things can take weeks. In a simulation, you can pretend that they were grown in minutes, and then go through the whole process of the order processing and the packing and the shipping and so forth, and they created this simulation, they put their people through it repeatedly, then told them, “Okay, now reflect. How did you do?” By the way, they did everything you're supposed to do in deliberate practice. They provided them a lot of feedback. They had this big digital readout telling them all along the way how they were doing so they could look up and see at any given moment. Then they would stop, the team would talk and say, “All right, how can we improve?” They came up with ideas, they’d try that. They did it over and over, getting feedback on their own performance, and they went through this for weeks. It saved the company. They figured out new ways to do this, do the production and shipping, packing and shipping, on time, and it saved the company. That how it can be done in business. 
 
By the way, in investing, if it’s going to work on investing decisions, you can get software now that uses huge datasets to simulate how investments are going to do, and you can do it at high-volume because you can compress the times. 
 
The larger point here, and it’s a really really important point, has to do with highly realistic simulation that is very very demanding. Since I pay a lot of attention to this obviously, I have been struck by how often this comes up. Here’s my favorite example, just recently — Or the latest example, just a few days ago, there was an article in the New York Times about the University of Connecticut women's basketball team. Arguably, the most dominant team playing any kind of basketball anywhere because they’ve gone over 100 games now without a loss, 100 and some consecutive victories. 
 
The question is; how do they do this? It’s exactly what I just said, highly realistic simulation at a very intense level. They simulate games and they work incredibly hard at this. In fact — For example, they’ll practice with a shot — The normal shot clock in basketball is 30 seconds. They’ll practice with a shot clock set at 24 seconds just to make them faster, and they do this for hours a day, these highly realistic drills that are really really intense. 
 
One of the players, in explaining how they win all these games said, “Because the real game is easy compared to the practice.” What struck me is, the very same thing has been said in people in completely different realms. 
 
In the military, for example, the Army got on to this back in the early 90s, highly realistic training, much more realistic than they had ever done before. When a tank troop won a huge victory in Operation Desert Storm in 1991, a battle that’s famous among military strategists, it’s called the Battle of 73 Easting. When it was over, they said, “This battle — This was easy compared with the training we did.” If you go back even further to when fighter pilots were being trained in the Vietnam War, this was a revolution that I describe in the later book. This was a revolution that later became famous as the Top Gun school, but it was new back then. 
 
When fighter pilots were being trained to go up against the North Vietnamese, and they dramatically improved their success rate which had been terrible previously. When the pilots would come back, they would all say the same thing, “This was a lot easier than the training we did.” You hear people saying almost precisely the same things over and over when they are explaining how tremendously successful they were. They did highly realistic simulation at a very intense level. That’s the principle to take out of it. 
 
[0:27:07.6] MB: For the average person listening here that may not have the resources to develop a simulator or a highly realistic training simulation, how can they take some of the lessons of deliberate practice and build and design a practice or training curriculum for themselves that helps them improve? 
 
[0:27:25.4] GC: Obviously, that’s a great question. It, of course, depends on exactly what you're doing. One of the things that we can all do is find practice in the activity itself. In other words, normally, the practice is done separately from the activity. The truth is, in the world of business, we’re not generally given too much time to practice. It’s funny, we’re expected to just go out there and perform every day. It is possible to apply some of these principles in the actual work itself. 
 
For example, suppose you are in a sales role and you're going into make a sales call, makes a sales presentation. You want to get better at what you're doing. That's the first rule. You want to get better at what you’re doing, not just go through the motions. When you go into this presentation, to the sales call, think about it ahead of time and don't just think, “Yeah, I want to do this better.” Get very specific, “What element of this do I want to focus on today?” It could be anything. It could be anything. 
 
Let’s suppose it’s trying to discern what the customer isn’t saying. What’s the unspoken desire or unspoken objection or whatever it is that the customer has and it’s important but they're not actually saying it out loud? “Okay, that's what I’m going to focus on when I go in.” 
 
You go in, and then in the midst of doing it, you occasionally sort of step outside yourself and say, “All right, how is it going? Am I doing what I came in here to do? What am I learning? What’s happening?” Just look at it as if you were outside the situation. 
 
Then, really important, afterward, take the time to reflect on this. Say, “Okay, I went in there trying to discern what the customer wanted but wasn't saying. Now, how did I do?” Reflect on it and say, “Ah! Now that I think about it, when he said such and such, what he really meant was such and such, but I didn’t pick up on it. Now, I can see that.” 
 
Then use that knowledge to iterate what you should be focused on the next time you go in. Now, this is proven to be very effective. It’s way more work than most people do when they are going about what they do in their jobs. That’s way more work than most salespeople do, but the payoff is always worth it. I emphasize this. 
 
In fact, this is something that we find time and again in deliberate practice. It’s way more work than most people in a given field are accustomed to doing, and the payoff is always worth it. The payoff is always just a knockout, but most people don't do it. 
 
[0:30:30.0] MB: I’m curious. In the business context, one of the things that I’ve thought about as a possible sort of methodology to leverage the principles or deliberate practice would be looking at things like case studies. Like buying a book of case studies and going through them, because you can test your decisions in real time and know the answer and kind of have that available, but you can still sort of go through that decision-making process. 
 
[0:30:55.7] GC: Yeah, and that’s a great way to do it. That's another great thing to do. The case method of teaching business is a great method of doing it for just the reasons you say, because now these cases are available. You can get them online pretty easily. They are a source of great value in trying to apply these doable practice principles. As long as you're disciplined enough to really make yourself think through and even write out what you think should be done at the point in the case where it stops and says, “Okay, that's all we’re going to tell you. You are now the product manager of such and such in this case. What do you do next?” 
 
If you really stop there and don't just think, but write down so that you can’t fool yourself later, write down what you think you would do next. Then, if possible, go see what was really done next and what happened. That is a really really valuable thing to do. I always caution people though, write down your thoughts because, otherwise, when you read, what actually happened, we all have this tendency to say, “Oh yeah, I thought that,” even though you didn't. Please write it down. 
 
[0:32:15.1] MB: That’s such an important piece of advice. In general, the whole field of decision-making, decision journaling and all that, and it's so important to write down your though t process because it's so easy to fool yourself after the fact. 
 
[0:32:28.1] GC: Yup. It happens over and over. 
 
[0:32:31.3] MB: I'm curious, and this is changing gear slightly, but how do you reconcile or think about the advice, kind of the adage to focus on your strengths with the fundamental conclusion of the results of deliberate practice? 
 
[0:32:44.7] GC: Right. This comes up because it doesn't — Sometimes it seems to be a real conflict. Don't focus on your weaknesses, focus on your strengths. There's a whole big consulting practice that’s been developed around this and so forth, and deliberate practice seems to be saying focus on your weaknesses. Find the things you can't quite do and work on them. I don't think the conflict is what it appears to be. I think it's a difference in scale. 
 
When they say focus on your strengths, I think what that means is choose something large-scale where you feel strong, where you have developed success or demonstrated success, where you don't trouble motivating yourself. It’s something you would like to do or you’re really interested or really want to get better at, stuff that you feel strong doing. 
 
Once you've done, then what makes you great at that thing is absolutely going to be the deliberate practice framework. Tiger Woods, I don’t know if he focused on his swing. As you know, he was raised from infancy to be a golfer, but focusing on his weaknesses is what made him the world's greatest golfer. For some reason, at some point in his career, he was not good at getting out of the sand. Something that terrifies amateur golfers, but professional golfers are so good at it, generally, that they hardly worry about it. Tiger wasn't so great at it, and so he had drills that he made up and that his coaches made up to do this. He’s put a dozen golf balls in the sand, then he’d step on them to bury then and then he'd practice hitting them out of the sand, and he’d do this over and over and over. That's focusing on your weaknesses. 
 
I guess the bottom line is large-scale; focus on your strength. Once you've done that, focus on your weaknesses, because that’s what’s going to make you great. 
 
[0:35:03.2] MB: In essence, sort of find a field or an area that you’re strong in and then use the methodology of deliberate practice itself to improve within that area. 
 
[0:35:12.4] GC: That's exactly it. Very well said. That's exactly it. 
 
[0:35:17.2] MB: Let's transition and switch gears a little bit and talk about the book Humans Are Underrated. It’s a fascinating conclusion and a really interesting book. Tell me about — When I think about technology today, and you hear so many new stories about the continual displacement of workers. You look at industries, things like in the future with automated vehicles, autonomous vehicles, things like truck drivers completely potentially being replaced as an industry. With all these technical disruption, how do you feel about humans and the workforce and how people are going to be able to adapt to this?
 
[0:35:53.8] GC: Yeah, this is becoming such a hot topic because we’re seeing increasingly what you described, technology achieving capabilities so advanced that they can in some cases replace human beings entirely. This question of how will we humans be productive? How will we be economically valuable as technology takes over more and more work including quite high-value work, the work that people have to be educated for many years to do and work that pays very well in medicine, in law, in finance? This is happening already and it's accelerating. How are we people going to be economically valuable? That was this question that I began with. Really, the question that you set up there. 
 
What I concluded after spending a lot of time with the research is that we will be valuable through the skills of deep human interaction, managing the exchanges that take place only between human beings. This is deep stuff. It's not all rational. A lot of it is emotional. It has to do with sensing what other human beings are thinking and feeling and responding in some appropriate way. It has to do with working together with other humans. 
 
These skills are going to be economically valuable no matter how technology advances, but they are fundamentally different skills than the skills that have traditionally made us economically valuable, because most of those skills have been the kind you can get from a book, the kind you can learn in a classroom; calculus, accounting, engineer, law. Those are still going to be important, but they are increasingly not going to be the skills that make us economically valuable because technology does them at least as well as we do. It’s these skills of human interaction, empathy, collaboration, storytelling that are going to make us valuable. The evidence is supporting this more every day. 
 
[0:38:27.4] MB: Tell me a little about some of the evidence that kind of supports that thesis. 
 
[0:38:32.2] GC: Well, there are a few things. One, if you just look at what employers are asking for, it’s striking that they're saying this is what they want. A survey of big employers said, “What do you need most now from your employees?” and they’ve been saying relationship building, co-creativity, brainstorming, cultural sensitivity. It’s exactly the group of skills that I was describing. 
 
I was talking a while ago with the chief information officer of one of the largest retailers. It’s a guy who hires hundreds of coders, software writers, every year. Now, software writers are practically the stereotype of people you think who don't need human skills, right? Supposedly, they sit in a cubicle and they tap at the keyboard and they write their software, and that's all they do. Who cares whether they can interact with another human being? 
 
This CIO who hires hundreds of them says, “It’s just the opposite.” He says, “I need people who are empathetic and collaborative in these jobs.” Why? Because they're creating software that other people are going to use. They have to be able to feel the experience that they are creating in these users. They have to be empathetic, and they have to be collaborative because the problems that they face are too hard for any one person to solve alone. These problems have to be solved in teams. If they can't collaborate on the problem-solving, then they're not very useful. 
 
What he's saying is the difference between a high value colder and a low value coder is empathy and collaboration, skills of deep human interaction. If it's true in software writing, it is certainly true in every other realm as well because we all interact much more. 
 
[0:40:45.5] MB: How do we cultivate these high value human facing skills, and are they innate or can they be learned and trained? 
 
[0:40:55.2] GC: Yeah, it’s a good question to ask, because most people kind of instinctively feel that they are innate. We say all the time so and so is a real people person, but it isn’t true. They are skills, not traits. They are skills. They can be trained, and they are being trained now in schools, medical centers, companies, even armies are training these skills now. It’s being done in all kinds of ways. 
 
One of the most striking things is at business schools, whether it's Stanford or Harvard or any of the other top business schools, they have really revolutionized their curricula in the past few years to focus on these skills. First of all, everybody works in teams. That's been true for quite a few years. They force people to work in teams. More than that, they put them through role-playing exercises. It's funny how this connects to talent is overrated. It's the same thing. Highly realistic simulations at an intense level. 
 
At Stanford business school, for example, first-year students are put in situations where they have to deal with a simulated board of directors and those simulated directors are alumni of Stanford business school, so they really know what they're doing imitating a Board of Directors, or they will be put in a simulated meeting with venture capitalists. Again, they’re alumni who are venture capitalists, so they’re really really realistic. 
 
The students will be put through this and it's all skills of human interaction, it’s all the way they handle themselves in these social settings, and then they are critiqued afterward. They get the feedback necessary and deliberate practice so they will get better. They are skills. They are being trained, and they are being trained exactly according to the principles of deliberate practice. That’s how schools are doing it. I mentioned that armies are doing it. That's a whole story onto itself, but I always have to say, when it comes to appreciating the new importance of these skills of human interaction and when it comes to training those skills, I have not discovered any institution anywhere that is as advanced as the US Military, and that surprises a lot of people. That's not what they think of the military is doing, but it is what they're doing because they understand that for them, as well as for businesses, skills of human interaction are becoming more and more crucial as technology does more and more stuff. 
 
[0:43:56.0] MB: That's a fascinating conclusion, and I think it’s so important. We talk a lot about on the show about things like emotional intelligence and how to cultivate those kinds of abilities. It's such an important thing to focus on. 
 
[0:44:09.9] GC: I agree, and getting more so all the time, because the technology is advancing with just astonishing speed. If we’re going to compete against what the software can do, it’s obviously a competition we’re going to lose. 
 
What you're describing, sometimes EQ, emotional intelligence, empathy is becoming a hot word. These are going to be sources of economic value for more and more of this. 
 
[0:44:46.0] MB: For somebody who’s listening to this that wants to practically implement some of the conclusions we’ve talked about today, what would be one simple piece of homework that you would give them as a starting place to use some of these ideas? 
 
[0:45:00.3] GC: A couple things. One; with regard to this most recent point of skills of human interaction, think about how you communicate with people, there’s a hierarchy. At one end is in-person face-to-face conversation, then we go down the hierarchy with the video call below that, a telephone call below that, email below that, texting below that, and think, “Okay, can I go up a level in communicating with the person I’m about communicate with? Can I call them and will they answer the call? But can I call them rather than text or email them? Could I video call them? Could I even go to their room or office or wherever they are and speak to them in person face-to-face?” 
 
First of all, observe what your instincts are, and then say, “Could I go up higher on the hierarchy in communicating with them?” The reason I say that is that each step up on the hierarchy is a richer form of communication, and you will develop skills that you will not otherwise develop by going as high on the scale as you can, by communicating in the richest possible way available to you and we are all developing this tendency to go low on the hierarchy because it's fast and it's easy and convenient and sometimes it's the only way, but always ask yourself, “Could I go up higher?” and try to have the richest form of communication you can. That's really a good way to help develop these human skills as a real simple initial step. 
 
The other thought is what I was describing earlier about the person going into the sales call or the sales presentation, do that yourself in whatever kind of activity is relevant for you. It depends on what field you're in and what your objectives are, but before going into a situation, do this before during and after thinking that I described, “What do I want to work on before? How's it going when you're doing it?” Then reflection afterword, “How did it go and what could I, should I have done better?” You can apply this to anything and it will really open your eyes. 
 
[0:47:32.5] MB: For listeners who want to learn more, where can people find you and your books online? 
 
[0:47:39.2] GC: Thank you for asking that. The answer is the easiest place to find it all is geoffcolvin.com, but I always have to say on a podcast, I spell Geoff the English way, geoffcolvin.com. You can get all the books there and the articles and other stuff as well. The books, of course, are all easily available at Amazon or any place else you want to look. 
 
[0:48:09.4] MB: We’ll make sure to include all of those links and links to the books in our show notes. Geoff, thank you so much for coming on the show and sharing all of these wisdom. I'm a huge fan of Talent is Overrated and the whole concept of deliberate practice. I’m so glad we got to go deep into that topic today. 
 
[0:48:25.1] GC: Me too, and thank you very much for asking about it. I really enjoyed it. 
 
[0:48:29.5] MB: Thank you so much for listening to The Science of Success. Listeners like you are why we do this podcast. The emails and stories we receive from listeners around the globe bring us joy and fuel our mission to unleash human potential. I love hearing from listeners. If you want to reach out, share your story, or just say hi, shoot me an email. My email is matt@successpodcast.com. I’d love to hear from you and I read and respond to every listener email.
 
Remember, the greatest compliment you can give us is a referral to a friend, either live or online. If you’ve enjoyed this episode, please, leave us an awesome review and subscribe on iTunes, because that helps more and more people discover The Science of Success. 
 
We’d like to invite you to receive this exclusive bonus content from us and our guests. It's called Mindset Monday. Each week, we share with you the very best, latest, most actionable research and strategies that have impacted our lives, fired us up and can be used by you starting today. All you have to do to get this is to sign-up for our email list. Just visit our website; successpodcast.com and join the email list or text the word “smarter” to the number 44222. Again, that’s “smarter” to the number 44222.
 
Lastly, if you want to get all these incredible information; links, transcripts, everything we talked about in this episode and much more, be sure to check out our show notes. Just go to successpodcast.com and hit the show notes button at the top. 
 
Thanks again, and we’ll see you on the next episode of The Science of Success.

June 29, 2017 /Lace Gilger
Best Of, High Performance
DeniseShull-01.png

The Mental Tools Olympians, Traders, & Top Performers Use To Make High Pressure Decisions with Denise Shull

June 15, 2017 by Lace Gilger in Emotional Intelligence, Decision Making, High Performance

In this episode we ask can, and should, we set aside our emotions to make decisions in huge, high-stakes environments (like trading)? How to channel and listen to your emotions to make even better decisions, learning from negative emotions, how historical echoes in our life create repeated behavior patterns, and much more with Denise Shull. 

Denise Shull is a decision coach, performance architect, and founder of the Re-Think Group. She utilizes psychological science to solve the issues of mental mistakes, confidence crises, and slumps in Olympic Athletes and Wall Street Traders. Her Book Market Mind Games has been described as “The Best of It’s Genre” and “The Rosetta Stone of Trading Psychology”. She has been featured in The Wall Street Journal, CNBC, The New York Times, and consulted on the SHOWTIME Drama series Billions as one of the inspirations for Maggie Siff’s character - Wendy Rhodes.

We discuss:

  • How Denise studied the neuroscience of emotions and unconscious thought but ditched her PHD to become a trader

  • Can (and should) we set aside our emotions in a high-stakes environment like trading?

  • Why you should consciously incorporate your emotions into your decisions to make the best decisions

  • Feelings, thoughts, emotions, and physical body are all part of one integrated system and you have to think about it as an integrated continuum

  • Your psyche is trying to get important information to you by turning up the volume of your emotions

  • We should focus on finding the valuable kernel of information that our emotions are sending us

  • How do we learn from negative emotions (such as fear and anxiety)

  • Being able to differentiate between granularity of anxiety helps you process the feelings better

  • If you didn’t have some level of anxiety you would never do the preparation necessary

  • Define, as clearly as possible, the things you are afraid of, own it, connect head to stomach, and describe it with the word. (your psyche will feel like you got the message through)

  • Once your anxiety and fear feel acknowledged it naturally dissipates

  • The vital importance of journaling and being gentle and kind to yourself, to help you understand your emotions

  • Everyone has all kinds of feelings, everyone doubts themselves on some level, the top performers, hedge fund managers, and olympic athletes - its part of the human condition

  • How can historical echoes create repeated behavioral patterns?

  • The critical period for who we are and how we relate in the world happen very early - as Freud called them “the compulsion to repeat”, and as Denise calls them “echoes” or “fractals”

  • How studying traders and their trades showed Denise that people would trade in accordance with their life stories, and the patterns and mistakes they made repeated themselves again and again

  • Negative feelings are a mechanism to look and understand the fractals from our past and exploring child hood experiences can help you uncover more about them

  • The importance of doing the historical work, digging into your childhood, asking yourself “how would I have felt” (so you can get past the filter of “oh that didn’t bother me”)

  • An amazing question you can ask yourself about past events - how would someone else have felt about that? That question helps you break past the self denial that it did hurt you.

  • Repetitions of past mistakes are opportunities to reorganize things you weren't able to deal with in your past

  • Always ask - what would someone else think about that, how would someone else feel about this in the situation? You will often project your own feelings onto someone else

  • We primarily think that discipline will change behavior, which is not always the case

  • Feelings are the foundations of our consciousness, thoughts are built on top of that, you have a lot more leverage working on your feelings

  • Why you can’t solve everything with your head

  • The inaccuracies of the model of the “triune” brain - no neuroscientist at the cutting edge of neuroscience believes that anymore

  • The vital importance of sleep, exercise, and cultivating your physical system as part of building mental performance

  • One of the biggest commonalities between peak performers - dedication to getting better, putting in the work and the preparation, regardless of what it takes

  • Break down all the core pieces you need to achieve your goal

    1. Understand how those pieces fit together

    2. Execute every piece

  • The other major commonality of peak performers - self awareness

  • How to take negative energy to use that to help you continue to prepare towards your goals

  • How a lot of people ignore the social and emotional aspects of performance despite the massive leverage available to working there

  • Why the biggest mistake high performers make is to set aside their emotions

  • Unconscious setting feelings and emotions aside by being over scheduled - overactivity / constant distraction never gives you the opportunity to understand and dig into your emotional life

  • Know your feelings without judgment, take a step to try and understand what the kernel of that feeling is

  • You, your feelings and experiences matter and you need to take time to honor them

  • And much more!

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions on how to do that).

SHOW NOTES, LINKS, & RESEARCH

  • [Book] How Emotions Are Made: The Secret Life of the Brain by Lisa Feldman Barrett

  • [Book] Market Mind Games by Denise Shull

  • [Website] The ReThink Group

  • [Blog] Market Mind Games

  • [Book] Emotional Agility: Get Unstuck, Embrace Change, and Thrive in Work and Life by Susan David

Episode Transcript

 
 [00:00:06.4] ANNOUNCER: Welcome to The Science of Success with your host, Matt Bodnar.
 
[0:00:12.6] MB: Welcome to The Science of Success. I’m your host, Matt Bodnar. I’m an entrepreneur and investor in Nashville, Tennessee and I’m obsessed with the mindset of success and the psychology of performance. I’ve read hundreds of books, conducted countless hours of research and study and I am going to take you on a journey into the human mind and what makes peak performers tick with the focus on always having our discussion rooted in psychological research and scientific fact, not opinion.
 
In this episode, we ask can and should we set aside our emotions to make decisions in huge high-stakes environments. We look at how to channel and listen to your emotions to make even better decisions. We talk about learning from negative emotions. How historical echoes in our life create repeated behavior patterns and much more with Denise Shull. 
 
The Science of Success continues to grow with more than 800,000 downloads, listeners in over 100 countries, hitting number one in New and Noteworthy, and more. I get listener comments and emails all the time asking me, “Matt, how do you organize and remember all this incredible information?” A lot of our listeners are curious about how I keep track of all the incredible knowledge I get from reading hundreds of books, interviewing amazing experts, listening to awesome podcast, and more.
 
Because of that, we’ve created an epic resource just for you; a detailed guide called How to Organize and Remember Everything. You can get it completely free by texting the word “smarter” to the number 44222. Again, it’s a guide we created called How to Organize and Remember Everything. All you have to do to get it is to text the word “smarter” to the number 44222 or go to scienceofsuccess.co, that’s scienceofsuccess.co, and put in your email.
 
In our previous episode, we looked at how Toyota turned the worst automobile factory in America into the best without changing any personnel. We discussed the paradox of choice, paralysis by analysis, and the danger of having too many choices. The vital importance of a multidisciplinary viewpoint to truly understand reality, we ask if there are any quick fixes for wisdom and much more with Dr. Barry Schwartz. If you want to get the keys to living a successful life, listen to that episode. 
 
Lastly, if you want to get all the incredible information, links, transcripts, everything we talked about in this episode and much more, be sure to check out our show notes. Just go to scienceofsuccess.co, hit the show notes button at the top. 
 
[0:02:43.6] MB: Today, we have another exciting guest on the show, Denise Shull. Denise is a decision coach performance architect and founder of the ReThink Group. She utilizes psychological science to solve the issues of mental mistakes, confidence crisis and slumps in Olympic athletes and Wall Street traders. 
 
Her book; Market Mind Games has been described as the best of its genre and the Rosetta Stone of trading psychology. She’s been featured in the Wall Street Journal, CNBC, The New York Times, and consulted on the Showtime drama series Billions as one of the inspirations for Maggie Siff’s character; Wendy Rhoades. 
 
Denise, welcome to the Science of Success. 
 
[0:03:19.6] DS: Thank you. I’m happy to be here.  
 
[0:03:21.4] MB: We’re very excited to have you on today. For listeners who may not be familiar with you and some of your work, tell us a little bit about your story and how you got started and sort of what your work looks like today. 
 
[0:03:32.8] DS: Well, I used to sell computers for IBM in my 20s and I was like, “Oh my gosh! If I’m 40 and doing this, I’m going to not be happy,” let’s just put it that way. I was very interested in psychology, went to the University of Chicago where they have this really cool design your own master’s program, and studied basically neuroscience of emotion and neuroscience of unconscious thought, like what’s going on in there that we don’t’ really know about. 
 
Then I played volleyball with four traders and they’d wanted me to be a trader. Basically, I ditched the Ph.D. and became a trader. I was trading, managing a trading desk. I thought I was going to be doing that forever, and that master’s degree was like this cool little thing that cost a lot of money but went nowhere. 
 
Then someone wanted to publish it 10 years after it was written. I was like, “Oh my gosh! It’s neuroscience. If you publish it as it is, you’ll sound archaic because you will be. Let’s update it.” What a group of scientists had shown, they’re all at UoC now, was that you had to have emotion to make a decision. All of the trading psychology, in Wall Street psychology, was take the emotion out if it. I was like, “Hmm, if you took the emotion out of it, literally, you couldn’t actually make the decision. This is a problem. We need to figure this out.” 
 
I basically started talking about it and, honestly, people started to asking me to talk and someone asked me to write a magazine article, and I’d really wanted to be journalist at one point, so I was like, “Oh, cool. I’ll get an article published.” 
 
Then I think it took on a life of its own because it resonated with people. People felt as if they were supposed to set the emotion aside and they found they couldn’t, but they kind of were ashamed of that and didn’t want to tell anymore, particularly traders. When I came along and started saying, “No. No. No. You have to have emotion to make a decision, and that’s what the science said.” Basically, were relieved and more people wanted to hear about it. Here we are 12 years later or whatever it is, with more people wanting to hear about it.  
 
[0:05:30.9] MB: One of the core things that you just mentioned is the idea that often times this sort of commonsense advice or that thin you hear repeatedly in high-stakes environments like trading is that we should try to set aside our emotions and be rational, but the research doesn’t necessarily support that conclusion. Is that correct?  
 
[0:05:50.1] DS: Yes, that is totally correct. In fact, there are lots of different researchers who come to the conclusion that the only way to be truly rational is to incorporate your emotion. Consciously incorporate your emotion into the decision. That if you understand what the emotion is about, what the meaning is, which parts of it don’t have to do with the decision you’re facing or the performance you’re facing, because there’s always a mix of what’s here and now and what’s not here and now. If you try to set it all aside, that just all gets jumbled and it affects you in the worst possible way at the worst possible moment.  
 
[0:06:29.4] MB: Tell me more about it. Expand on that concept that how do we consciously incorporate our emotions into our decision making and how does that make us more rational? 
 
[0:06:39.0] DS: Well, the first thing people have to do is actually just accept that feeling emotion, thought, and your physical being are one integrated system. The best analogy I can come up with a car. You need all the parts to have the car go forward and start and stop when you push the brakes. It doesn’t work without all of them for the most part. It’s a continuum from what’s called affect, which is just — The best way to understand affect is the difference between before and after you have coffee, or before and after you have a cocktail. That’s the difference in your affect, kind of your general mood outlook. 
 
Then that morphs into what we think of more as feelings, where your intuition unconscious pattern recognition is. Then extreme forms of affect and feeling are what we know as emotion. When you have this spike of an experience that’s intense and is driving you to do something. The trick is to change your viewpoint of that experience and start to look at that experience as information of the information about the here and now and information about what got you to the here and now. 
 
As you do that, start to pull that spaghetti ball apart. Particularly, all negative emotions have like a kernel of meaning and a kernel that can help you. Because, basically, the whole world been miss-taught emotion and certainly miss-taught negative emotion at this point in time, people never get to the valuable kernel, or let’s say rarely get to the valuable kernel. 
 
What happens is your psyche in trying to get like a piece of information to you that’s it's important that can protect you and help you and you try to set aside, it’s sort of the volume turns up. The irony of trying to set the emotion aside and particularly trying to set the negative emotion aside is that either the volume turns up so it gets more intense, or it gets diverted and convoluted into other situations including your help. 
 
Step one is just changing the viewpoint. People are really afraid of emotion and they’re certainly really afraid of negative emotion. Men more than women, legitimately, because men are taught from conception probably, do not have their feelings. Obviously, it’s not quite true, but practically. 
 
It's an attitude, and what happens is as people start to say, “Okay, my emotions aren’t something to be overcome, set-aside. They aren’t old from earlier in creation or evolution. They actually have value to me.” Once you change the attitude, then you're able to have and hold those feelings and as you’re able to do that actually and be very conscious about that, you really have much more control over how you choose to behave or act. 
 
I think I’ll let you ask me another person, because who knows whether I’m — What road I’m going down. 
 
[0:09:55.9] MB: No. I think that makes a lot of sense, and it's something that we dig into a lot on the show and something that fascinates me, which is this kind of core idea that we should focus on finding the valuable — As you said, the valuable kernel of information that our emotions are trying to send to us. 
 
How do we actually sort of practically do that? How do we listen more to our emotions and how do we change our orientation around the way we feel about negative emotions instead of trying to push them down or fight them or avoid them? How do we actually learn from them? 
 
[0:10:30.8] DS: Yeah. Step one, once you change your attitude. So it’s really step two. Let’s just take fear and anxiety. Research shows that being able to granular or differentiate between levels of nervousness, anxiety, fear, helps you handle it. 
 
One of the first things I do with actually my hedge funds and traders and, now, with the Olympic athletes, is get them to come up with their own spectrum, so on one level it’s — One edge of the spectrum is panic and the other is overconfidence, and choose their words, like doubt, concern, worry, anxiety, fear, terror, and actually think about the words and even look them up in the Thesaurus, even though we all know what these words mean. 
 
There are some piece of psychological event, energy, and this is not understood yet. Where using better language and getting the word right and even being able to use the words in different languages somehow helps us process the feeling better. Everybody's got anxiety in some level about a performance, about a decision, about their job, about their trade, about whatever. Whatever anyone’s doing, if you didn’t have a level of anxiety, you’d never do the preparation. 
 
Then depending on how you’ve learned to handle it, that anxiety can be more or less in the most important or most intense situations. In those really stressful situations, the more you can accurately say to yourself, “Okay, I'm really worried my boss is going to do blah-blah,” or, “I'm terrified. I'm going to fall,” if you’re a snowboarder. In trade, “Oh my gosh! I'm freaked out that I'm going to lose money.” 
 
The more you can say that to yourself, own it, connect head to stomach, own it and hold it right there with the right word that describes the level, the irony is that feeling contracts. There's something about that acknowledgment with language that seems right to you, that helps you connect head to gut, and then it's like your psyche has said, “Okay, I got the message through. I know that you know, Matt, that need to be a little concerned about this, so you need to go check X, Y and Z,” or whatever it is, that you need to be prepared. I’ve got the message through you, so I, as the anxiety or concern in your head, can now go back to sleep because you’ve got it. I know you’ve got it because you’ve acknowledged this feeling that I'm trying to serve up to you that was meant to remind you that you need to double check your preparation or whatever the situation is. I'm using double check your preparation is covering snowboarding pertaining to dealing with one's boss to, “And I’m big on television,” to whatever. The clue starts with actually changed attitude, getting comfortable with the words particularly around the spectrum of fear and anxiety. 
 
[0:13:48.0] MB: Concretely, what is this sort of connecting your head to your gut look like? Is it journaling? Is it therapy? Isn't talking to yourself? 
 
For somebody who’s listening to this that’s struggling, what would the sort of concrete actions that you would prescribe to them be as a starting point to really let those feelings be acknowledged and kind of let them bubble up and be understood? 
 
[0:14:12.7] DS: Well, for people who are comfortable doing it, which isn’t what you asked me, you can do it just talking to yourself in your head. A lot of my clients who’ve been working with me, I’ve got them to the stage where they can do it in their head or some of the snowboarders I’m working with who need to do it in their head because they’re in the starting day. That process of getting to that point, in an ideal world, you’ve got someone to talk to about it. It's really hard to find someone who can tolerate listening to someone's anxiety, because we listen to someone else talk about they’re nervous and we want to make them not nervous as supposed to give them the feeling that it's okay to have that feeling. 
 
What that leaves us with is journaling and someone being really gentle and kind to themselves and allowing themselves to have all of their feelings, because then on another level they are really just a feeling and they don't necessarily speak to exact reality. The journaling mechanism, if someone could get comfortable writing on a piece of paper or typing into a computer exactly how they feel without any judgment. That's a clue. Whether it's the journal judging you — There’s a process where people edit just when they go to write or whether the coach, mentor, therapist that you’re talking to will judge you in some way. What you want is a feeling that whatever feeling you have is okay and that step one is just to be able to look, observe that feeling, get more information about describing it. 
 
In a practical level, you don’t have to pay for a therapist, have a coach if you can learn to use writing as a way to be that accepting other person for yourself. 
 
[0:16:07.3] MB: How do we get rid of the judgment? 
 
[0:16:12.9] DS: Yeah, that's the question, isn’t it? I want to say, “Hey, it’s just you and yourself and you’re allowed to have all your feelings, and your feelings are meant to help you. What’s the point judging yourself?” It's just a piece of paper and you’re just trying to understand what your feelings are trying to tell you what that message is about. Is it relevant to the thing I’ve got to face today? Or does it tell me something that I need to look into in general, or something I need to understand about myself general? It's just research.
 
I can tell you from my vantage point everyone has all kinds of feelings, sand everyone doubts themselves on some level. It's just part of the human condition. Now, I've worked with people who have hundreds of millions, if not billions of dollars and a lot of people might look at them and think they don't have anything to be worried about, and they’re no different than the next human being. Everybody has levels of concern and worry because it is a driver — Understood in a pure form, it is a driver of what makes us better. 
 
In most cases, it doesn't exist in a pure form because no one has learned to understand this way, so it’s been mishandled. So then it's gotten exaggerated. One [inaudible 0:17:47.5] history with fear and anxiety comes to bear at any given situation, and that's like the untangling part that you can certainly start to do in a journal. It helps to have someone to talk through it with back to the value of language that's I think not yet explained in neuroscience. 
 
Let me say, don't judge yourself. Of course, I know it’s way easier said than done, but I’ll still say it. There’s no reason to judge yourself. All your feelings are okay. It doesn’t matter they are. They’re just feelings. If you understand them, you don't have to automatically act on them. 
 
[0:18:24.7] MB: This makes me think about — And you touched on something earlier that I do want to get back to which is the kind of integrated physical system of the body and how it's all kind of one whole. Before we touch on that, this makes me think about something else you’ve talked about which are these ideas of we have almost these historical echoes that create repeated behavior patterns. I don't know if those would be the same thing as limiting beliefs or sort of related to limiting beliefs. I'd love to dig in to that concept. 
 
[0:18:53.1] DS: Yeah, they’re very similar to limiting beliefs. That master’s thesis actually was entitled The Neurobiology of the Theory of Freud's Repetition Compulsion, or Freud’s theory of the repetition compulsion. You’d think I know the name of my master’s thesis. 
 
In any event, Freud identified this phenomenon in human beings where we get ourselves in repetitive circumstances. We marry one person, get divorced, get married again, completely different person have the same exact feeling and the same exact documents. We got from one job with certain kind of difficulties with our colleagues, our bosses. We go a different job, different people, same thing. 
 
He identified this back in 1800s, and I saw it in my friends, and I saw it somewhat in myself. I was like, “Why is this? There has to be some sort of unconscious template in there where we’re making choices and we’re behaving in certain ways that cause situation A to be exactly like situation B 5, 8, 10-year, or 20 years later, whatever, 30, 40 years later even though the ingredients are completely different. 
 
I’ve studied that. I wrote about it and how templates for relationships start, again, from conception, not from birth. How there’s something called a critical period in birds where if a bird doesn’t lean its song at a certain point, it never learns it, and so I suggested that there were critical periods for all kinds of things. 
 
The critical periods for who we are and how we relate in the world happen to us very early. That becomes what is generally known as limiting beliefs. Freud called it the compulsion to repeat. I originally called it echoes in my work. I turned back to fractals, which I’ll come back to in a second. 
 
What I discovered when I started working with traders is that they would take the market and the prices moving at the market, and the market would function like their boss, or their spouse. They like a war shack plot, they would impute meaning to the way the market personal meaning to where the market was behaving, and then they would react. 
 
A lot of people react to the market as an authority figure and maybe would rebel and get bigger in a market position that they were losing money in. Like as a way of rebellion. Once I started to realize that people were taking their life stories and their viewpoint of themselves and I think what you would refer to as limiting beliefs, and making the market their partner in there. It’s like, obviously the market is not — The market doesn’t care anything about any one particular person. 
 
As I started to write about it in my book, I actually realized there's a concept called — Well, there’s a thing known as fractal geometry, so like broccoli or trees are the perfect example of fractals, meaning what one stalk of broccoli, when you look at it, really looks the same as the whole head of broccoli, or one branch of a tree really looks the same as a whole tree and it's just a matter of scale. I started thinking, “You know what? I think human beings effectively that are psychology is fractal,” and so we have the snippets of experience in our first 5, 10, 15 years. 
 
Then we don't know are like buried in there, but they are the DNA or the pattern for the tree or the broccoli in our head. We experience them as our self-concept as limiting beliefs. We’re acting out of those. What we can do the kind of unravel is untangle and connect those feelings to situations that might have occurred in our family. I could start telling a list of situations that might have occurred in our families, but we all know what those are. 
 
My opinion is that it is literally a neurological phenomenon that gets set up some sort of critical period thing and how a human develops in terms of who we are and where we fit in the world. Unless we look at it, it just stays that way. The mechanism for getting us to look at it is feelings that we have that make us unhappy in adult situations. We could try to set those feelings aside or we could say, “Okay, these set of feelings makes me unhappy. Oh, by the way, it’s the exact same thing that’s happened last time with a different boss. How do I figure out which part of that is me just bring this fractal echo experience that was given to me are set up for me, for let’s just say, because I was like third oldest boy in the family and my two older brothers picked on me? I might more incline to think that my boss is picking on me, when he's really not.” 
 
Until you start to realize, “Wait a minute, my feelings don't match the situation, but my feelings do match situations I’ve experienced while growing up.” That gives you the awareness to start to be able to pull that apart and then react in the present with the factors in the present as supposed to what you just called limiting beliefs, but I think are coming from earlier experiences in the form of fractals or echoes is something that people relate to, because it feels like an echo. It’s feels like this is happening again. I’ve heard this story before. I’ve seen this movie before. 
 
[0:24:41.4] MB: The kind of method or intervention to resolve that, is that the same kind of methodology? Is it things like journaling? How do we start to unravel and reconnect those feelings and sort of repair those fractals from our past so that they don't repeat themselves? 
 
[0:25:00.3] DS: What I did for traders in my book was send people through a series of exercises, because the clue is — The way to do — and it is helpful to have someone help you do it, I mean, admittedly. Having said that, if someone keeps track of the experiences they’re having in their adult life that are making them unhappy, i.e. I’m using unhappy for frustrated, afraid. Keeps track of those and writes down the circumstances and their feelings, and completely separately from that tries to come up with five memories from growing up, that could be from when you were three or when your eight or when you were 10 or when you're 15, and write about those and write about what you remember what happened and then write about how it fell then compared the two. Virtually, if you’ve done that exercise accurately without judging yourself on either front, the what's going on here and now and what happened back then when you got kicked out of third grade of whatever, you’ll find matches. 
 
It feels now like it felt that. People are mostly astounded by that, and a lot of people don't want to do that sort of historical work. My attitude towards that is like if it solves a repetitive frustration difficulty in the here and now, why not? To me, it seems like a gift, not a problem. 
 
The short version is if you can figure out what's happening to you repetitively now and you can separately like not try and book for it, write about memories from difficult situations growing up and how you would've felt bad. That's a clue. To think how you did feel, but then also ask yourself how would I have felt, and the reason for that is to get past that kind of filter of, “Oh, it didn’t really bothered me. It was no big deal,” which is what people tend to say. 
 
Think about, “Okay if that happened to someone else, how might they have felt?” Then if you’re trying to make the difficult feelings easier and just more acceptable and like — What’s the word I’m looking for? It's hard sometimes to admit that you’ve felt this, that or the other thing when you were 10 years old. It’s harder in a way than admitting it now, because the way kinds get through things, by the way, also, is like to not feel stuff and to put things in boxes and to be tough. Then those things get put in boxes and never get dealt with. I think the repetitions are opportunities to reorganize things that you couldn’t deal with as a kid when you didn't have any control over what was happening to you and you really kind of had to set something in a box in order to function and cope since you were at the mercy of the adults around you. 
 
Now, you can unwrap those boxes and then deal with that stuff and then have it affect you much less in your real life, and if it affects you less, even any amount less, you’re able to perform at a higher level. 
 
[0:28:18.7] MB: I think that’s a great point. Especially the idea of asking how would someone else have felt about that, or how would I have felt about that. I think it helps short-circuit almost the denial of, “Oh, that didn't really hurt me that badly. That didn't really affect me that badly.” 
 
I definitely can see that in myself where sometimes I’ll think about struggles someone’s had or something they’ve gone through and feel like, “Wow! I really feel bad for them,” or whatever. Then I think, “I’ve experienced that too,” and I definitely didn’t feel any sympathy for myself and I definitely didn’t give myself the opportunity to feel that pain and really be present to it, and I kind of tried to bury it under the rug. 
 
I think I love those questions and ways to frame it outside of yourself in some ways so that you can escape that defense mechanism. 
 
[0:29:07.5] DS: Yeah. That works all the time, by the time. Always saying how would someone else — I use that with my clients sometimes. They can't remember how they feel or they don't how they feel in a certain situation. Then I'll say, “What is your brother think about that, or what is your wife think about that, or what is your boss think about that?” 

People oftentimes will — Or how did your brother feel about? How did your wife feel about that? How did your boss feel about that? How does your husband feel about that? People will actually say their own feelings. They’ll project their own feelings on to that other person. You can do that for yourself. Just by thinking about situations growing up, like “Well, how did my sister feel about that?” or exactly the reasons you said. 
 
[0:29:49.0] MB: This goes into another concept that you’ve talked about which I want to understand better, which is the concept of creating behavior through expected feelings. Can you tell me a little bit about what that is and how we can do that?
 
[0:30:04.1] DS: The mechanism we usually use to change behavior is some form of discipline; don’t eat that, work harder, think like this. What works better is if we — Let’s just say just working out. Like, “Okay, I don’t feel like working out today.” “Well, I should workout. I know it’s good for me to workout. I promise myself I’d workout. I’m trying to be disciplined.” You think, “What will I feel like if I do workout? What will I feel like if I worked out consistently?” If you exchange the current feeling for the future feeling, it's easier to do the thing that you want versus using an intellectual thought-base directive. 
 
With traders, that market is really provocative and traders do things they don’t want to do all the time, get into trades. They didn’t mean to make their trade sides way bigger. Getting them to think about how they’re going to feel tonight, tomorrow, the end of the week, the end of the month, helps them avoid reacting to the provocation of the market. It’s really just taking — If feelings are essentially the foundation of our consciousness and the foundation of our motivation and thoughts really are layered on top, working with feelings that the feeling level is more like working with the actual gasoline you put in the car as supposed to working with oil per se. 
 
It’s got more leverage to imagine how something will make you feel in the future and that you want that feeling as supposed to you're supposed to do something. Because you’re supposed to do something, so that’s a thought, like fighting against a current feeling, and you want equal weapon so to speak. You want feeling against feeling as supposed to thought against feeling. Most people think it’s the opposite, like discipline yourself, think yourself. It works to a degree. When it works, that’s fine, but you really — I get people all the time in the trading world. The reason people come to me is they’ve tried every sort of psychology method and they still have this one thing they can’t solve, it’s because they’re just trying to use their heads to solve it. 
 
If they try to use future feelings, imagine how it will feel if they do or don't do this, then that’s got some torque. That’s got some power with it. 
 
[0:32:37.3] MB: Essentially, if we have some sort of activity that we know we should be doing or something we need to be doing but our current state is preventing us, “Oh, I don't feel like doing XYZ.” We want to project forward and say, “How will I feel if I have done that or if I’ve achieved that or if I’ve worked out every day for the last week,” and use that sort of future feeling of of positivenessto to fight back against the current feeling of, “I don’t want to do that.” 
 
[0:33:06.1] DS: Yes. Step one is actually really truly admitting you don’t want to. The same with the fear, like letting yourself, “Okay, I really don't feel like doing this right now.” “Okay, I really don’t I feel like doing this right now, but if I did it, how would I feel if I did it?” Would that feeling be worth behaving in a way than my current feeling? Because the first, they’re really admitting it and connecting to it in and of itself can dissipate it. Like, “Okay, I really don't feel like it.” “Yeah, yeah, but I should.” 
 
What I’m saying is naming the current feeling actually can change the current feeling enough that the thought might make a difference. Then if the thought doesn’t make a difference, saying, “Okay, yeah. But if I did it, how would feel afterwards and how will I feel if I — in the future, if I continue doing this?” I hope that makes sense. 
 
[0:34:02.4] MB: No. I think it does make sense. I’d like to go back to something you touched on much earlier in the conversation which is the idea of the mind, the body, everything as an integrated system, and specifically around the notion of the inaccuracy of the model of the triune brain. Can you talk about that? 
 
[0:34:21.6] DS: Yeah, it’s not a triune brain. I don’t mean to sound flip it. It’s really really common. In fact, it’s particularly common on Wall Street and in finance. It’s something called behavioral finance. People talk about all these decision mistakes we make then they talk about this triune brain that’s supposedly is and basically our thinking in analytics is the most developed, feeling an emotion in the middle and the stuff that keeps us alive, near to our brainstem and that it’s supposedly develop that way. 
 
It's hard for me to say anything, but like no neuroscientist at the cutting edge of neuroscience believes that anymore. Children that have nothing but brainstem have been shown to have feelings; laughter, sadness, just this sort of one extreme example. Now, not only is the triune brain essentially been disproven. The idea that you have one part of your brain, like the amygdala, dealing with fear, that's not looking so lively either anymore, and that different instances of thought, our feeling, our recruiting, all sorts of different neurons and synapses across the whole brain depending on the situation and depending on the person’s history. 
 
There’s actually a new book called How Emotions are Made by a woman named Lisa Feldman Barrett, who she is an academic. She wrote it as a popular book. It’s still fairly dense, but she lays out hundreds of studies supporting the inaccuracy of both the triune brain and the we have certain circuits for certain emotions and even certain facial expressions for certain emotions and shows it might and really convincingly that, again, this system is more like a car and it’s recruiting all of these different pieces of functionality. That’s not like a car, and that a brain might recruit different neurons and synapses for a certain experience on one day than it does from another. 
 
Now, there’s probably a reason for that whether there’s something slightly different about the experience that then recruits at a different part of the brain. The point being happiness, sadness, fear, don’t look the same in every brain all the time, even though you still hear that. There was an article in the New York Times saying that Tuesday or Wednesday. It’s still definitely the conventional wisdom, that we have a three-part brain and there are certain parts of the brain dedicated to certain feelings 
 
I think the evidence is really convincing that neither one of those are true. The good news is it means that we have a lot of literally neurological possibility to work with our brains in ways that allow us to get different results. 
 
[0:37:12.2] MB: For listeners who may not be as familiar with it. Briefly, just describe what is the conventional model of the triune brain, sort of the three components and what each of their functions are. 
 
[0:37:23.1] DS: You have this frontal cortex that does your thinking and analysis, and that’s the most developed part. That’s the parts you’re supposed to be using. That’s one part. You have this kind of middle part that's feelings and emotions that supposedly we needed back when we were hunting and gathering. Then you have the deepest, oldest part, which is in the back of your of head, which is keeping your heart beating and your lungs breathing and your stomach digesting. 
 
In that model, people tend to think that this theoretically developed thinking analytical part should be able to manage override the earlier two parts, and its more advanced and you should be relying mostly on it. If that's not the model, and all three parts are working together in concert all the time, you can't be expecting that supposedly thinking analytical part to be overriding the extensible earlier, more primitively developed parks. That makes sense? 
 
[0:38:35.0] MB: That definitely makes sense. I just wanted to describe what that model was for people who may not be familiar — 
 
[0:38:39.3] DS: Yeah, I get it. 
 
[0:38:41.1] MB: Zooming out a little bit, but still staying on the kind of the notion of an integrated physical system, tell me about the importance that you’ve seen. I know you coach and deal with some high performers at the highest levels, hedge fund managers, Olympic athletes. What have you seen about the importance of supporting the physical system itself, the body, sleep habits, exercise, et cetera,  as a component of mental performance? 
 
[0:39:07.3] DS: Sometimes I hate to say it because, honestly, if someone gets enough sleep and not physical movement —I don’t mean too much, by the way. Then it makes such a difference in a person's mood outlook or what we would call affect attitude, like an optimism. 
 
The right amount — Obviously, it’s not an algebraic formula, but with a good amount of physical activity and definitely a lot of sleep, your attitude toward something, your ability to perceive risk is so much more optimal than without it. 
 
For example, when a regular client who I’ve been working with who’s doing well, calls me up for a regular coaching session and says, “I blew it yesterday. I like add it to a loser.” One of the first things I ask is, “Okay, were your kids up at 3 AM?” We’re you up looking at the London markets at 3 AM?” Some large percentage of the time they end up saying, “Yes.”
 
Sleep is starting to be, as I’m sure you know, much more respected and revered. There was an article in the New York Times yesterday about it being the new status symbol, but there’s still an awful lot of pressure to survive on not enough sleep and just life in general and households with kids and dogs and cats and whatnot, tended to keep people from getting enough sleep. 
 
That physical basis of — That’s what we are, right? We’re physical creatures operating in these bodies that are, again, a bit like cars. We need to change the oil, and sleep is a bit like that. 
 
[0:41:03.1] MB: Looking at all these different high-performers that you work with, what are some of the habits that you either recommend to cultivate the peak performance or see repeatedly again and again from peak performers. I know they may be some things we've already touched on, but I'm curious what are the commonalities you see between the elite level performers that you work with. 
 
[0:41:23.6] MB: Dedication to getting better, like putting in the work and the preparation regardless of what it takes. It's not about just a raw gifts. It's about taking the situation and the thing you want to accomplish and breaking down all of the different pieces that cause you to — Would contribute to you achieving the goal and being accurate about that. People have a tendency, by the way, to over focus on one piece of it, but it's the understanding of the whole situation and the competition being a direct or a very important aspect of that. 
 
What is your competition doing and what do you need do to perform at the level of — At least at, if not, obviously above your competition. That dimension, whether that's in athletics or in markets, helps a lot. Then within that deconstruction of all of the aspects, a solid understanding of the competition is self-awareness and is becoming more aware of one's own baseline level of affect feeling and emotion and the meanings of those feelings and emotions and when they spike, understanding what that's about and how to take the energy, negative feelings, particularly in the realm of frustration which could go to anger and figuring out how to use that to help you continue to prepare within that whole deconstruction of everything that you’ve looked at that will get you where you want to be. 
 
People who do that, whether it's in athletics or in the markets and you could call it a very holistic view. A lot of people do all of the pieces, but the social emotional awareness. They don’t really analyze what they’re competing against and they certainly don't get as emotionally self-aware as they could, and both of those are real levers. 
 
[0:43:39.8] MB: On the flipside, what are some of the biggest mistakes that you see high performers make? 
 
[0:43:45.5] DS: It’s always just trying to set their emotion aside, to use that thinking analytical part of the brain to set the feeling aside without a doubt, because everyone thinks that’s what they’re supposed to do. In certain situations, the thing to do is say, “Okay, I can’t focus on this feeling now, but it doesn’t mean I have to never focus on it. Maybe I need to put it in this box over here, this envelope over here to be dealt with tonight or tomorrow or next week.” 
 
The general conscious, setting feelings much in the side; and unconscious, setting them aside through like over-activity, being overscheduled or overtraining for that matter, not allowing yourself to have a minute of downtime to recognize the feeling and emotion dimension and the feedback to pulling it apart, untangling it. In one word, I could say over-activity. 
 
[0:44:45.3] MB: The ideas the over-activity robs us the ability to truly listen to our emotions and do the work necessary, to remap those and get the leverage that you can get out of a truly deep understanding and being kind of in harmony with your emotions. 
 
[0:45:04.7] DS: Yeah, you never give yourself — You’re constantly distracted. You never give yourself time. Like with market people, they’re always analyzing the market. With athletes, they’re always working out. There’s this whole other dimension that it feels like you’re not doing something. You’re potentially doing the most important thing to give yourself time and space to be more self-aware. 
 
[0:45:30.7] MB: What is one piece of homework that you would give to somebody listening to this conversation to concretely implement some of the ideas and concepts we’ve talked about today? 
 
[0:45:41.1] DS: Resolve to allow yourself to have all of your feelings, even what seem like the worst ones and learn to put a word to that to be able to say, “I feel really frustrated. I feel furious.” Then say, “About what? What's that really about?” 
 
If you just resolve to allow yourself to know all your feelings without judgment and then take the step of trying to understand what the kernel is, that has something ramifications for over-activity and health performance, and your order in yourself. You’re saying that you and your feelings and your experience means something and they matter, and they do, and everyone can do that for themselves. It will be hard for some people, but it can take a step in that direction for sure. 
 
[0:46:45.7] MB: For listeners who want to learn , where can people find you and your work online? 
 
[0:46:51.8] DS: My company is called The ReThink Group. The website is therethinkgroup.com. I have a blog. I haven’t had much time to keep up with that lately. I have also done some writing over the years on Psychology Today. If one were to Google me in Psychology Today, fine. It’s over things, but still completely relevant there. 
 
If you're in the market, Market Mind Games, it’s a pretty good book. You can. I have had people read Market Mind Games and apply it to their lives outside of that market. I think those are good places. 
 
[0:47:29.5] MB: Denise, this has been a fascinating conversation and I feel like we’ve really gotten to go deep into how to think about our emotions, how to better uncover some of our emotions and how they may be holding us back. Thank you so much for coming on the show and sharing your wisdom today. 
 
[0:47:44.8] DS: Thank you for having me. 
 
[0:47:46.4] MB: Thank you so much for listening to The Science of Success. Listeners like you are why we do this podcast. The emails and stories we receive from listeners around the globe bring us joy and fuel our mission to unleash human potential. I love hearing from listeners. If you want to reach out, share your story, or just say hi. Be sure to shoot me an email. My email is matt@scienceofsuccess.co. I’d love to hear from you and I read and respond to every listener email.
 
The greatest compliment you can give us is a referral to a friend, either live or online. If you’ve enjoyed this episode, please, leave us an awesome review and subscribe on iTunes, because that helps more and more people discover The Science of Success. 
 
I get a ton of listeners asking, “Matt, how do you organize and remember all these information?” Because of that, we’ve created an amazing free guide for all of our listeners. You can get it by texting the word “smarter” to the number 44222, or by going to scienceofsuccess.co, that’s scienceofsuccess.co and joining our email list. 
 
If you want to get all these incredible information, links, transcripts, everything we just talked about and much more, be sure to check out our show notes. You can get them at scienceofsuccess.co and hit the show notes button at the top. 
 
Thanks again, and we’ll see you on the next episode of The Science of Success.
 

June 15, 2017 /Lace Gilger
Emotional Intelligence, Decision Making, High Performance
Carol Dweck(2)-01.jpg

Research Reveals How You Can Create The Mindset of a Champion with Dr. Carol Dweck

May 25, 2017 by Lace Gilger in Best Of, Emotional Intelligence, High Performance

This episode is all about MINDSET. What is a mindset? What is the fixed mindset and how does it shape the way we act in the world, what is the growth mindset and how can it transform the way we live our lives? We look at research data from over 168,000 students, examine the mindset of champions, the dangers of blame and excuses, and much more with Dr. Carol Dweck.

Dr. Carol Dweck is a Professor of Psychology at Stanford University and a member of the American Academy of Arts and Sciences. She is the author of the best-selling book Mindset: The New Psychology of Success - which is one of the single most important books in shaping my life. Her work has been featured in several publications including The New York Times, Washington Post, The Today Show, 20/20 and many more.

  • What is a mindset?

  • What is the fixed mindset?

  • We go deep into the “fixed mindset” and how they view challenges and the world

  • What is effort and how does the fixed mindset perceive it?

  • Is effort necessary to be successful or is it a sign that you’re not naturally talented?

  • If you have a fixed mindset, how do you think about criticism?

  • Do you often “need to be right?” - and how could that need be impacting your life?

  • We examine in detail what the “growth mindset” is and what underpins its core perception of reality

  • Setbacks are welcome and setbacks are inevitable

  • This fundamental conclusion is backed by 35+ years of psychological research, hundreds of studies, and more

  • A study of over 168,000 students (the entire 10th grade population of Chile) demonstrating all of these findings

  • Research data from everything from dating life to conflict in the middle east bears out the lessons of fixed vs growth mindset

  • What is the most effective way to recover from devastating rejections?

  • Is it possible to change your mindset?

  • How to transform your mindset and specific steps you can take to move towards a growth mindset

  • How to find the things that trigger your fixed mindset reactions

  • Discover and name your “fixed mindset persona”

  • Success as improvement vs success as superiority

  • Self handicapping and the concept that effort robs you of your excuses

  • Repairing your self esteem vs repairing your failure

  • It’s impossible to learn from a mistake if you deny making it in the first place

  • The grave danger of placing blame, making excuses, and denying failure in order to protect your self esteem

  • The mindset of a champion and how champions rise to the occasion

  • Viewing people as judges vs viewing people as allies

  • How do we reconcile the lessons of mindset with the idea that you should focus on your strengths?

  • What are the most common triggers of the fixed mindset?

    • Taking on a challenge, out of your comfort zone

    • Struggling, not making progress

    • Setback, criticism, failure

  • Strength and weakness are much more dynamic than we understand or give them credit for

  • Don think your strengths will be strengths forever if you don't work on them and grow them

  • The dangers of the self esteem movement and how it actually cultivates the fixed mindset

  • And much more!

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions on how to do that).

SHOW NOTES, LINKS, & RESEARCH

  • [Article] Growth Mindset Workshop – Carol Dweck and Susan Mackie

  • [Book] Mindset: The New Psychology of Success by Carol S. Dweck

  • [Book Site] Mindset

  • [TEDTalk] The power of believing that you can improve by Carol Dweck

EPISODE TRANSCRIPT


[00:00:06.4] ANNOUNCER: Welcome to The Science of Success with your host, Matt Bodnar.

[00:00:12.4] MB: Welcome to The Science of Success. I’m your host, Matt Bodnar. I’m an entrepreneur and investor in Nashville, Tennessee and I’m obsessed with the mindset of success and the psychology of performance. I’ve read hundreds of books, conducted countless hours of research and study and I am going to take you on a journey into the human mind in what makes peak performers tick with the focus on always having our discussion rooted in psychological research and scientific fact, not opinion.

This is a very special episode of the science of success. To celebrate as we land our one millionth download, can you guys believe that? One million downloads. For all the listeners that had been here since day one and for all of you who are just discovering the show. We’re going to bring you an incredible special guest today, the author of one of my favorite books of all time. 

This episode is all about mindset, what is a mindset? What is the fixed mindset and how does it shape the way we act in the world? What is the growth mindset and how can it transform the way that we live our lives? We look at research did from over 168,000 students, examine the mindset of champions, the danger of blame and excuses and much more with Dr. Carol Dweck.

The science of success continues to grow with more with more than 1,000,000 downloads. Listeners in over 100 countries, hitting number one new noteworthy and more. I get listener comments and emails all the time asking me, Matt, how do you organize and remember all this incredible information? A lot of our listeners are curious about how I keep track of all the incredible knowledge you get from reading hundreds of books, conducting amazing interviews, listening to podcast and more.

Because of that, we created an epic resource just for you. A detailed guide called How to Organize and Remember Everything. You can get it completely free by texting the word ‘smarter’ to the number 44222. Again, It’s a guide we created called How to Organize and Remember Everything. All you have to do to get it is to text the word “smarter” to the number 44222 or go to scienceofsuccess.co and put in your email.

In our previous episode, we went deep on sound. We discussed how sound changes your body and affects your heart rate. Breathing pattern and brain waves as well as your hormone secretions. The secret to cultivating soundscapes that make us happier and more productive. The incredible power of listening and how it can change your reality. How like sound waves, we’re all vibrating from the smallest physical level to the macro level and much more with Julian Treasure. If you want to discover some simple sound hacks to be happier and more productive, listen to that episode.

Lastly, if you want to get all this incredible information, links, transcripts, everything we talk about on this episode and much more, be sure to check out our show notes. Just go to scienceofsuccess.co and hit the show notes button at the top. 

[0:03:12.9] MB: Today, we have a truly amazing guest on the show. Dr. Carol Dweck. Carol is a professor of psychology at Stanford University and a member of the American Academy of Arts and Sciences. She’s the author of the bestselling book, Mindset: The New Psychology of Success which is one of the single most important books in shaping my life. 

Her work has been featured in several publications including the New York Times, Washington Post, The Today Show, 2020 and much more. Carol, welcome to the Science of Success.

[0:03:40.6] CD: Thanks Matt, it’s great to be here.

[0:03:42.4] MB: Well we’re honored to have you on the show. For listeners who may not be familiar with you and your background, tell us a little bit about yourself?

[0:03:50.2] CD: Well, I’m kind of an egghead, I’m a professor but I also have broad interest in the world, I’ve always since childhood wanted to figure out how people think, how they work, how to make them more better.

[0:04:07.0] MB: You obviously wrote the book mindset which as I said at the top is probably one of the top two or three most impactful books that I’ve ever read in my entire life. I recommend it to people all the time. For listeners who may not know, I really want to dig in to the fixed mindset, the growth mindset and some of the key learnings from the book.

Just to begin, when you say mindset, what is a mindset?

[0:04:28.5] CD: Well, when I say mindset in the sense that it’s used in my book, I mean, people’s beliefs about their most basic abilities and talents. When people are in a fixed mindset, they believe their basic abilities, talents, personal attributes, personalities. That these are fixed traits, you have a certain amount, you have a certain type and that’s it.

But, when people are in more of a growth mindset, they believe that yeah, people differ but everyone can develop their talents, abilities and personal qualities. Again, it doesn’t mean everyone’s the same or everyone will go to the same place ultimately.

But it means, everyone has the potential to develop. And boy, when you look into things, all the people you think are natural super stars, underwent a long period of development, often with tremendous setbacks. It’s the sense that you can develop that propels you forward. Not just some natural talent or personality that you were born with.

[0:05:48.0] MB: Let’s start with the fixed mindset. Tell me a little bit more about the fixed mindset? How does someone with a fixed mindset think and how do they approach things like obstacles and challenges?

[0:05:59.6] CD: First, to make totally clear, we all are in the different mindsets at different times and I can talk about that later. We all have triggers that can put us right into a fixed mindset no matter who we are. That said, some people are more often in a fixed mindset and some people are more often in a growth mindset.

When you’re in a fixed mindset, you think, for example. My intelligence is just fixed, I have a certain amount, I can’t do anything about it, I really value being intelligent. The goal of my life becomes to look smart at all cost and all situations and never look dumb.

When you’re in that fixed mindset, a voice in your head says, maybe you shouldn’t do this, maybe you’ll mess up here. Hey, do this, people will think you’re really brilliant. When someone else is looking really smart, you feel threatened by that, when you're working on something hard and maybe struggling a little, you get really anxious, you think, maybe I’m not as good at this as I hoped I was, as I want to be.

When you hit a setback, that’s a calamity, that’s a real condemnation of your natural talent. If you are so talented, would you have had that failure? Would you have plunged into this mistake like that? Will everyone know it? Will you be unmasked, will you be found out finally?

The fixed mindset system is kind of this fear based system, kind of fear alternating with arrogance because if you’re going around thinking it’s fixed and you have this arrogance you feel, I’m better than other people who have less of it but if you’re struggling or having setbacks, then you’re feeling really kind of insecure.

But, what we found in our research whether you’re in the arrogant phase or the un arrogant phase, you’re not primarily a learner. You're not looking always to grow your skills to create teams that will help you develop and so forth. You're primarily about showing you’re smart.

[0:08:41.0] MB: How does the fixed mindset think about effort?

[0:08:44.7] CD: In a fixed mindset, there is a general tendency to think, if you’re really smart, you shouldn’t need a lot of effort, you shouldn’t need as much effort as other people and if you need a lot of effort, as much effort as other people, it might call your ability into question.

I think this is why so many promising people never fulfill their potential, they were going along, they were the smart one, they were the genius, they coasted along. They didn’t have to work as hard as other people because they did have the talent and the knowhow.

But, at some point, other people seem to catch up, there were competitors and at that point, the person in the fixed mindset has a choice. Should I roll up my sleeves and work hard too? Should I try new strategy, should I get a mentor, should I use resources to help me develop my abilities?

Or, should I retire while I was the smart one or should I go do something new? Often you’ll hear people say that I got bored with that, I didn’t like that anymore. That could be true but often it’s the case, they felt threatened, they didn’t feel like a natural talent anymore. They drifted somewhere else, I get a lot of letters from people saying, they just kept drifting from one thing to another, they went as far as their natural talent took them and then they jumped to something else.

They never really understood what the cause of that was. When they learned about the mindsets, they realized that if you’re in a fixed mindset, trying to feel smart all the time and you suddenly don’t, you go somewhere else, it’s not fun anymore.

[0:10:47.2] MB: How does someone with a fixed mindset think about criticism?

[0:10:52.1] CD: They don’t like it. When you’re in a growth mindset, you seek criticism, you ask for feedback, you work with people around what you need to improve because you believe, that’s how your talent will develop. By the way, it’s also smart strategy because when you get people to mentor you, they’re invested in you but in a fixed mindset. Criticism is humiliating, it’s and indictment of your natural ability.

You don’t really want to hear the criticism, you’re already putting your fingers in your ear, you’re already trying to discount it, trying to think or even explain out loud why the criticism isn’t appropriate. Even in relationships, if you have a fixed mindset about yourself as a person. In relationships, a partner may be trying to give you really helpful feedback about what they need or what upsets them or what isn’t working.

If you’re in a fixed mindset, you really take that as a slam, as someone pointing out a deficiency. In a fixed mindset, you need to be right, what you did was right. I talk in my book mindset about my fixed mindset legacy where I needed to be right and my husband and I had to invent this third person we called Maurice.

When something went wrong and when I was trying to blame him or he was trying to blame me, we said, let’s blame Maurice and then look at the problem, it’s his fault, let’s look at the problem, let’s discuss it like let’s get on with it.

In a fixed mindset, it’s kind of that blame game which is really destructive. In the example I gave your partner is just trying to give you feedback. Listen to it as helpful feedback because you want your partner to listen to your feedback, your needs, just take it as something that will grow the relationship, bring you closer, try to understand what that criticism is, whether it’s your boss, your partner or your family.

The more you listen to it in an open way and learn from it, the better those relationships will be.

[0:13:33.8] MB: The fixed mindset, it sounds like a pretty scary place and I know personally because I used to spend a lot of time there that it can be. Let’s change gears and tell me a little bit more about the growth mindset?

[0:13:45.9] CD: The growth mindset as I mentioned is a place where you believe your abilities can be developed. Again, it doesn’t mean you saying you’re Michael Jordan or Mia Ham or Yoyo Mah but you understand that abilities can be developed through hard work, learning good strategies, pushing out of your comfort zone as often as possible.

Just keep pushing that limit and getting lots of great input and mentoring from others. It’s a place where if you’re not pushing out of your comfort zone, something’s wrong. If you’re just feeling smart but not feeling you’re getting smarter, something’s wrong. When you get feedback rather than being threatened, you try to learn from it.

If you see someone who is really better than you at something you pride yourself on, instead of thinking, maybe they’re the ones with the talent, you think, I wonder how they got there? I wonder what they can teach me? I wonder how I can get as far as they got or maybe even further. The focus is, not on looking and feeling smart all the time or being perfect or beating out the competition for smartness all the time.

But, it’s about becoming smarter, growing, learning. Again, pushing out of your comfort zone, using mistakes and setbacks as opportunities to learn. It was a long time before I could really get in to the idea that setbacks were welcomed, setbacks were inevitable because it’s so different from a fixed mindset place.

I come out of a fixed mindset legacy, my sixth grade teacher as I explained in my book seated us around the room in IQ hoarder and wow, everything, it was already the highest IQ class in the school but for her, every point counted and not just academic things, she wouldn’t trust someone with a little bit lower IQ to carry the flag in the assembly or even erase and wash the blackboard.

We just got so inculcated that your IQ said everything about you and yet over time through my work, I started taking on more and more risks and challenges. When I wrote Mindset, it wasn’t common for academics to stretch into that, those areas to really put yourself out there, reveal yourself personally, talk to your reader as you talk to a friend.

In that growth mindset, you keep seeking experiences that will take you to some unknown and enhanced place and you can’t even imagine what that place will be until you stretch yourself and inevitably, people say that they’ve gone further than they ever imagined. Just by pushing out of their comfort zone all the time and by the way, collaborating with others, we have research in fortune 500 company showing that in a growth mindset setting, people collaborate, learn from each other, get smarter together.

In a fixed mindset setting, they compete with each other, hide information, cut corners, keep secrets from each other so that they can be the lone super star. You can readily see how people in that growth mindset setting get much further, innovate more, create more, rise in the company more readily.

[0:18:17.3] MB: You touched on some of the research that you’ve done and I think it’s really important for the listeners to understand how data backed and sort of research validated these findings are. Would you talk a little bit about some of the work that you’ve done on some of the research you’ve conducted?

[0:18:31.5] CD: Yes, exactly. I’m telling you the bottom line about the research but we’ve been doing research on the fixed and growth mindset for about 35 years. We have actually, and others have hundreds of studies with people of all ages.

For example, in some of the studies, we might measure people’s mindsets about their intelligence, ask them to answer questions like this, agree or disagree. Your intelligence, something very basic about you that you can’t really change, fixed or everyone, no matter who they are can become substantially more intelligent growth.

Then we look at say in students, we look at their achievement over time and we have often found that students endorsing that growth mindset, achieve more in terms of grades or test scores or going on to college or graduating from college.

Achieve more over time. Recently we did a study with all the 10th graders and she lay 168,000 students. Those who held more of a growth mindset, achieved substantially more at every level of family income.

We also have a number of studies where we teach people a growth mindset, more recently through online courses that we’ve developed for the research and again, we find that people who learn this growth mindset have a greater desire for challenge and they often go on to do better in school. We have that researched, lots of it, we have research on relationships, showing and so do other people, showing that people and more of a growth mindset are looking for not just personal growth and relationship but partner’s growth and growth of the relationship itself.

They are more open to feedback, they are more open to solving problems in more of a fixed mindset. The people are more interested in not approaching problems, not finding there’s anything wrong with them and if things start going wrong in the relationship, they start thinking, maybe this wasn’t meant to be, maybe this isn’t the right relationship rather than how can we talk about this and repair it and go forward in a stronger way.

We have a program of research on conflict in the Middle East where we’ve shown and are continuing to show that when either Israelis or Palestinians have more of a growth mindset that groups, the idea that groups have the potential to grow and change, they have a somewhat more positive attitude toward each other and more willing to even contemplate compromises for the sake of peace.

It is kind of really quite broad, some of my colleagues have shown that when people are in a growth mindset, they’re better able to handle stress, they see more things as challenges rather than stresses and they function better in situations that may be full of conflict. Those are a few lines of research that we engaged in. 

Let me tell you one more in honor of Valentine ’s Day. One study I did with graduate student Lauren Howe, it actually came out last Valentine ’s Day. It showed having people recover from painful rejections. What we found was that people who live more of a growth mindset, a belief that they as a person could develop over time told us about rejections they had had and in one of the studies and boy, everyone said, rejection was super painful, you know, there’s someone who loved you and who knew you really well and they don’t want to be with you anymore.

How could that not hurt? But, looking back, people in a growth mindset said, you know? I really learned a lot from that, it was painful but I learned to be more open or I learned that that wasn’t a good match, I really need someone who is more this way and they felt it steered them on the road to finding a better match in the future.

People with more of a fixed mindset about who they are felt differently. Many of them, five years later still felt diminished, reduced by what happened, they felt that the rejection told them who they truly were, not the great person they thought they were but someone less than that and they’re still grappling with that feeling of being inadequate, they’re taking it into their new relationships.

They’re not being as open or vulnerable in their new relationships, thereby perhaps making the rejection more possible in the future but also limiting their new relationships because the shadow of the old relationship still haunts them.

Makes them feel bad, makes them feel fearful. It’s not that those with the fixed or growth mindsets started out being different people, but their mindsets made them react to this rejections in really different ways and they carried on, they carried this legacy forward in really different ways too.

[0:25:24.5] MB: Can we change our mindsets? Because I know when I’ve shared this concept with people, especially those who were sort of Mired in a fixed mindset, that’s one of the first questions that I often hear.

[0:25:34.3] CD: Yes we can. It’s not an easy process, it’s a long process. Well some people say hey, I had this insight, I get it and they can run with it. For many of us, we have fixed mindset legacy and that’s kind of our default but my colleague in Australia, Susan Mackey, developed this idea that I’ll tell you in a moment and she’s used it with business executives, teachers, students.

First is the idea of identifying your fixed mindset persona. It’s that person that lives inside of you and says to you, I’m warning you, don’t go there, you can make mistakes. This is much too hard for you, you’re messing up, I warned you. Look at that person over there, that’s the true genius. This person living inside of you, this fixed mindset persona, not trying to harm you, not trying to undermine you, trying to keep you safe but at the same time, we know a fixed mindset keeps us safe but keeps us stagnating or arrogant or undermined.

It keeps us in places that don’t allow us to grow optimally. The next thing you do is you try to understand the situations that trigger your fixed mindset. Could be different for different people. For some people, it’s being out of their comfort zone, for others it’s when they’re criticized, for others, it’s when they’re in a group and other people seem to be more knowledgeable than they are.

When is it that this person shows up? I saw Susan Mackey working with a business executive, he said, my fixed mindset persona is Dwayne and Dwayne shows up when we have a deadline looming, I’m not sure we can make it, he criticizes the whole team, he often takes the work back from them and does it himself.

At the end, he hates them, they hate him, everything even if he makes the deadline, everyone’s miserable and he and his team started talking about how it affects them all when Dwayne shows up and how they could going forward recognize Dwayne showing up and deal with him you know?

That brings us to the next step. Name your fixed mindset persona. Name it. Could be Dwayne, it could be your critical other aunt or uncle, it could be a teacher you once had, it could be a character from a book or a movie but you know, when people just give it some thought, someone typically comes to mind pretty quickly, a name comes to mind.

Okay, now, you’re going to work with that named fixed mindset persona. Again, don’t try to shove it back into its box, don’t ignore it, don’t insult it, don’t send it away, welcome it. Say Dwayne, thank you for your input, I hear you, maybe you’re right, maybe this is a risky venture but you know, I use people as a sounding board, people are on board, it’s exciting.

I’m going to learn a lot. I wonder if you can jump on board too, if you can join me going forward, then you know, you engage in the thing, it doesn’t work out as planned, Dwayne comes back triumphant. Okay Dwayne, I hear you, again, I know you’re trying to protect me but let’s see what we can learn from this setbacks and let’s move on together.

Can I count on you to collaborate? It’s a kind of make friends with that fixed mindset persona, bring it on board with your growth mindset goals, little by little, it doesn’t happen overnight. But whenever you feel anxious or threatened, it often means Dwayne is there. Listen to your Dwayne.

Make friends, bring Dwayne onboard with your growth mindset goals, little by little. We haven’t done research on this yet but almost everyone who has tried it has really been pleased by the process.

[0:30:34.0] MB: There’s a few different ideas from the book that I really want to hear your thoughts on, one of them is the distinction between success as improvement versus success as superiority?

[0:30:48.2] CD: Yes, in a fixed mindset, every success can be seen as a sign that you’re a superior being. That you’re better than others, the worst thing would be to be ordinary right? Ordinary like this other people who struggle and maybe you think of them as mediocre.

Each success says, no, you are someone special, you are better than other people and you can feel good about that. Every day you can go home and review all the successes you had socially, personally, in your work and feel like yes, I’m worthy, not just worthy but worthier than other people.

But in more of a growth mindset, hey, it’s nice to succeed, no one’s saying it isn’t, it’s nice when people like you in a firm, it’s nice when things work out, of course you want that but even more so, the fact that you have grown, that your relationship has reached another level, that you’ve turned a setback into a triumph, that you’ve grown from. 

That you’ve understood something, you’ve worked hard on something and have understood something, that you didn’t understand before. Also, getting pleasure in other people’s growth. A success is when you’ve mentored someone or helped them and they’ve grown and they’ve succeeded. It’s got this moving forward impetus rather than just sitting there and basking in your greatness.

[0:32:51.8] MB: Another concept that I found fascinating and this was something that really resonated with me when I first uncovered it is the idea that effort robs you of your excuses.

[0:33:01.5] CD: Yes. There is a phenomenon in psychology called self-handicapping. What it means is you really handicap yourself, you go to a party the night before, big presentation, you don’t prepare till the last minute and you do that, you're handicapping yourself, you’re actually making failure more likely.

But, if you don’t do well, you have an excuse, you went to a party, you left till the last minute and if you do well anyway, wow, that really means you're a talented person. Going all out, putting all your effort into something robs you of the possibility of having an excuse for why it didn’t work out.

In a fixed mindset, this makes perfect sense that it makes sense that you would jeopardize your success in order to have an excuse but in a growth mindset, that’s insane. Why would you do anything that works against your improving and succeeding? 

Because in a growth mindset, you know, hey, this is just the first iteration and even though its’s important, I’ll learn from whatever happens and as a team, as a relationship will be better off going forward. This foundation Silicon Valley that gives the failure of the year award. It’s for a team that went all out, did everything they should and could.

The project didn’t work out and then, they learned so many valuable lessons from what happened from that failure that the organization is in a much better place, the organization as a whole is in a much better place going forward to make projects succeed in the future.

[0:35:08.0] MB: One of the most impactful ideas from the book for me was the distinction between repairing your failure versus repairing your self-esteem and how it’s impossible to learn from a mistake, if you deny that you made one to begin with?

[0:35:23.7] CD: yes. In a fixed mindset, the goal is to, after a setback is to repair your self-esteem. We have a study where we give people a really hard task, they don’t do well, people in a fixed mindset choose to look at the performance of people who did a lot worse than they did, they’re not going to learn from it but boy they’re going to feel better than someone.

People in a growth mindset look at the performance of people who did a lot better than they did so they can learn and do better the next time. If you’re looking to repair your self-esteem, maybe you’re looking for people who did worse, maybe you're looking to place the blame, maybe you're looking to deny the failure, in any of those cases, you’re not going to be better off going forward.

Neuroscience research shows that when people are in a fixed mindset, the part of their brain that processes errors is hardly active. They are just turning away from that error as quickly as possible.

As a result, they’re not correcting the error at the next opportunity as much as people in a growth mindset. In a growth mindset, that area of the brain is on fire, it’s just super active, they’re looking at the error, they’re processing it, they’re learning from it and they’re correcting it.

Again, a setback in a fixed mindset is a terrible thing and of course you want to lay the blame or feel better about yourself because it brings you down, it means you're a lesser person but if you can get your fixed mindset persona to collaborate with you, you can say, all right, this happened. What can we learn from this?

How can we shore up this skill? How can we improve in ways we need to improve and go forward more successfully?

[0:37:43.0] MB: To me, that was really one of the most water shed things that I took away from the book was this simple concept that because you're trying to protect your ego and protect your self-image, if you don’t believe that you made a mistake and you’ve externalized that with blame or excuses or whatever else it might be.

It’s impossible for you to learn from that because by definition, you don’t think that you did anything wrong. Without a focus on that, you're never able to improve and it’s such a powerful concept. Another concept in the book that I thought was really interesting was the idea of the mindset of champions and how champions rise to the occasion. Could you talk about that?

[0:38:23.8] CD: Yes. There’s this example I give in the book of Billy Jean King, the championship tennis player playing against Margaret Court, another historic figure in the world of tennis. Billy Jean King was trouncing Margaret Court in a match, in a set rather and before she knew it, she had lost.

She, Billy Jean King had lost. Same thing happened again, she was trancing her and she looked around and she had lost and she realized, that’s what a champion is. There are days you're not at your best, you didn’t bring you’re a game, your focus isn’t there, your strokes are a little off and somehow, you find it within you to prevail.

Michael Jordan once played a championship game with a high fever and he dug down, he found it within himself an athlete, great athlete after great athlete, somehow they just didn’t — they weren’t in perfect shape that day but they found it, they found it in themselves, that energy, that focus, that will, that brought them to a victory.

By the way, we have a program of research on willpower and the people who do best are the people who say, “Okay, it’s in there somewhere, it’s large, it’s replenishable and I can find more willpower, more energy when I need it.”

[0:40:25.8] MB: Another cons have you talked about in the book that I thought was fascinating is the distinction between viewing people as judges versus viewing people as allies.

[0:40:34.5] CD: Yes. When you’re in a fixed mindset, you always have an audience. An audience that has the potential to judge you. Your boss is a judge, your partner is a judge, your friends can be judges. You’re always having to perform and prove yourself so the judges can give you back the validation that you need.

But in a growth mindset, you are surrounded by people you can collaborate with, you can learn from, who can give you constructive feedback, who are resources and for whom you are a resource. It’s a really different world, it’s a world of greater trust, it’s the idea that not all people, that your people but the people are there to help you develop, that people are in your corner rooting for you or at least you can find mentors and certainly your partner is rooting for you.

And that they are not judges. They are collaborators in your development. You can also teach them to be more that way, tell them what kind of feedback you need, tell them what kind of support you need. Now, I’m not denying that there are people judging or that there are situations in which you are judged but I’m saying, as a general view of the world, find those people who are committed to your development or can be resources for your development.

[0:42:28.3] MB: How do we reconcile the lessons of mindset with the idea or the advice of focusing on your strengths?

[0:42:37.1] CD: That’s a great question. Now, you get a lot of advice focused on your strengths and I’m not saying don’t focus on your strengths but I’m saying, strengths and weaknesses are really dynamic. Weaknesses, you could have weaknesses because you never built up those muscles, you never trained in those areas.

You can have a weakness that’s a weakness in one setting and a strength in another setting. So, nothing wrong with finding out what your current strengths are and your current weaknesses are but one thing I found by studying great leaders, CEO’s and so forth is that they built up their abilities in areas of weakness that would have held them back.

A lot of people tell me they thought something was a weakness but when they worked on it, when they got the proper input and the mentorship, they were really great at that. I have in my book some drawings, some before and after self-portraits of people who couldn’t draw to save their lives, a weakness but they took Betty Edwards drawing on the right side of the brain seminar and I think it was four days later, they were drawing these amazing self-portraits, you will not believe the before the seminar and after the seminar self-portraits.

You would say, these were talented people. That shift was amazing because they got the proper training and what it says is that you can’t predict from the before when you don’t have training to the after when you do have training. Again, yeah, capitalize on strengths, why not, of course. But don’t think your strengths are going to be strengths forever if you’re not working on them and growing them and don’t rule out weaknesses as future areas of strength, in the right circumstances with the right training.

[0:45:00.0] MB: Tell me a little bit about the power of words and what happens when for example, we tell a child that they’re smart?

[0:45:06.6] CD: That’s so interesting, we undertook this research at the height of the self-esteem movement, when everyone told tell each other, tell kids, tell your employees, tell everyone how brilliant they are at every opportunity and what we have found in this research is telling kids they’re smart, puts them into more of a fixed mindset. You’ve done something and someone says, oh my God, you’re brilliant at this.

Suddenly you think, everything I do has to be brilliant. Then if you have an opportunity to take on something challenging that you might fail at, in the presence of that person or even in the presence of your own judgement. 

You think well, maybe not. Maybe I want to do something that keeps showing how smart I am. However, when you give feedback to people that focuses on that process, the process they engaged in, their hard work, they’re taking on challenges, they’re trying different strategies, their good use of resources, they’re being a great team member. If you focus on that process they engaged in to do well or have that good performance, they become more willing to go out of their comfort zone.

They become less thrown by setbacks because they feel like right, the process is what’s valued here. I can duplicate that process, I can engage in that process, I’m not under threat, I’m not under judgment. Now, of course, in a business or in school, you have to perform, ultimately but research has shown that when the more you engage effectively in that process of learning, the better you're going to do in the long run.

[0:47:03.3] MB: What’s one piece of homework that you would give to somebody listening to this episode in terms of kind of a simple first step that they could do to implement some of the things we’ve talked about?

[0:47:13.7] CD: Yes, I would say, the very first step is to find your fixed mindset triggers. You know, we used to talk about it as if they were fixed mindset people and growth mindset people, no. We all have fixed mindset triggers. Find those triggers. When do you start hearing that voice, when do you start feeling that anxiety or I don’t really want to do this, that kind of fake boredom or distaste.

Find those triggers. Start keying in to how you feel when that’s triggered, what you’re thinking, how you behave, how you affect others around you. First step, find those triggers. Second step, give them a name.

[0:48:03.9] MB: What would be a good example of a few common things that trigger the fixed mindset?

[0:48:10.3] CD: Yeah, there are a few very common things. First, you’re taking on a challenge or you're thinking of taking on a challenge or you’re out of your comfort zone, big trigger. Big time when people feel threatened and the warning voice starts talking, that persona starts talking.

Second, you’re struggling, you’re not making progress, that’s often a trigger that says get out of there or you don’t like this, instead of find resources, get help, try new strategies. As we’ve been saying, the big trigger, setback, criticism, failure. Nope, what you did wasn’t perfect, it wasn’t right, maybe it wasn’t even good, big trigger.

[0:49:08.1] MB: For listeners who want to learn more, where can people find you and find Mindset online?

[0:49:13.7] CD: Well, my book, Mindset actually an updated addition is coming out this week and is not a completely new addition but we’ve added some important things about the persona work, our work in business organizations, common misunderstandings of a growth mindset. The book Mindset: The New Psychology of Success, we have a website. Mindsetonline.com.

[0:49:52.7] MB: Well Carol, thank you so much for coming on the show and sharing your incredible wisdom. As I said, to me personally, Mindset is one of the most impactful books that I’ve ever read. I would highly recommend everybody listening, go read that book, get the new updated edition.

I’m a tremendous fan and so thank you so much for coming on here and sharing these insights with us.

[0:50:13.0] CD: You’re welcome. Pleasure.

[0:50:15.8] MB: Thank you so much for listening to the science of success. Listeners like you are why we do this podcast. The emails and stories we receive from listeners around the globe bring us joy and fuel our mission to unleash human potential. I would love to hear from you, shoot me an email, send me your thoughts, kind words, comments, ideas, suggestions, your story, what the podcast means to you. Whatever it might be. I read and respond to every single email that I get from listeners. My email address is matt@scienceofsuccess.co. 

Shoot me an email, I would love to hear from you. The greatest compliment you can give us is a referral to a friend either live or online. If you’ve enjoyed this episode, please, leave us an awesome review and subscribe on iTunes because that helps more and more people discover the Science of Success. I get a ton of listeners asking, “Matt how do you organize and remember all these incredible information?” Because of that, we created an amazing free guide for all of our listeners.

You can get it by texting the word “smarter” to the number 44222 or by going to scienceofsuccess.co and joining our email list. If you want to get all of these amazing info, links, transcripts, everything we just talked about and much more, be sure to check out our show notes at scienceofsuccess.co, just hit the show notes button at the top. Thanks again and we’ll see you on the next episode of the Science of Success.


May 25, 2017 /Lace Gilger
Best Of, Emotional Intelligence, High Performance
PerryMarshall-01.jpg

How You Can Work Less & Achieve More by Mastering This ONE Key Principle with Perry Marshall

April 13, 2017 by Lace Gilger in High Performance, Decision Making, Money & Finance
Check Out Perry's Epic Course on 4xing Your Productivity With 80/20

In this episode we look at what rabbit populations, craters on the moon, files on your hard-drive and the GDP of countries have in common, we discuss The power of fractals, the math of chaos theory, and what that all has to do with the 80/20 principle, How your understanding of the 80/20 is only the tip of the iceberg, how to generate 16x more leverage to achieve your goals, we go deep into sales wisdom from one of the world's top marketing consultants and much more with Perry Marshall.  

Perry Marshall is a trained engineer and one of the world’s most sought-after business consultants, helping clients across 300 industries by combining sales, engineering, art, and psychology. Perry is the bestselling author of several books including The Ultimate Guide To Google AdWord, 80/20 Sales and Marketing and Evolution 2.0.

  • How Perry went from being laid off and surviving on ramen and bologna sandwiches to becoming one of the world's top marketing consultants

  • How your understanding of the 80/20 principle is only the tip of the iceberg

  • What Fractals and Chaos Theory have to do with the 80/20 principle

  • What the pattern that Earthquakes, volcanoes, tornados and hurricanes follow has to do with marketing strategy

  • Fractals are everywhere in your life, nature, and the universe

  • The raw power of the butterfly effect

  • How the 80/20 principles rules everything in your life and business

  • “Levers within levers, within levers” and how that can shape your focus

  • Where to find the tiny hinges that swing huge doors

  • What do rabbit populations, craters on the moon, files on your hard-drive and the GDP of countries have in common?

  • How to align yourself with the 80/20 principle and harness its incredible power

  • Do you want to live in the IS world or the SHOULD BE world?

  • If you deal with reality the way it is things become effortless

  • Once you understand the 80/20 principle, it transforms what you focus on

  • How most problems in life are a result of being on the wrong side of the 80/20 equation

  • What is “racking the shotgun?” and why is it so important

  • Don’t focus on fixing the bad 80%, focus on reproducing the successful 20%

  • One of the jobs of civilization is to mitigate the 80/20 principle

  • The world will always condition you to focus on the underperforms (the 80%)

  • You can get “A's" in six different subjects, but you’re gonna make a living in ONE

  • If you try 20 projects, the law of 80/20 says 1 should succeed!

  • Failure is OK, you only have to go get rich once

  • The 20% is 16x more leverage than the 80% that doesn’t generate results

  • Everyone is in sales in some form or fashion in their lives

  • Sales is not a convincing people process, sales and elimination process

  • First thing you should do in sales is disqualify people as quickly as possible

  • Never ask someone who can say no but who cannot say yes

  • The key questions you need to ask to disqualify sales leads

  • The story of the $2700 espresso machine

  • The 8 different modalities of selling and how you can thrive by embracing your own unique sales strengths

  • And much more!

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions on how to do that).

SHOW NOTES, LINKS, & RESEARCH

  • Check out Perry’s Epic Course on how to 4x Your Productivity Using the 80/20 Principle

  • [Website] Fractal Foundation

  • [Website] 80/20 Curve

  • [Book] 80/20 Sales and Marketing by Perry Marshall

  • [Book] The 80/20 Principle: The Secret to Achieving More with Less by Richard Koch

  • [Personal Site] Perry Marshall

  • [Blog Article] How To Perform An 80/20 Analysis by Matt Bodnar

Episode Transcript

[00:00:06.4] ANNOUNCER: Welcome to The Science of Success with your host, Matt Bodnar.

[0:00:12.6] MB: Welcome to The Science of Success. I’m your host, Matt Bodnar. I’m an entrepreneur and investor in Nashville, Tennessee and I’m obsessed with the mindset of success and the psychology of performance. I’ve read hundreds of books, conducted countless hours of research and study and I am going to take you on a journey into the human mind and what makes peak performers tick, with the focus on always having our discussion rooted in psychological research and scientific fact, not opinion.

In this episode, we look at what rabbit populations, craters on the moon, files on your hard drive, and the GDP of countries have in common. We discuss the power of fractals, the math of chaos theory, and what that all has to do with the 80-20 principles. How your understanding of the 80-20 principle is only the tip of the iceberg. How to generate 16 times more leverage towards achieving your goals. We go deep into sales wisdom from one of the world’s top marketing consultants, and much more, with Perry Marshall. 

The Science of Success continues to grow with more than 800,000 downloads, listeners in over 100 countries, hitting number one in New and Noteworthy, and more. I get listener comments and emails all the time asking me, “Matt, how do you organize and remember all this incredible information?” A lot of our listeners are curious about how I keep track of all the incredible knowledge I get from reading hundreds of books, interviewing amazing experts, listening to awesome podcast, and more.

Because of that, we’ve created an epic resource just for you; a detailed guide called How to Organize and Remember Everything. You can get it completely free by texting the word “smarter” to the number 44222. Again, it’s a guide we created called How to Organize and Remember Everything. All you have to do to get it is to text the word “smarter” to the number 44222 or go to scienceofsuccess.co and put in your email.

In our previous episode, we discussed how you can create success by mashing two seemingly unrelated ideas together. We looked at why energy is the currency of the biological world and how that impacts the evolution of money within our society. We went deep into understanding money and its role in our lives and we looked at why you should investigate your own biases about money, with Kabir Sehgal. If you want to improve your understanding of money, listen to that episode. 

[0:02:27.6] MB: Today, we have another awesome guest on the show, Perry Marshall. Perry is a trained engineer and one of the world’s most sought after business consultants and marketing experts helping clients across 300 industries by combining sales, engineering, art, and psychology. He’s also a bestselling author of several books including The Ultimate Guide to Google AdWords, 80/20 Sales and Marketing, and Evolution 2.0.

Perry, welcome to The Science of Success.

[0:02:53.8] PM: Hey, thanks for having me on the show, and you guys got a big following and a lot of interesting guests that you had. It’s really an honor. We talked earlier and I think we’re going to have a rocking conversation today. 

[0:03:07.8] MB: I think it’s going to be great, and there’s so much that you talk about that I think the audience is really going to enjoy. Before we dig into that, tell us a little bit — I kind of gave a brief bio. Tell us a little bit about yourself and your story.

[0:03:20.1] PM: I was about 25 years old when I got laid off from my first engineering job and my wife was three months pregnant. I could have stayed in the same track I was on if I was willing to move, but I wasn’t willing to pull up roots, and so I ended up going into sales. I thought, “Well, this shouldn’t be too hard.” A couple of years of bologna sandwiches and ramen soup later, it’s like, “Wow! This is not for the faint of heart.”

I eventually did find my way and I eventually did find the groove, but really, there were some excruciating periods of time where the bills weren’t getting paid and I just try all these stuff and it wouldn’t work. I would spend all my time trying to pound through brick walls and everything. 

Eventually, 20 years later, writing a book that’s — The book that I wish I’d had when I was starting out, or for that matter, all the different marketing stuff, because any more — If you don’t have some marketing to back you up as a sales person, you’re screwed. That’s what that’s about. 

Life is a lot different now. Ironically, I’m a sales and marketing consultant. I think that actually goes back to the fact that it’s not hard to teach what was hard for you to learn. I had a huge learning curve. I think I can explain a lot of that stuff in ways that were never explained to me.

[0:05:02.2] MB: I know one of the transformational ideas in your life is the concept of the 80/20 principle. I’d love to kind of — Many people hear that and they think, “Oh, yeah. Of course, I know what he 80/20 principle is.” Your understanding of it is so much deeper than that. I’d love for you to kind of explain to the audience why the surface level understanding is really only the tip of the iceberg.

[0:05:25.4] PM: I heard about the 80/20 principle back when I was marketing manager and I thought, “Oh! That’s interesting. Okay, 80% of your sales come from 20% of your customers.” I actually printed out a QuickBooks report and I went through it and, “I’ll be darned. That’s pretty much exactly right. That’s interesting.” 

At that point, I thought I knew it. I thought I knew what it meant, and I really didn’t. I would politely suggest that most people have never really explored what it actually is and what it means. Let me tell you two little stories back-to-back that will kind of tie this together for you. 

The first story, it goes back to when I was in college and my wife went to the library and came home with a book on fractals and chaos. Hopefully, most people have seen fractals before, those computer images where there’s spirals, and there’s a spiral on the spiral, and there’s a spiral on the spiral on the spiral. If you haven’t seen this, you should type fractals in YouTube and just start clicking on stuff and you’ll quickly see it. 

She brought this book home and I was looking through it, and I discovered, “This isn’t just interesting shapes. This is actually a major way that the world works.” If you look at a tree, you see that branching pattern, but then you can zoom in and the branches have branches, and then those branches have branches, and you can get down the leaves and you could get a microscope and even the little veins that feed the individual cells are still showing that branching pattern. That’s a fractal pattern. It’s a pattern that repeats over and over and over again.

What the book explained is this is very closely related to the way that things like earthquakes, and volcanoes, and weather, and hurricanes, and tornadoes, and avalanches are all predictably unpredictable. They always follow certain patterns. It’s just the specific instance that you can’t quite predict. You can be sure that somewhere in the Rocky Mountains, if you clap your hand at the right place at the right time, you’re going to trigger an avalanche. It speaks to the way cracks travel through glass when a rock hits your windshield and cracks on the sidewalk, or sand dunes — Getting these whole new lens for the world. There had never been language for any of these. Of course, I had seen all my life, but suddenly, there was language. I thought it was all very interesting. 

Then, I went out to my car the next day, and it was as cold November day and there were ice crystals on my car, and I looked at those ice crystals and I go, “Oh my word. Those are little tiny fractals growing on the roof of my car.” They’re everywhere, and I couldn’t — From that point forward, I couldn’t not look out the window and see the pattern, the traffic is fractal, and rivers are fractals. 

Anyways, that’s a little geeky. Of course, I know your audience probably enjoys things like that. Fast-forward to — Actually, this is more than 10 years ago, I was reading Richard Koch’s book, The 80/20 Principle. Early in the book, he just mentioned for maybe a paragraph or two that the 80/20 principle was closely related to fractals and chaos, and the butterfly effect which says that a butterfly’s wings can trigger a hurricane six months’ later half a world away, because that’s how weather actually works. That’s why you can’t predict it more than two or three weeks out. 

He made this comment, and all of a sudden, something clicked in my brain and I connected 80/20 to the fractals and the chaos. What I suddenly realized was 80/20 is the arithmetic of chaos and fractals. That means there’s an 80/20 inside every 80/20, and then there’s  another one, and another one, and another one, and this all just exploded in my brain in about 10 seconds. I was in a coffee shop and I jumped up and I drove home, and I ran home, and I got out my calculator, and I got all these pieces of paper.

At that time, I had been in my own business for about a year and a half. I had quit my job as a sales manager. Hang out my shingle as an independent marketing consultant, and I had a few clients, and I was selling some products, and I was little wobbly still, but getting going, and it was starting to go well. I realized, “Oh my word! This 80/20 thing, it applies to everything in my business, every just column on every spreadsheet, every web visitor. How many people fill out the form? How many people call on the phone? How many people buy a product? How many people turn into a good client?”

80/20 is predicting all of these stuff and I was just having this massive geek-out moment and I was realizing, “Hey, wait a minute. There are levers within levers within levers, and now that I can see them, I know exactly what to do,” where before, it was a mystery. 

It’s kind of like when I was a brand new guy and I get laid off my job and I found a sales job and I was kind of blissfully ignorant, I didn’t know where the levers were. Then, I don’t know what I don’t know. Then, I just keep getting kicked in the teeth and, pounded in the head, and clobbered by two-by-fours, and I never know when the next one is coming. 

Now, I’m actually — It’s like, “There’s really reliable ways to know that two-by-four is coming.” Also, there’s really reliable ways to know where there’s more business in a place where you just found a little bit versus other places where you’ve already found all that you can get. That was a huge, huge, huge thing for me. In fact, it might be the most significant moment I’ve ever had reading a book in my whole business career, and it totally tilted my world. 

Interestingly, during the following year, I started teaching Google AdWords. I started speaking at seminars. Since that time  I’ve written the world’s bestselling book on internet advertising, which is The Ultimate Guide to Google AdWords, and 80/20 was how I figured out Google AdWords. 

Back then, and I’m talking about 2003 right now, Google AdWords was this crazy, weird thing that most people didn’t understand. It was a wild west kind of a deal. It’s like, “Now, we’re bidding on positions in a search engine, and how does that work, and where the whole English language is up for sale, and how do you organize a campaign, and how do you write these ads, and how do you run these tests.” All of a sudden, I realized, “80% of this doesn’t’ matter. 20% of it matters a lot, and 20% of the 20% matters even more, and 20% of the 20% of the 20% matters even more,” and there’re these tiny little hinges that swing big doors. “I can figure this out,” and I did. In fact, a lot of the things that I figured out then have now become standard best practices in $100 billion industry, which we call pay per click marketing. 80/20 is really important, and I just want to say to everybody listening, if you’ll stick with us here and really get into some application, I think you’re going to find this really fascinating. 

[0:13:57.2] MB: I find it amazing that the 80/20 principle can describe everything from the GDP of countries, to the distribution of wealth of individuals, to craters on the moon, so it’s amazing. 

[0:14:09.3] PM: Yes, it does. Literally, it’s true. 80/20 describes rabbit populations, it describe the size of files on your hard drive. Let’s take your hard drive. 20% of the files take 80% of the space, and 20% or 20% of the files take 80% of 80% of the space. That means 4% take up 64%. You can have 80/20 squared 80/20 cube, 80/20 of the power of four. 

80/20 cube says that 1% of the files on your hard drive take up 50%. It’s also true of customers. 1% of your customers give you 50% of your money. 1% of the drivers gets 50% of the speeding tickets. 1% of the real estate owners own 50% of the real estate. 1% of the people own 50% of the wealth. This is a truism. It’s true regardless what country you go, of what state you’re in, or what kind of system of government that you have, and see, “This is extremely powerful, because if the same ratios hold for real estate in Belgium as for the size of craters on the moon, as for the size of pebbles on the beach, then it tells you that there’s something very, very fundamental that’s going on in the world and you either align with yourself with it, or fight it, and nature doesn’t care.” 

If you want to fight it and get your teeth kicked in, you can go right ahead and you can do that, and the universe does not care. On the other hand, if you align yourself with it and harness it, you can develop great wealth, you can achieve great things, you can have a very large disproportionate amount of influence. It’s really just a question of; who decides to live in the is world, versus who prefers to remain in the should be world? I just got to a point where I’m done living in the should be world. I’m going to sell and market the way the world really does work, and I’m going to harmonize with this.

[0:16:29.5] MB: Such a great statement, the distinction between the is world and the should be world. We talked about that a lot on the show and it’s something that definitely bears repeating. 

[0:16:40.0] PM: Trust me. I could live in the should be world for a really long time. I’m an idealistic person, and I get all these ideas. I don’t think any of us can afford to stay there. It’s fun for a while, but — Reality is actually a lot — If you just deal with the reality the way that it is, life is just so much easy.

[0:17:00.4] MB: Yeah, aligning yourself with reality whether or not you think that’s the way reality should be is how you achieve almost anything with these. It’s almost effortless once you feel aligned. You know that? That makes me think of the fact that once you understand this principle, it completely transforms what you think about and what you focus on, and you kind of hinted on that, talking about the tiny hinges and focusing on the wrong things. 

I think you’ve talked about in the past how — Or said something around the lines of, “Every problem in business, or most problems in your business, is because you’re on the wrong side of the 80/20 equation.” 

[0:17:40.3] PM: Yeah, that’s right. I’ll tell you a quick story. My friend, John Paul Mendocha, dropped out of high school when he was 17 and he hitched-hiked to Las Vegas and he decided to become a professional gambler, which his mother was, I’m sure thrilled with. That’s literally what he did. 

After a few weeks in Vegas of poker and black jack, he’s like, “Dang! This is harder than I thought it was going to be.” He was hanging out a gambling book store one day and he starts talking to this guy. He finds out this guy runs a gambling ring and he’s been doing it a long time. He’s like, “Hey, could we work something out?” and they agreed. It’s like, “Yeah, for a percentage of your winnings, I’ll teach you what we do.” They agree, “Jump in the jeep, John, we’re going for a ride.” “All right. Here we go.” 

John gets in the jeep and they’re driving down the highway and John goes, “Okay. How do I win more poker games?” The guy says, “You have to play with people who are going to lose, not people who are going to win. People who are going to lose are called the marks. You want the guy that just showed up from Wichita, Kansas with his grandmother’s inheritance money that thinks he’s going to get rich in Vegas. That’s the guy you want.” 

John goes, “Okay. Where do I find all these marks?” His friend says, “Here, I’ll show you.” He pulls in to a strip club parking lot and they walk into a strip club and there’s women, and music, and pounding rock and roll, and people drinking, and all these stuff going on in there, and it’s really loud, and Rob and John sit down at the table, and Rob always carried a sawed-off shotgun with him, which gives you a little hint of what kind of guy Rob was. 

He pulls his sawed-off shotgun out of his jacket and he holds it under the table and he says, “Watch this,” and he opens the chamber and then shuts it and he racks it, and makes this noise, and they look around and several people in the club, these biker-kind of-guys, are like, “Hey, what was that?” The club owner comes over and he says, “Hey, is everything okay over here?” “Everything is fine. Just teaching the lad a lesson. Don’t you worry about us. We’re not going to cause any trouble here.” 

He looks over to John and he goes, “John, did you see those guys that turned around when they heard that noise?” John goes, “Yeah.” He goes, “Don’t play poker with them. They’re not marks. Play poker with everybody else.” That is what — In 80/20 in marketing, that’s what I call racking the shotgun. Racking the shotgun is anytime you do something to a crowd, or somebody else does something to a crowd. 

By watching, you can figure out who’s the minority that’s paying attention and who’s the majority who’s not. It could be racking the shotgun is who searches for a certain keyword on Google and who doesn’t. Who clicks on an add and who doesn’t? Who fills out the form and who doesn’t? Who opens the email, who doesn’t? Who clicks on the link, who doesn’t? Who buys the stuff, who doesn’t? Who buys the upsell, who buys the super duper upsell? It’s all racking the shotgun. 

Everything we do in marketing is racking the shotgun, and all the time, 24 hours a day, 7 days a week, the world, the is world is telling you what people do, how they behave, and you have to expect totally disproportionate results. 80/20 says that if you hire 10 sales people, two of them are going to sell 80% of the stuff, and the other eight are going to sell 20% of the stuff, which means the two are 16 times better at selling than the eight. 

That is going to happen. If you go out and hire 10 sales people, it almost doesn’t matter whether you try really hard to find good ones or not. If you’re good at finding good ones, then you’ll get better ones. If you’re not, you’ll get worst ones. Either way, that ratio is going to be true. You’re going to have a disproportionate number of winners and losers, and what most people try to do is they try to fix the eight bad sales people. No. No. No. No. No. You get rid of most of them at last, and you put all your energy into supporting the good ones and finding more good ones, because, frankly, you’re going to sell more with three good sales people than with 30 bad ones. 

[0:22:53.5] MB: That’s a great lesson, and it’s so important. You made two really, really key points there. One is that the 80/20 curve and kind of the whole model is sort of an inescapable patter. It doesn’t matter if you think it should be that way or want it to be that way, or even try to kind of wiggle out of I in some way. It’s going to continue to repeat itself in whatever sample of data you’re looking at. 

The second piece is that you shouldn’t focus on fixing the bad or the kind of mediocre performing 80%. You should really focus on all of your attention on the 20% that is producing and how can you do more of that. How can you support that? How can you add on to that? I think it’s a critical lesson. 

[0:23:37.1] PM: Exactly. Let’s just take a step back and let’s acknowledge that one of the jobs of civilization is to mitigate 80/20. There’s always going to be kids that are slow in school, and there’s always going to be people who can’t pay their bills, and there’s always going to be an old person who needs medical care. That’s always going to be true. Yes, we need to take care of the disadvantage and — Okay. That’s understood. 

However, beyond that, you really have to fight almost everything you’ve been taught your whole entire life in school and everything else if you want to be excellent and achieve things, because the world will always — Even your training and your conditioning will always condition you to go fix the under-performer. When, actually, what you should be doing is you should be super-charging the few things that work. Like in school, the very best students are supposed to get straight As and it’s like, “Well, did you get an A in everything?” You know what? You can get As in six different subjects, but you know what? You’re going to make a living in one subject.

You could be a savant and probably be more successful than if you’re well-rounded. If you’re terrible in English and you’re terrible at social studies, but you’re really good at math, there’s some place that will hire you to do really amazing math. They don’t really care how good your English or your social studies. 

Another thing is that, a lot of the times, you never get to what’s really successful until you’re willing to fail, because failure is a rack the shotgun. If you’re an A student, is conditioned to never fail. Therefore, an A student will almost always be mediocre unless they unlearn the A student instincts and relearn — Because here’s the thing. One of the things that 80/20 says is that if you’re willing to fail 20 times, one will be a slam the ball out of the park home run even if the other 19 are total dogs. It always guarantees it. In fact, it puts a whole different perspective on failure if you expect to fail 80% of the time. It gives you more courage to put yourself out there. It’s like, “Okay. We’re one closer.” 

You can use 80/20, fortunately, to eliminate a lot of things like, “I’m not diving in that swimming pool. There’s no water in that.” There’s a lot of failure that goes on that’s unnecessary, and I’m not suggesting you should do that at all. I just think the world has this very warped idea. If people knew how many things we try, how many experiments. We’re always trying stuff. You know what? Most of the time the results are disappointing. You know? You don’t need that many victories to have a successful life. You don’t. 

[0:27:04.5] MB: That’s another great conclusion of the 80/20 principle. You don’t have to be successful. I think, actually, Charlie Munger who — I don’t know if you’re familiar with, but we’re a huge fan of him here on the show. 

[0:27:15.6] PM: It’s on your website. Yeah. 

[0:27:17.1] MB: Yeah. He says the same thing, which is you only have to get rich once. Which is the same idea, essentially, is that you can fail a bunch of times, but if you succeed one of those times, that’s the only time that matters. 

[0:27:28.8] PM: That’s right. Then you just need to not lose it. There’s an 80/20 strategy for that, and that’s probably not where we’re going to go today, but absolutely. If you know that there’s levers within levels within levers, so 80/20 of the power of four says that .2% of what you do gets you 40% of your results. 

If you’re in any performance-oriented profession, so you could be a computer programmer, or you could be in sales, or you could be in some kind of negotiation. If you stop and think of last year, what’s .2% of your 250 days that you’re working? Let’s say one day, I’m going to submit to you that 40% of what you accomplish last year happened in one day, and you probably never really realized it. If you really zoom back and you go, “All right. What did we really accomplish?” Most of us have 100 days a year where we really accomplished nothing at all. What this really means is most people are doing way too many trivial things. Most things people do they know aren’t going to create anything big, so why are they doing them? 

[0:28:54.2] MB: Yeah. That reminds me, I would have to paraphrase a quote, but there’s a great Tim Ferriss’ quote that’s very similar that’s essentially the vast majority of what everyone does it totally worthless. It’s those few random things — It’s very hard to find what they are, but it’s those few random things that happen to create almost all of the positive outcomes in your life. 

[0:29:17.5] PM: Yeah. If you start to recognize the pattern and to realize how disproportionate they are — I said this before, but I should really emphasize it again. The 20% that generates results is item for item 16 times more leverage than the 80% that doesn’t. When you start recognizing those levels, they’re laying all over the place. They’re right in front of you all the time. 

It’s just like the biker bar story. 20% of the people in that bar were bad ass guys that you don’t want to play poker with them, but I guess if you wanted to go rob a bank, or sell cocaine, or ride Harley’s, or whatever, then you get 16 times more attraction with those guys than you would with anybody else, of course. Then, if you’re trying to win poker games, there’s 20% of that room that’s going to be far easier to win a poker game than everybody else. You just have to figure out who it is. 

That’s what a professional really does. This actually leads to something very important about sales, which is sales is not a convincing people process. Sales is an elimination process. Before you try to convince anybody to do anything, you should figure out, “Should I not even be talking to this person at all?” When you do that, that takes so much pressure off of the situation and it makes you not seem like at times you’re a salesman. 

I know a lot of people that are listening here, they’re not even in sales. The fact is, is everybody has to convince somebody to do something for a good portion of our life. We got to get coworkers, there’re departments, you got to get buy-in on some project. We all have to get cooperation, and if you understand that — If you start within a question, “Well, do they have the money or the resources to do this in the first place? Do they have the ability to say yes, or they actually only have the ability so say no?” 

I think, a lot of times, when we ask for stuff, we’re asking people who can say no, but we can’t say yes. If you’re trying to get a job, don’t go to HR. HR cannot say yes. They can only say no. You go to a department head. If he likes you, he’ll get you through HR. Do they agree with your fundamental selling proposition in the first place, or not? A lot of times, you actually know, or you can ask them before you try to get into this. 

You can just save so much time, and if the other person knows that you’re not going to try to ram anything down your truth, if they know that you’re going to figure out if it’s a fit before you attempt to sell them, then they actually come towards you, because you’re disqualifying. It’s kind of reverse psychology. Really, you’re just basing it in the truth. The truth is 80% of the people, I might consider for this, not my customer. 

[0:32:37.0] MB: Tell me the story of the $2,700 espresso machine. I love that example.

[0:32:44.5] PM: One of the things — When I have the epiphany about 80/20, and I realized there was an 80/20 inside every 80/20, I immediately realized, “This tells me that 20% of my customers would spend four times the money, and 20% of them would spend four times the money, and 20% of them will spend four times the money,” which is really just another way of stating 80/20. 

I went home to look it was true, and already with a 18-month-old business, I could already see that was true.  Let me give you a hard example of this. If let’s say that a Starbucks store sells a 1,000 $4 lattes every week, and they’re at Starbucks, and they’re going to buy their stuff and you say, “All right, 4,000 people a week are buying these lattes.” That pretty much guarantees you almost like a law of physics that every week one of those 4,000 people is going to buy a $2,000 stainless steel espresso machine. In other words, all those people, they have a coffee-itch, and they are there to scratch it, and 20% of them have 16 times more itch than the other 80%. Then, 20% of those have four times more itch than that 20% that we just talked about, and on and on it goes. 

You can start doing the math, and you can go, “All right. For every thousand cups of $4 espresso, I’m going to sell one $2,000 espresso machine. By the way, I’m also going to get — I’m going to get 10 people that come in here and spend $300 or $400.” What are they spending $300 or $400? Maybe they come in once and they buy a whole bunch of stuff. Maybe they come every day and they buy CDs, and they buy coffee mugs, and they buy bags of coffee, and maybe they buy the $200 espresso machine, but they are going to do that. 

I guarantee, if you give them the opportunity to spend that money, they will spend it, and the amount of money they spend will fit something you referred to earlier, which is called the 80/20 curve. If you put 80/20 on a graph and you get the least interested people on the left and the most interested on the right, that graph — It looks like a ramp that goes up, up, up, up, up, and it just goes infinitely towards the top right side and it never stops, and it goes until you run out of people.

80/20 will reliably predict how many espresso machine Starbucks is going to sell. 80/20 says there’s 7 billion people in the world, and this is how much money they’re all going to make at these different levels. It’s also going to say, “Here’s the top 10 people in the Forbes 400.” Guess what? Even when we’re in the Warren Buffett-Bill Gates stratosphere, 80/20 is still true at the very tippy-top of the world. It’s true everywhere. It’s fractal. It’s macro. It’s micro. It is everywhere.  

[0:36:09.9] MB: I think even once you have sort of a cursory understanding of the 80/20 principle, the espresso machine example, for me, was so interesting, because you think of it sort of vertically kind of going out in sideways in terms of smaller and smaller piece of the population. But that really turns and it also goes vertical, and I think it’s so interesting, and I know it’s hard to kind of visualize it on just listening to this. But you have a website, where it’s 8020curve.com that you can kind of plugin some numbers and see all the different examples. 

[0:36:43.1] PM: Yes. We have examples there. It also means that if 50 people a year each buy a $2,000 espresso machine, it means one of them wants to spend $100,000. At that point, most people, they’re like, “What?” You know what? Maybe they spend a million. It might be the guy that buys a Starbucks store, or a franchise, or something like that. The math works all the way up to things like that, because they’re still scratching the coffee-itch. 

What this means, practically speaking, is it means that if you have a bunch of customers that all did one thing, there’s a bunch more money in your list, and it’s the existing customers. You don’t need to go get a bunch of new customers to sell the espresso machines. If you didn’t have an espresso machine before, and now you do, you can go back to that crowd and sell espresso machines. It means you can have the junior espresso machine. You could have super-super-deluxe espresso machine. It means that an awful lot of small companies and freelancers can make a huge increase in their income just by inventing an espresso machine version of what you sell. You go, “Okay. What would make this really deluxe, really special, much easier to use, or much bigger of an experience?” You don’t just slap a big price on something. It needs to be worth the money. If it’s worth the money, they will buy it.

[0:38:23.9] MB: So many people fail to think about the opportunity to create these upsells kind of within their existing audience, and I think that’s what’s so fascinating. In the book, you also mentioned things like you have a coach ticket for $300 and you have a first-class seat, or a luxury seat on some of these international flights that can go for, literally, $10,000 or more.

[0:38:47.1] PM: Yes. Yes. Yes. Yes. That’s a perfect example. In some of the really nice airlines, like Singapore Airlines, or Emirates, yeah, they’ll have these little pads in $15,000 and they have the most expensive vodka, and the most expensive sushi, and the most expensive caviar. If you do the math, they can totally go all out on the food and it’s still only a few hundred dollars. 

The fact is, for every hundred people that want to fly coach, there’s that one guy, and he’s got the alligator shoes and all of that, or he wants to sleep because he’s a got a meeting when he arrives, and it’s a super important meeting. Frankly, if he’s 10% better at his meeting, it’s worth the $15,000, because he’s working on a $10 million, or a billion dollar deal. It’s totally worth it from the customer’s perspective.

[0:39:46.5] MB: You touched on earlier the idea that everybody, to some degree, has to sell, or is in sales, even if they don’t realize it. I’d also be really interested for you to share the marketing DNA concept that you have and the idea that everyone has a unique sales style. 

[0:40:04.7] PM: My first sales job was at this rep firm, and the people there, they were great people, they were great human beings. I loved them. There was Wally, and there was Fred, and there was Mike, and there was Steve. They were all great folks. One guy in particular, Fred, he was really successful and he had a lot of accounts, and he sold these really big deals. I would watch him in action. He would say things that I can’t figure how he got away with them. Do you ever know a salesperson like that? They could just kind smack a customer on the side of their head and get to guy to smile and say thank you. 

Fred just mystified me. I was like, “How can I be as good as Fred?” On top of that, to make matters worse, Fred had a very hard time explaining what he did in words. He wasn’t actually a very articulate person and he could barely spell, but he could still sell like crazy. 

It was like I was trying to be Fred. Actually, there were a lot of people I was trying to be like. I listen to these motivational tapes and stuff, and later I started to figure out why he was selling like crazy and why I wasn’t. It was because I had a fundamentally different style of selling than he did. All of my instincts ran totally counter to how he did his job. 

I figured out enough of that, that when I got fired from that job and got a new job, that the new job was a much better fit. In fact, it went really well, and I worked there for four years, and I made good money, and they sold the company, and I got stock options. It was a really happy story. 

Then, fast-forward another 10 years later, and at that point, I’ve been a marketing consultant for years and I’ve worked in 300 industries, and I have dealt with every kind of marketing and salesperson you can imagine. I started to realize the people’s selling styles can be extremely, extremely different. How one of them sells, has nothing to do with how somebody sells. 

Let me give you some examples. In fact, I’ll tell you what I ultimately concluded. I came up with — There were eight different modalities in selling, and I’ll tell you what they are. One of them is the alchemist. The alchemist wants to sell by showing you something that got invented yesterday that is super new and super cool that you have never seen before. It’s all about the new. 

A producer is somebody who sells you based on it’s reliable, it obeys the rules, it’s proven, it follows the 146 steps. Now, you’ll notice that an alchemist is almost the complete opposite of a producer. 

Here’s another one; is live versus recorded. Some people thrive in the moment, in gun fire, hostage and negotiator, throw him into a situation, and this Fred was the hostage negotiator. I am not. I was more like the recorded, which is whether it’s video, whether it’s audio, whether it’s in print. I want to sit and I want to perfect that message before I put it out there. That’s why I write books. Fred couldn’t write a book to save his life. I could negotiate a hostage situation to save my life. Do you know what I’m saying? 

Then, the next one is images versus words. There are people that sell you by showing you stuff, “Look at this.” “Look at that.” “Look at this.” “Look at that.” Maybe they sell bright, yellow Corvettes, or something. Then, there’re people they sell with words. They sell with stories. They sell with descriptions. They write catalogs. They write copy. They write the big, long webpages that are ugly, but they sell a lot of stuff. 

Then, there’s empathy versus analytics. Some people pluck your heart strings and they tell you a really moving story, they make you laugh, the make you cry. Other people sell with proof, and data in spreadsheets, and graphs, and numbers. 

Those are eight components. What I did was I devised a profile test online where you can go take it and it will tell you, “This is how you naturally sell.” Do not try to take a job, or a function, or an entrepreneurial adventure that forces you to sell outside your style. Do it within your style, because that’s the 80/20 of your skill set. The 20% of your skills that will produce 80% of all of your results are probably concentrated in one, or two, or three of these areas, and then you have these others that are weaknesses. 

For example, we’ve got a guy, his name is Joshua Earl. He was a computer programmer. He took the marketing DNA test, and the marketing DNA test said, “You are a copywriter.” 18 months later, he had quit his job and he was a full time copywriter, and he loves what he does. He didn’t really enjoy computer programming. 

I think if you’re going to sell anything. I don’t care if you do sell for a living, or if you don’t sell for a living. If you have to persuade people to do stuff, you should figure out what is your persuasion groove? What is your natural way that you can convince people to do stuff, because it’s already there, it’s already been present in most of the interactions that you’ve been successful with. Now, you just need to build on it. 

[0:46:26.8] MB: for listeners who want to take kind of a concrete first step to implement the 80/20 principle in their lives, what’s a piece of homework that you would give them as a starting place? 

[0:46:37.9] PM:  I would respectfully suggest that you read my 80/20 book, it’s called 80/20 Sales in Marketing. In fact, it has a link to the marketing DNA test inside which is normally $37, so it’s a really nice discount. I would encourage you to read that. 

As far as specific actions — I want you to think about — Think about how somebody gets to you. Let’s say that you’ve got certain keywords, or ads, or whatever, that are on the internet, and people. Think how 80/20 applies to every single step. 80% of the people search — Or 100% people search, 80% don’t click on your link, and 20% do. 

Then, the ones that come to your website, 80% leave without doing anything that you want them to do, and 20% do what you want them to do. Then, the 20% that filled in the form, the 20% of them actually get on the webinar or talk to you on the phone, and 20% of them buys something. 20% of them actually buy something else. 

What I want you to do is I would like you to sit down with a piece of paper, go to Starbucks, or wherever your favorite thinking place is, and just sketch it out and realize that, okay, you’re dealing with 20% of the 20% of the 20% or the 20%, which is some tiny fraction. What I want you to do, starting from now, is instead of beating yourself up for the apparent massive waste, because, hey, it’s true. 99.5% of these people never do what you want them to do. Instead of lamenting over those, I want you to focus on the fraction that do it, do what you want to do, and I want you to ask yourself, “What’s the next 20% —  What’s the giant step that 20% of these people would take that’s four times bigger than the step they took before that I haven’t asked them to take? How do I even get bigger doors on these tiny little hinges.”

Sure, you can improve your ratios everywhere else, but you’re not usually going to improve them by a huge, huge amount. Most of steps, you’re not going to improve 10-X. You might improve 50%, or you might double them, or something like that. Either way, most of the money, most of the success, most of the whatever you are after is in this small number, and there’s a bunch of stuff you’re doing now that you don’t actually have to do. 

[0:49:33.1] MB: Great advice, and we’ll be sure to include links to all of these in the book, the 80/20 curve, everything in the show notes so listeners can get access to all of that. 

Perry, where can people find you and find your books line?

[0:49:47.0] PM: You can go to perrymarshall.com. In fact, we sell the 80/20 book for $7 including shipping in the United States. It’s an incredible loss leader but we do that for a very particular reason. You can also find my other books, and we’ve got a lot of things and you can get on our email list, and you can study what we do and how we do it. 

In fact, what I would suggest you do, if you want to see 80/20 sales in marketing being done as opposed to just describe, just go buy the book for $7 and see what happens. We use 80/20 all over the place. It’s layered in into what we do. The up-sell is from the book, and the emails that you get, and whether you get a lot of emails or only a few based on what you respond to, or whether you respond to things, whether you opened the emails or not. All of that is self-adjusting. 

Again, you can go to perrymarshall.com and you can see all of that happen. It’s one thing to read about it, but it’s another thing to have it done to you and see how that works. I actually have a lot of people that get on our email list just to see what we do.

[0:51:04.2] MB: Perry, this has been a fascinating conversation. I really, really enjoyed digging into the 80/20 principle and some amazing stories and examples and some really concrete ways to apply it and think about sales and marketing. Thank you so much for being on the show.

[0:51:19.4] PM: Thank you for having me and thank you for going on all these weird little nooks and crannies of the universe as I try to stitch and saw together and help people be more effective and persuading. 

[0:51:31.0] MB: Thank you so much for listening to The Science of Success. Listeners like you are why we do this podcast. The emails and stories we receive from listeners around the globe bring us joy and fuel our mission to unleash human potential. I love hearing from listeners. If you want to reach out, share your story, or just say hi, shoot me an email, my email is matt@scienceofsuccess.co. I’d love to hear from you and I read and respond to every listener email. 

The greatest compliment you can give us is a referral to a friend, either live or online. If you’ve enjoyed this episode, please, leave us an awesome review and subscribe on iTunes, because that helps more and more people discover The Science of Success. I get a ton of listeners asking, “Matt, how do you organize and remember all these information?” Because of that, we’ve created an amazing free guide for all of our listeners. You can get it by texting the word “smarter” to the number 44222, or by going to scienceofsuccess.co and joining our email list. 

If you want to get all these incredible information, links, transcripts, everything we just talked about and much more, be sure to check out our show notes. You can get them at scienceofsuccess.co. Just hit the show notes button at the top. 

Thanks again, and we’ll see on the next episode of The Science of Success.


April 13, 2017 /Lace Gilger
High Performance, Decision Making, Money & Finance
38-Master Your Mental Game Like a World Champion with Performance Coach Jared Tendler-IG2-01.jpg

Master Your Mental Game Like a World Champion with Performance Coach Jared Tendler

August 31, 2016 by Lace Gilger in High Performance, Decision Making

In this episode we explore the mental game of world champion performers, examine the emotional issues preventing you from achieving what you want to achieve, how those issues happen in predictable patterns that you can discover and solve, look at why people choke under pressure, and discuss how to build mental toughness with mental game coach Jared Tendler.

Jared is an internationally recognized mental game coach. His clients include world champion poker players, the #1 ranked pool player in the world, professional golfers and financial traders. He is the author of two highly acclaimed books, The Mental Game of Poker 1 & 2, and host of the popular podcast “The Mental Game.”

We discuss:
-The emotional issues preventing you from achieving what you want are happening in predictable patterns, and you can discover them! 
-Why people choke (and what to do about it)
-How to cultivate mental toughness over time
-Why the typical sports psychology advice doesn’t work
-Lessons from 500+ of the best poker players in the world of dealing with mental game
-How high expectations create self sabotage
-Why emotions are the messengers and not the root cause of performance issues
-Why mistakes are an inevitable and important part of the learning process
-The yin and yang of performance and learning
-The characteristics of peak mental performers
-How to deal with “tilt" in poker and the different kinds of “tilt"
-How to use confidence intervals to deal with uncertainty
-And much more!

If you want to improve your mental game - listen to this episode!

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions on how to do that).

SHOW NOTES, LINKS, & RESEARCH

  • [Book] The Mental Game of Poker by Jared Tendler and Barry Carter

  • [Book] The Mental Game of Poker 2 by Jared Tendler and Barry Carter

  • [Book] The Power of Habit by Charles Duhigg

  • [Book] Deep Work by Cal Newport

  • [Book] The Feeling of What Happens by Antonio Damasio

  • [Book] Fooled by Randomness by Nassim Nicholas Taleb

EPISODE TRANSCRIPT

Matt:	In this episode, we explore the mental game of world champion performers; examine the emotional issues preventing you from achieving what you want to achieve; how those issues happen in predictable patterns that you can discover and solve; look at why people choke under pressure; and discuss how to build mental toughness with mental game coach, Jared Tendler. In our previous episode, we explored one of the biggest things disrupting your sleep; examined strategies for getting a better night’s rest; dug into sleep cycles; talked about the 30-day no alcohol challenge; and broke down how to read books more effectively with James Swanwick. If you want to sleep better and be more productive, listen to that episode. Today we have another amazing guest on the show, Jared Tendler. Jared is an internationally recognized mental game coach. His clients include world champion poker players, the number one ranked pool player in the world, professional golfers, and financial traders. He’s the author of two highly acclaimed books: The Mental Game of Poker 1 and 2. And host of the popular podcast, The Mental Game. Jared, welcome of the show.

Jared:	Thanks, man. Good to be here.

Matt:	So, for listeners who may not be familiar with you, tell us a little bit about kind of your story and your background.

Jared:	I was an aspiring professional golfer. I was a kid. Kind of got a little bit of a later start, you know, around 13 to 14 is when I started really asking it seriously. This is kind of pre-Tiger in his heyday. I kind of grew up maybe three to four years behind him in terms of amateur golf, so I’m 38 now. I’m saying that, in part, because if you got started as an aspiring golfer at 13 years old right now, you’re severely behind the eight ball. The game has just become so, so highly competitive. So, I was behind the eight ball 25 years ago, and today it would be even worse. But, got to college, and was able to become a three-time all-American. Played some big national events, and in particular, the US Open qualifier, and was finding myself choking. So, I was having a lot of success in sort of the smaller events, more regional events, but when I was getting to the big stage, I was choking. And, you know, it was really on the cusp of being able to break through, but it was sort of my mental and emotional issues that was blocking me. So, rather than become a professional golfer, I’m not one to just try something just for the sake of trying it, I needed to feel like I actually had a chance of being successful. I went to get a master’s degree in counseling psychology. And then, subsequently got licensed as a traditional therapist. Really, to better understand the reasons why I was choking, and the reasons why I think a lot of athletes, in particular, golfers, that their game doesn’t perform under that kind of pressure as well as they’d like. And the reason I did that is because, what I felt like was the predominant mode of sports psychology at the time, was very, sort of, surface-level. It was, “You’re not focused, you’re losing confidence, you're  getting too anxious. We’re going to teach you how to focus, how to be confident, how to relax in those environments.” It didn't really understand the “Why?” Why was I not confident? Why was my focus elsewhere? Why was I thinking about the future or the past? And I think... To me, that was the, I think the essential question to ask in order to find the real cause of the problem, so that sustainable improvements could be made. So, I made a lot of improvements using the typical sports psychology advice. My game got better, I was certainly performing better by the time I was a senior than I was a freshman, but the essential pattern of really breaking down under that big-time stress hadn’t changed. And I felt like there was something deeper that had be found. And so, after I got my Master’s degree and felt like I had kind of understood the problem solving methodology of a therapist, I flew to Arizona and started up my golf psychology practice and was kind of cold-calling and knocking on country club doors, trying to find some swinging structures for me to partner with. I felt like, you know, if I could have some kind of strong relationship between another instructor that the two of us could kind of create a well-rounded team for, especially professional golfers, but even really serious amateurs or junior players. That's what I did, and so I was working with golfers for about three and a half years. Before poker came bout, which, you know, kind of defined my career for the last eight years.

Matt:	So, how did you get into the world of poker?

Jared:	So, poker was somewhat spontaneous. I had actually begun playing some professional golf myself. I was... It felt like I had solved a lot of the issues that I had needed to, and was playing some of the best golf in my life. Got hooked up with a group of guys that...one of which was a former professional golfer, and he, unfortunately had to stop playing golf because he had a heart attack at 22. Was not drug induced. It was some genetic mutation that caused his heart to...the arteries to spasm. And so, he ended up going into professional online poker. And it was an interesting transition. The guy was an incredibly hard worker, with his golf. Growing up, was the guy that spent hours and hours hitting balls and was kind of just the equivalent of a gym rat in golf. He actually broke Tiger Woods’ record for most tournament victories in the state of California in one summer. I think he won 35 events, had a lot of competence in working and obviously as a player, and then saw online poker back in 2004, or 2005 is when he started. This was during the online poker boom, prior to when the government stepped in. There was a lot of money to be made, and he was making around $20,000 to $30,000 per month when he and I met. He ended up seeking my advice for psychologically, was because he was getting so angry that he was literally, like, taking his desktop computer and ripping it out of the wall and smashing it, and breaking monitors and mice and keyboards. And poker, there’s a lot of short-term luck. Imagine a golfer hitting a perfect drive down the middle of the fairway, and it hitting a sprinkler head and going straight out of bounds. And then doing that five times in a row. You’re in a professional golf tournament, and you make a 15 on a hole, 9 or 10 over par, and you don’t even hit a bad shot. In poker, that happens every single day. The better players lose a lot because of the short-term luck. And that’s important as a professional poker player, because that’s where a lot of their money is made. Not necessarily just the differential in skill, but the differential in the perception of skill. Bad players need to win in order to think that they’re good, in order to play against players who are the equivalent of a 15-handicapped golfer, or playing up against a PGA tour player and not getting any strokes to even out the match. There’s never a scenario where that PGA tour player is going to lose to that player. Or, imagine the New York Yankees playing up against a high school baseball team. There’s never scenario where the Yankees are losing. But in poker, that dynamic happens every single day. The best players in the world lose to some of the worst players in the world, and that’s a reality. So, for him, dealing with that reality was incredibly difficult, especially coming from golf where he had a lot more control over his results. So, our interactions began with me kind of doing a typical dissection of my clients. I have them fill out a very detailed questionnaire to try to understand what their issues are, and then we get to work. Within a few months, the results were almost too obvious to note. I mean, it was... He went from, as I said making from $20,000-$30,000 a month, to making $150,000-$200,000 a month. And yes, there certainly can be some good luck involved in that, but for the most part, being able to remain calm, remain focused, be in the zone more, was a big part of his success. So, he happened to be part, being able to remain calm, remain focused, be in the zone more, was a big part of his success, so he happened to be part owner in an online-training site that taught people how to play poker, which was a new phenomenon at the time. And because it was new and there wasn’t really anybody doing sports psychology in poker, it gave me sort of a big avenue for me to take my job. You know, as I said, I started playing some professional golf and so it became a difficult choice point. Do I pursue my dream? Or do I take on this seemingly risky thing to just hop into poker? And I decided that it was going to cost about $250,000 over two or three years to try to make it as a professional golfer. You know, I was getting older at this point, I was 27. So, it was a risk. I decided that poker was the safer bet, and I would just dive into it, continue to play some tournaments and see where it went. And it just sort of took off. I just had a large influx of clients very quickly, and really just saw a huge opportunity within that field. It gave me a chance, really, to work with players longer term. The golfers seemingly were a lot more fickle. They wanted results quickly. They’re the people who buy clubs regularly, thinking that’s the solution. Even the professionals, they wanted things faster than the process would kind of allow for. But for some reason, poker players, maybe because it’s the money, the money was happening every day. It was like working with an employee, or just somebody's who's working a business. Golfers don’t play tournaments every single day, the poker players just seem to be committed to it. Really, it was a lot of fun to me to work with a lot of people who are committed to doing that kind of work. That was eight years ago, 2007 to 2008 when I got started with that website. At this point, I’ve worked with well over 500 poker players, some of the best players in the world, as you mentioned the books that I’ve written. It’s been a very enjoyable ride going through poker.

Matt:	So, I definitely want to dig into smashing computers and dealing with guilt and all of that, but before we do, tell me why do people choke?

Jared:	There are lots of reasons. One reason can be that their expectations are too high relative to their actual capacity. There, sometimes can be some traumatic experiences, and then, you know, those traumatic experiences then continued to get replayed. The mind has the ability to imprint a memory. So, then in a physical capacity, that motor pattern gets replayed, gets triggered when the circumstances cause a lot of stress. From a decision making standpoint, the mind has the ability... Or the brain, I should say. The brain has the ability to shut down higher brain function. People often are familiar with what’s called the flight or fight mechanism. So, if you are in a blind rage, that is the equivalent of choking. Except, we’re talking about the difference between anger and pressure. But, both circumstances are caused by the same tripping of the wiring in your brain where higher brain function gets shut off. If you’re feeling euphoric on your wedding day, or your child gets born, there’s this rush of emotion and it shuts down higher brain function. My daughter is two years old now, if I was told right after she was born, that I had to make some very complex calculations, or I had to help somebody with a very severe problem, there’s no way that I could do that. The emotions are too intense. And that mechanism goes back to your primitive processes in the brain, and I’m sure you’ve talked a lot about this in your podcast. The key in my mind is that we have to understand what creates that tripping. What’s causing that excessive emotion in more normal circumstances, marriage and baby aside. When we’re able to understand what that is, then we can decrease the neurological activity in the emotional center, so that the higher brain functions can actually click back in and you’re able to make decisions, or as an athlete you’re able to think through and see and perceive the environment around you to know what to do. As a golfer, you need your sense to be able to perceive the environment to have your body react to that particular shot. The same is true with a lot of athletes, right? If you lose that perception, then your capacity as an athlete is severely diminished. But what often remains is those exception that you should be able to perform at levels that would be the case without that severe emotion present. And that is what causes, or is a big cause of people choking, is that differential. In their minds, not being able to reconcile that difference. It’s basically like, if you were to... If I were to put you on the edge of the cliff, and it was, let’s say, 30 feet wide. And I would say, “Matt, I want you to jump across that.” You should choke at attempting to do that. You should not do it, because it’s an impossible thing to do. But when players are faced with a similar kind of chasm, they don’t realize how big the gap is between what they’re normally expecting of themselves, and what they’re actually capable of in that moment. And that causes predictable paralysis, and causes people to choke.

Matt:	What creates the tripping or kind of trips the wire of excessive emotion? I know there may be many different causes, but have you seen some commonalities among what triggers that in people? 

Jared:	Yeah, it’s... So, the tripping, I would call a trigger. I think that comes from cognitive psychology, or cognitive behavioral psychology and therapy. So, it’s not a new term. But these triggers, these things that spark the emotion can be... There’s almost like an infinite amount of things it could be. The commonalities would be: Losing, making mistakes, seeing somebody else successful — that might spark judgment, or some jealousy. Actually, winning, can actually cause excessive emotion to tend to. But, you know, it’s the dynamics of the game are varied, right? So, we sort of extrapolate within poker, within golf, within trading — What does winning and losing look like? What do mistakes look like? Those are going to be, by and large, a lot of things that people are going to be triggered by. The reaction that they have is going to be varied, right? Some people are going to feel like losing causes a sense of injustice. Some people are going to feel like they deserve not to get bad luck, or they deserve to win. Some people are going to feel like their sense of competitive balance is off, and they’re going to feel like they’re fighting for their goals, and so they’re going to be triggered in that way. Other people are going to have some wishes that they could win more. They’re going to lose some confidence and have difficulty not being able to control the outcome or believing that when they win, that that means they should always win. There’s a lot of reactions that happen that can cause more of the chaotic array of emotional issues that come about, but I think that’s a lot of it.

Matt:	And what do you advise people to do to, kind of in the moment, decrease that neurological activity that is caused by excess emotions?

Jared:	There’s a few things. Number one, you have to understand the cause of that excessive emotional activity. So, the things that I’ve mentioned so far, you know, they may or may not necessarily get to the root of it, right? So, if you don’t have a sense of the root cause, then your attempts in the moment to control the emotion, which is really all you can do, is minimized. So, for example, we take somebody who has a sense of entitlement, right? That sense of entitlement causes them to get angry at situations where they think the outcome should be different, and they get very pissed off at that, right? A sense of entitlement often comes as a result of a weakness in confidence, right? And some over-confidence. Well, that over-confidence may be caused by an illusion of control. So, they believe they’re in more control of the outcome than is real. So, the reaction that is entitlement, that in the moment frustration that they’re not getting the results that they want requires a reminder that speaks to that illusion of control. So, you might have a statement that says something like, “I can’t control all of the results.” You know, no one can. There’s short-terms luck, there’s short-term things that I can’t control, like the actions of other players or competitors, and so all I can control are XYZ, or all I can control is how well I am focused, how well I’m prepared, how well I’m playing. Whatever might be specific to that person, and they’re using that statement as a way of correcting that deeper flaw, which is critical to long-term resolution of the issue. And in the short-term, it creates some control so that they’re able to decrease a little of that emotion and actually continue to make good decisions, or perform well. But the process I use requires several steps to get to that point. Number one is recognition early on. The longer that it takes for you to recognize that your emotions are rising, the harder it is for you to use that logic, to use that statement, to gain control of the emotion. And it should make sense, right? The bigger the emotion, the more strength is required to control it. The faster you can identify it, when it’s small, the more of an effect it will have. Because that same dynamic is at play. Which is when the emotions rise too high, they shut down higher brain function proportionally to that size of the emotion. So, the bigger the emotion is, the weaker your mind is, and the weaker that statement will have as you say it in those moments. And I actually think this is one of the biggest mistakes that cognitive behavioral therapists have made. Cognitive behavioral therapy is one of the most effective treatments, for a whole range of issues, both clinical, personal, as well as within the sphere of performance and sports and whatnot. But they might a big mistake in not emphasizing this point that I’m making now, which is that you have to use that cognition, use that thought process, at a time when your thoughts are the most powerful. Which is when the emotions are small. So, what I advise people to do is create very detailed mappings of the escalation of their emotions. Right. People in business, or in sports, in poker, in trading, the issues that we experience happen in very predictable patterns. And it’s our job to become aware of that pattern so that we can apply corrections, at times, where the mind can actually receive it. So, it takes a little bit of studying, and so I advise my clients to spend a week or two weeks taking detailed notes of the situations in which they’re looking for control. One of the cool things about online poker is that there’s a high frequency of emotional reactions, and so they may have a bad reaction to losing, happen five times within a particular day. And certain businesses, you may not be faced with those situations. Might have happened several times a year, but when they do happen, your reaction is so severe that it is really impairing your functioning as an employee or as a business owner. So, you’ve got to do your best to, in those situations, go back into your memory bank, and think about how you’ve reacted in similar situations in the past. But you don’t want to do that just once. I mean, you don’t want to spend one day or one hour thinking about it. You want to spend 15 to 20 minutes, five times a week for several weeks really thinking about it. Make it a habit where you’re trying to uncover and articulate this pattern. It is such an important principle I can’t overestimate it. That recognition is the X factor. If you can’t recognize the emotion prior to it becoming to the point where it’s going to shut down our brain function, you have little to no change of actually gaining control. And, in fact, actually, people with very high expectations, really just go completely mental in spots where they’re expecting to be in control, but the emotions are so high. Very often, when the emotions are high, you... It doesn’t mean your brain is completely gone. You still have the ability to think. And you might even know this logic statement. You might know what is logical to correct that emotion. But you’re doing it at a time when emotions are so high that it doesn't have an impact. It’s so... The emotions are so powerful and so strong, that what cognition you have is very weak. But if you have the expectations that what little cognition you have should be able to control that emotion, then your mind is just going to boil up. You’re going to become so angry, like my friend Dusty, my first poker player, who was ripping his desktop computer out of the wall. So, again, first step is to recognize, and then in the moment, once you’ve recognized it and it’s small, then you’re taking a couple deep breaths. Very, very quickly, very, well... I say quickly, more up to the point is efficiency. You don’t have to take these long, drawn out, deep breaths like a meditative kind of thing. The purpose is more about creating separation between the reaction and the correction, which is the third step. The deep breath is the equivalent of stepping out of the room when you’re having a heated argument with a friend or a spouse. If you just keep fighting, or you keep arguing, there doesn’t become any chance of coming to some conclusion or some reconciliation of the issue, right? When you both step out of the room, cooler heads are able to prevail, you’re able to get some perspective, and that’s the idea. The deep breaths give you some space, and some separation from that reaction, to then be able to apply the logic. Now if you’re in an environment where your decision making allows you the opportunity to take some longer, deeper breaths to calm down, then take that opportunity, it's not going to hurt you. But if you’re a poker player, if you’re a day trader, if you're a golfer, you may not have the time or the luxury to be able to spend a minute actually doing some deep breathing to prepare yourself for the logic. That third step is injecting that logic, right? The cognitive behavioral strategy of having that correction to that root flaw. Then the fourth step is what I call a strategic reminder. The reason this is important is because, just because we’ve stabilized or controlled our emotions in that moment, it doesn’t automatically mean that our performance is going to be as high as we want it to be. For poker players, they're being reminded of the common mistakes that they might make. They’re thinking about their decision making process and kind of filling in some of the holes that might typically be there when they’re upset. So, they're forcing their attention to correct those mistakes. A golfer might, you know, focus on a particular part of their technique, or a particular part of their decision making. They might forget to calculate the impact of the wind, and so they’ve got to make sure and force themselves to consider that. Because, just because they’re calm again, doesn’t mean they’re going to automatically think about that part of their decision making, or their performance. So, while you’re competing, you’ve got to go through that cycle of those four steps over, and over again. And that to me is really how you build mental strength. It’s the force that is required to apply these corrections in these moments, and repeating them time, and time again as they happen throughout your day, throughout your performance. And it’s a bit like going to the gym and working out, right? That’s where the strength comes from, it’s pushing yourself at a time that’s very difficult. And this is, you know, less so for athletes that are competing in kind of time dependent scenarios. You don’t want to keep pushing yourself beyond the point where you need to quit, right? You can’t just lift a certain amount of weight at the gym a hundred times, when you can only do it ten times. You want to push yourself to be able to do twelve, not a hundred. A hundred is not doable. So, quitting, taking breaks, resting, is very, very important to the strengthening of the mind, much like it is the body. So, quitting at an appropriate time where you don’t risk rein jury is an important part of the overall whole. We’re creating containment and then day after day, that containment ought to get stronger and stronger, if you’re allowing your mind to recover.

Matt:	So, what are some strategies to boost recognition and train people to more effectively recognize the beginning of an emotional reaction?

Jared:	The first thing is to start with what’s obvious, right. Even if it’s at the point past where the emotions have kind of shut down your thinking. You just start writing it down. There’s a very simple framework that I use which is called the spectrum of emotion, and you just sort of scale it 1 to 10 or 10 to 1--however you want to describe it--one being when the emotion is at its lowest, ten being when it’s at its highest. And you just start to take notes in each of those ten spaces, about what it’s like when your emotional reaction is at its lowest point or at its highest point or somewhere in between. Somewhere around your emotional system is shutting down higher brain function. And you’re also paying attention to the changes in your decision making, the changes in your tactical performance, and so you’re trying to create a map. This is the map. What does the pattern look like, right? So, when it’s very small, the anger issue might appear as some minor irritation, like some kind of extra noise in your head where you’re like “Agghhh!” Or you kind of sigh deeply, or maybe even pound the desk a little bit. Not that serious, but you’re like, “Goddammit!” And so you’re writing down the physical changes, you’re writing down the specific thoughts that you have in your head, like, “I can’t believe I was such an idiot!” If you’re reacting to a mistake. So, it’s physical reactions, emotional signs, the specific thoughts that you have or the things that you say out loud, and any of the technical, sort of specific to your area of performance that changes at each of those different levels. So, your reaction to a mistake might begin with some, just kind of like tension in your head, or you’re like, “Dammit, I can’t believe I did that.” But when it’s at a ten and you’re just in a blind rage about the mistake that you’ve made, or you just can’t possibly even think. It’s like, you feel like you’re just the dumbest person in the world, and can’t comprehend how you’ve made such a bone-headed obvious mistake. And whatever is going on in your mind at the time is what you’re writing down.

Matt:	What do you do if you’re in the heat of the moment and you apply, or try to apply, a correction and it doesn’t work?

Jared:	In that particular moment, it depends on the scenario. If you’re a golfer, a poker player, a trader who’s performance is so time dependent that you don’t really have the ability to take a bigger step backwards, then there’s not much you can do. The only thing you really can do, and this is true for sort of other people as well, is to better understand the pattern. If control at that point is gone, then your option is to better understand the pattern. It is going to happen again, and the reason it happened this time is because you didn’t understand the pattern to begin with. Or, at least understand the cause of it. So, let’s assume that you knew the pattern well but you couldn’t gain control of it. It means that your injecting logic didn’t work. It means that your understanding of the pattern was not strong enough. Or it means that there is an accumulation of emotion that is rapidly overwhelming your mind. It is possible for people in a particular moment to get triggered by something so severely, that their emotions rise so high so quick, that it bypasses our ability to have any option to inject logic or to inject some cognitive correction. In which case, we’re dealing with a much deeper issue, a much more long lasting issue that is not going to be corrected in that moment, and you have to do some real, much, much deeper work to uncover the cause of that and start to break apart that accumulated emotion, and give yourself the option to have some mental control.

Matt:	So, the creation of the map of this pattern, is that the primary tool that you recommend for, let’s say, off the felt or when you’re not actually in the heat of the moment, building that understanding of the root cause?

Jared:	It’s a building of an understanding of what’s going on, but it’s only sort of the beginnings of being able to understand the root cause. So the pattern that you’re writing about is really like the symptom pattern, and then the root cause is the cause of that symptom. So, me thinking I’m an idiot would be the symptom of, let’s say low-confidence caused by high expectations. This is a common phenomenon around a lot of the people that I work with. Perhaps a lot of people that listen to this podcast, who believe that high expectations are a good thing. I’m not saying they’re a bad thing; high expectations have led to a lot of successes. But what happens is that they can often also add to a reduced sense of confidence. Because and expectation implies a guarantee. And goals imply learning a development required to achieve the same end outcome. So you might think that your expectations are goals, but if you think what you’re aiming for is, in essence, guaranteed. Even if you don’t necessarily have the capacity right now to reach that goal. If you assume that you’re going to, then it’s still an expectation. What that does is it makes the learning process more chaotic. You might still end up achieving the same goal, but you’re going to have a feeling like you’re an idiot sometimes. Rather than seeing that the mistakes you’re making today are way, way, less severe than the mistakes you make five years ago. So, how could you really be an idiot if you are already that much more capable, you know? You’re not an idiot, it’s just that you’re overreacting to a mistake because you believe you shouldn’t make them, and so the root cause right here is the flaw in mistaking goals for expectations. So, we take this sort of symptom pattern and then we drill down and figure out what is at the root of it, then you start correcting the root. Over time, that symptom pattern starts to dissipate and disappear. and that is true resolution. That is when you’ve actually defused the bomb. You’ve taken the trigger and made it... It no longer is going to spark, so no I can make mistakes. And I’m not saying I’m happy about it, but I’m at least dealing with the mistake in a much more objective, rational way towards reaching my end goals, which is ultimately... Solving this mistake is an essential part of that. 

Matt:	So, how do we drill down and really kind of get to and understand what that root cause is?

Jared:	That is the most complex part of the whole process. I think at this point probably what is my greatest expertise as a coach is being able to kind of work with my clients to be able to do deduce what’s going on behind the scenes. This is the unearthing of the unconscious processes behind our emotional reactions. There’s a process I use, and it’s in the first book, actually it’s in both books now that I think of it. That helps players to break down their symptoms, their issues, to try to identify that root cause. And these are the steps: The first step is to describe the problem in as much detail as you can. So, you can certainly build off of that map, that spectrum of emotion, to create and articulate the description of the problem. The second step is to describe why it makes sense that you would think, feel, or react this way. Now, this is I think one of the most important steps for many, many people. Because they often think that their emotional reactions are illogical, or irrational, and so if you think that your emotions are irrational, then there’s really no way to solve it. The fundamental flaw is the emotion itself. The anger is the problem. in my opinion, the anger, the fear, the loss of confidence, the loss of motivation, the boredom, the distraction. All of those are symptoms, they’re never the actual problem. They’re sort of like the messenger trying to highlight what’s going on beneath the surface. So, you have to change your mentality about problem solving by acknowledging the reality that everything that is occurring is very logical and predictable. I just don’t know the reason yet. It appears, to me, to be irrational, because I don’t know why it is. So, rationality is that second step. I’m not saying that step is without flaw, I’m not saying it’s correct long-term, but there is a reason why you’re thinking that way. So, my step one description might be, I have very, very strong reactions to mistakes. I really hate making mistakes. Well, why does it make sense that I would feel that way? It makes sense because I have high expectations of myself, because I hold myself to a really high standard and I really want to avoid these mistakes. I think that they shouldn’t be happening. Step three: Why is that logic flawed? And this is where we start to get to the root cause. In the example that I gave before, it’s my high expectations. I’m equating the learning process, the process of accomplishing my goals is occurring without making mistakes. So, my expectations are just excessive. They’re not realistic. So, what is the correct? The correction is: I need to be aggressive in my pursuit of my goal, and I need to look at mistakes as the opportunities to grow and improve, and as really is the essential things to be able to accomplish my things. Because if, and this is something I tell a lot of my clients, if you are pursuing a goal where you’re not going to make mistakes, then it’s not really something that’s worth chasing. It’s too basic. You’re not really pushing yourself. You’re not really trying. Anything that you’ve got to try and really push yourself to accomplish, you have to make mistakes. It’s inevitable. So, that step four, what is the correction, often times becomes the injecting logic statement. Step five is: Why is that correction correct? And this just sort of looks to get at a little more of the theory behind it. It’s correct because the learning process isn’t predictable. I can’t always know the mistakes I’m going to make. That would require me to be a psychic, and I’m not psychic, so I have to make these mistakes. That theory becomes extra footing helping to root the correction in our minds, because I kind of vision the root system to a bush or to a tree, kind of like the interactions or the intricacies of the neurons in our mind. It kind of has a visual that is similar, there’s a lot of these off-shoots. It’s not just about implanting this very simple idea of mistakes are predictable, it’s about the complex idea that you’re trying to firmly root, which will then automatically change how you react to them in the future.

Matt:	I love the concept that emotions are the messenger, and not the root cause of performance issues. 

Jared:	It’s the only thing that seems logical to me. I mean, I think, in large measure they’ve been downgraded for a long time but they have particular messaging when you pay attention to it. Anger is the emotion of conflict, right? That conflict can exist between people, that conflict can exist within ourselves. Fear or anxiety is the messenger for uncertainty. There’s a lot of uncertainty in the world, certainly in business if you’re making an investment where there is 100% certainty, well, then there’s probably not much reward for that investment. You’re buying US Treasury bonds that are paying next to nothing. The more uncertainty that exists, the greater the reward is. The greater the investment will pay off, and that’s true with poker players, with golfers, with athletes as well. Confidence, the emotion of confidence — I think that’s an important distinction because I think people very often are not thinking about confidence as an emotion. Confidence is a reflection of skill and competence, but more importantly, it’s our perception of our skill and our competence. So, it’s not just a pure reflection of our confidence. If that were the case, my God, poker would not be profitable. The world would be a much more simple place. But we have our own biases, our own perceptions of our skill and competence that plays into our feelings of confidence. So, when you’re looking at dissecting what the messenger of confidence is saying, it’s a measurement of your perception of skill, and a measurement of your actual skill. Motivation is a byproduct of your goals, and so it’s going to reflect conflict between goals. It’s going to reflect inconsistencies, or goal that are too high or too low, and your motivation is going to be affected based on those flaws.

Matt:	So, let’s flip this on its head a little bit. I’m curious: What are some common traits you see among people who have incredible mental strength, or really peak mental performers?

Jared:	They have, I think, an almost intuitive or innate understanding of the learning process. The learning process is something that many people get wrong and don’t realize how much emotional chaos gets created as a result of it. My example of mistakes is a perfect example of that. So, they have a very intuitive process or innate process for understanding the learning. They have a great ability to be objective with themselves, so that their performance is evaluated without as much emotionality towards it. It doesn’t mean they’re any less driven to excel, it means that when they fall short, or when they excel, they’re equally as objective, and it’s a form of feedback. When you go and compete, it’s a test. And being able to grade that test is essential, good or bad, because then it helps to guide the next steps. So, they’re also... They’re long-term thinkers. They’re long-term performers, they’re not just seeing today in isolation, they’re seeing today in the bigger picture. Again, that doesn’t take away from their desire to excel today, because they know that when they excel today, they’re going to also be learning at a very high level. This is a relationship that I talk a lot about in my second book that performance and learning are intimately tied. They’re kind of like yin and yang. So when you’re performing at a very high level, you’re also learning at a very high level. So they’re driven to excel because of what it allows them to accomplish today, and what it’s also going to lead towards tomorrow. They’re constantly seeking the advice and counsel of other people They understand their own biases or their own limitations in their thinking, and they’re looking for other people to shed light on their weak spots. To shed light on their blind spots, but they’re also not going to do so blindly. They have a sense of their skill set and so when there are things that are brought to their attention that seem irrelevant, they’re not going to give it a second thought. Maybe down the line they will again, but that relevancy for them is very temporal. It’s relevant today, they’re not going to say, they’re not going to focus too much on the thing that’s going to be very relevant two years from now. They might note it so they don’t forget it, but they’re not going to over-emphasize it today. I think those are a lot of the big ones. Mental toughness and having the right temperament and the right personality... Those are things I think that are very personal. I try not to get into the personal characteristics or dynamics that make up the ideal, because I think there’s a lot of ways to accomplish it, and if you have some of the more basic essential elements, however your personality allows you to materialize it is kind of the fun of it. Kind of the diversity of it. 

Matt:	I think one of the most critical things you’ve mentioned is the importance of feedback and actively seeking out your weaknesses and your flaws, but also in a way that you’re aware of... You have to be very cognizant of what is the source of the feedback, and is this particular piece of advice or whatever it might be, relevant to where I am now and what I’m trying to do.

Jared:	Yeah. It’s very easy... I’ll say it this way. It’s easy for people to get caught up in taking advice for many, many different people. But when that happens, it’s evidence of a weakness in confidence. And that weakness in confidence might be because you don’t understand your skill set well enough. So, there is a perceptual weakness, not an actual weakness. So, the perception gets strengthen when you have a more clear understanding of what your skills actually are. Then you get to take that understanding and match it with the feedback that you're getting rather than getting pulled in many, many different directions because you’re allowing it to happen, because you don’t have that centering, that grounding that comes from being the one who is in control of your performance. As the athlete, you’re the one that has to do it. There’s no one who can actually do it for you. The people around you are supporting your ability to do that, and if you’re getting pulled in many directions, it means that they’re just some inner knowledge that’s lacking.

Matt:	Long time listeners will know that I’m an avid poker player. I’d love to dig in a little bit to some poker-specific stuff. I’m sure we’ve touched on some of the conceptual framework behind this, but let’s get back into smashing computers and ripping mice from the wall. How do you recommend, or what are some strategies specifically for things like tilt control. For those who may not know, would you briefly explain what tilt is?

Jared:	Yeah. So, tilt... I’ll actually say it in two ways. Tilt, before I came into poker was a poker player’s way of saying that any reason they would play less than their best would be called “tilt”. Tilt, as I define it, is about anger. When I studied poker players for years—and I’m not really a very good poker player myself; I’m kind of the outsider that came in and observed what was going on—well over 80% of the conversations that players are having are the descriptions they were giving about tilt, meant that they got angry, and they were doing stupid stuff, and they were losing. Very rarely are players tilting and winning. They’re usually tilting because they’re losing, and or their tilt is causing them to lose. So, the strategies for correcting tilt are identical to the things we’ve already mapped out in terms of the framework. What I’ve done in my first book is to map out seven different types of tilt that I’ve just observed. To date, my first book came over five years ago, no one has yet been able to come up with another type of tilt that could explain a situation at the poker table where someone would get pissed off. So, I continue to have that challenge out there and certainly welcome anybody that can find another one. And the reason is because each of these seven types of tilt are focused on that root cause. There are hundreds of reasons why poker players tilt. The triggers that we’re talking about earlier. Hundreds of reasons why players have their tilt triggered. But they’re only a handful of them when you dig down beneath the surface and see what’s going on. So, the first step... So, when we’re talking about solving tilt, you’ve got to understand what’s causing it and by mapping these out in seven... I think that’s helped a lot of player be able to narrow down their focus so they could actually solve their tilt problem. The first one is called “running bad tilt.” Running bad tilt in poker means that you’re losing a lot in short of succession, and a bad run of cards, basically means you’re just getting a lot of bad luck in short succession. So, if you were flipping coins, you should... The mass says that half the time you’re going to flip heads, half the time you’re going to flip tails. What about when you flip a coin and ten times in a row it comes up tails. You’re betting on heads, right? So now you’ve had a bad run, so that’s a very simple example for those who don’t play poker to understand that there’s a lot of math involved in poker, and you get into situations where the bad luck is just against you. There’s literally nothing you can do other than to continue to play a very strong, strategically long-term strategy. But obviously that’s not what happens to a lot of players. They handle that bad run by getting angry and then play worse. They try to recapture their money, they try to force the action, they try to be more aggressive and make more money. Of course, the good players are waiting for that to happen, because that’s what bad players do. So, a good player can turn into a bad player very quickly when they’re on tilt. So, running bad tilt is one. The second one is called injustice tilt. The name should imply it, right. This is a feeling like what’s happening is unfair, unjust, as if the poker Gods are against them. Entitlement tilt is the next one. Entitlement tilt and injustice tilt are very similar in terms of the language, but with entitlement tilt, it’s more of a sense of deserving. It’s a more personal feeling, as I mentioned earlier, it’s over confidence. Injustice is kind of outwardly. It’s more about, like what the poker Gods, or what poker’s not giving to you, you’re not getting what you deserve, whereas with entitlement, it’s a feeling of superiority over other players, right? You’re better than this player, so you deserve to win, not like you’re getting bad cards and feeling a sense of injustice. Hate losing tilt, otherwise known as competitive tilt. These are the highly competitive people who just hate losing, and that losing causes a lot of anger. Mistake tilt is the next one, we talked about that already. Revenge tilt, one of my always favorites just because players get so crazy and they start attacking others. It’s amusing for me. Desperation tilt is the last one, and desperation tilt is not necessarily a unique type of tilt, any of the other types of tilt that I’ve mentioned can cause desperation tilt, but I specifically carve out desperation tilt because it is the line between a poker player who is successful, who is profitable, that is having a very, very difficult time controlling themselves with a player who actually has a gambling problem. Desperation tilt is a performance issue; a gambling problem is somebody who can’t handle the losses, doesn’t have actual skill in the game, and needs clinical help. I am trained as therapist, but I’m not practicing as one. I am a coach working in performance, and yes I do get into personal issues because inevitably they're part of a player’s performance. But that’s not my primary issue of focus and I refer anybody that I believe that has a gambling problem to therapist who are specialized in that. So, desperation tilt, you know, oftentimes includes players jumping up in stakes. So, they start playing for a lot more money than their bank roll can support. They’re basically playing for all of their money, right? As a poker player, you have to have the ability to tolerate a lot of losses. And if you don’t have the cash to support the fluctuations and profitability, then you can go bust, and that’s what ends up happening to a lot of poker players. They end up playing for all of their bank roll. They’ve got $20,000, and they really should only be playing for $200 or $400 at a time, and they go play against a very skilled player for 20 grand. Most likely they’re going to lose it. Of course they can get lucky in that spot, but that’s not going to solve their desperation tilt problem. 

Matt:	The funny thing about a lot of these forms of tilt, especially things like injustice tilt, entitlement tilt, mistake tilt, you see this same exact thing sabotaging many people in all kinds of different areas in life. So, somebody who’s listening that thinks these mistakes that apply to poker players, I think you’re sorely mistaken. 

Jared:	I completely agree.

Matt:	One other concept I wanted to dig into, and we touched on this earlier, is the concept of the idea of, specifically in poker and I think in many areas in life like trading, investing, a lot of business decisions, there’s a huge gap between making the correct decision and seeing the results that you would like. How do you help people cope with that? 

Jared:	We’re talking about uncertainty. And so, in all of those fears, we’re trying to narrow in on this idea of what happened. You hit a poor golf shot, you make an investment that doesn’t pay off, you open up a business that doesn’t work out, and you want to know why. And very often, you can’t get an answer that satisfies you to 100%. But, as it turns out, psychological research doesn’t have that standard. And I’m saying that particularly because in statistics there’s what’s called a confidence interval. And so in psychological research, the research that gets published has over a 95% reliability that the data is representing the effect that they’re seeing. So, what you can do, is you can start to create confidence intervals, right. I’m 30% sure, I’m 50% sure, I’m 70% sure that what happened was X, and what that does is it keeps you open minded, so as you go and make other investments, open other businesses, talk to other people who have opened businesses or you know, hit other golf shots, play more poker, that you can start to gather more information that’s going to raise your confidence interval, to the point that you might eventually know what happened two years ago, but it might take you two years to know for sure. But you’re not stopping everything to find out what happened to 100% because you might have to go and continue to play the game, whatever game it is that you're  playing, in order to have that confidence interval rise. And I think that’s a mistake that a lot of people make. They end up getting paralyzed after some big things happen, and that paralysis makes them a little bit gun shy to take additional steps, and they want to be more right. They want to avoid having another misstep. I think, to a degree, that can be evidence of a confidence problem. At a deeper level, they don’t have the confidence to be able to learn from it to be able to absorb it, their expectations might be too high, they might think that they ought to be in more control of the outcome, they might think that the success they had early on meant that they were guaranteed to have success, so they got a little bit lazy, staying sharp and reevaluating the investment, maybe had they re-looked at it three months before things went belly-up, the writing was on the wall but they were kind of blinded by it. Same thing with a business, same thing as a golfer. Golfers who might get on a good run, things are going really well, might not be taking care of their bodies as well so they start not sleeping as much, and their performance can start to dissipate as a result of that. So, the point is you're trying to gain information that will help you to become certain, but you’re not doing so by just staying on the sidelines. You have to keep getting back in the game, and gaining more information, because that’s generally the only place you can do that.

Matt:	So what is one piece of homework that you would give people listening to this podcast?

Jared:	Map your problems, like I spoke a lot about early on. They happen in predictable patterns, very often people are blind to them. They happen, and sometimes when they happen, like “Eh, it was a one-off, that’s so unlike me, I’ll never do that again.” You know, two days later it happens again. Month later, it happens again. So, you kind of have to take away the irrationality of it, you have to take away the unpredictability of it, and assume that all of the emotional issues that are getting in the way of you performing or succeeding at the level that you want are happening in very predictable patterns, and your job is to uncover that prediction. The data is there, and like a lot of things, as you pay more attention to it, as you learn more, you develop more skill. And in this particular case, you actually create vision for yourself. It’s like you’re wearing a very dark pair of glasses, and then over time as you gain greater clarity and recognition, those glasses become less dark and become clear. You see the pattern and it’s not enough to be able to see the pattern off the felt, out of the action, you have to be able to see it in real time. So, if, right now you can see the pattern, but in the moment you can’t, then it’s about training. Or it’s about recognizing the accumulative emotion that’s rapidly overwhelming your ability to see. But yeah, mapping is the number-one priority. That’s why I have all of my clients fill out a very detailed questionnaire before we even get started. Because that helps them and me to gain a sense of what is going on and, you know, when I come across players... There’s been a handful of times where I’ve attempted to sell my services to people who weren’t ready. And when that happens, it fails. I’ve had almost zero success selling myself to somebody who wasn’t ready, and at this point I’ve stopped trying. And in large measure it’s because they don’t see it. I can’t force them to see something that they’re not ready to see. So, if you are ready to see, start doing the mapping and paying very close attention to what’s getting in your way, because you can’t get it out of your way, you can’t solve it until you can see it. 

Matt:	What are some resources that you would recommend for listeners who want to do more research on some of the stuff we’ve talked about today?

Jared:	That’s a good question. Obviously my books are helpful resources. They’re written in the language of poker. There may be very few poker players that are listening which I understand. I think The Power of Habit is a great book. I guess I’m giving more sort of general resources, not necessarily particular to what we’re discussing here. Deep Work by Cal Newport, I think is a fantastic book. The Feeling of What Happens by Antonio Damasio, it’s been around for I think 10 to 15 years now, but it’s a great book as well. Fooled by Randomness I think is a must-read, by most people. You don’t necessarily have to read the entire thing to get the basic premises of it. Those are the big ones that come to mind.

Matt:	And where can people find you online?

Jared:	JaredTendler.com, JaredTendlerPoker.com. They can also follow me on Twitter — @JaredTendler. 

Matt:	Awesome. Well, Jared, thank you so much. This has been incredibly insightful.

Jared:	Happy to hear that, Matt. Thanks for having me.

August 31, 2016 /Lace Gilger
High Performance, Decision Making

How to Master the Superpower that Builds All Other Powers with Dr. Rick Hanson

August 03, 2016 by Lace Gilger in High Performance, Emotional Intelligence

In this episode – we go deep on mastering the superpower that underpins all other powers, how your brain’s automatic survival mechanism tilts you towards unhappiness, growing the mental resources to deal with the biggest challenges of your life, and down the rabbit hole of exploring the idea of the self, ego, and much more with Dr. Rick Hanson. This was one of the most profound conversations we have had on this podcast.

Dr. Hanson is a psychologist, Senior Fellow of the Greater Good Science Center at UC Berkeley, and New York Times best-selling author. His books include Hardwiring Happiness, Buddha’s Brain, Just One Thing, and Mother Nurture. He’s also the Founder of the Wellspring Institute for Neuroscience and Contemplative Wisdom, he’s been an invited speaker at NASA, Oxford, Stanford, Harvard, and other major universities.

We discuss:

-How to master the SUPERPOWER that BUILDS ALL OTHER POWERS
-How to grow the mental resources inside yourself to deal with the biggest challenges in your life
-We reverse engineer the olympic athletes of the mind to learn their secrets
-We discuss how your thoughts change the physical structure of your brain
-How your brains 5 core survival strategies create suffering in your life
-How reality is continually constructed by the underlying hardware of the brain
-How to disengage from stress and suffering
-How to let go of attachment to your ego
-How to stop being defensive and taking things personally
-Why your “self” doesn't have an independent existence outside of the totality of the universe
-And MUCH more!

If you want to wire your brain to be happier - you can’t miss this episode!

Thank you so much for listening!

Please SUBSCRIBE and LEAVE US A REVIEW on iTunes! (Click here for instructions how to do that!).  

SHOW NOTES, LINKS, & RESEARCH

  • [Book] Buddha’s Brain by Rick Hanson (see here).

  • [Book] Hardwiring Happiness by Rick Hanson (see here).

  • [Poem] Late Fragment by Raymond Carver (see here).

  • [Book] The Dhammapada by Eknath Easwaran (see here).

  • Rick Hanson’s Website (see here).

  • Foundations of Wellbeing Website (see here).

EPISODE TRANSCRIPT

Matt:	Today, we have another incredible guest on the show, Dr. Rick Hanson. Rick is a psychologist, senior fellow The Greater Good Science Center at UC Berkley, and a New York Times bestselling author. His books include Hardwiring Happiness, Buddha's Brain, Just One Thing, and Mother Nature. He's also the founder of the Wellspring Institute for Neuroscience and Contemplative Wisdom. He's been an invited speaker at NASA, Oxford, Stanford, Harvard, and many other major universities. Rick, welcome to The Science of Success.

Rick:	Matt, it's a pleasure to be here. Thank you.

Matt:	Well, we're very excited to have you on today. So, to kind of kick things off, tell the audience a little bit about your background and how you kind of became fascinated with the connection between neuroscience, psychology, and some of the Eastern religions like Buddhism.

Rick:	Well, I think what got me into it... So, I'm a psychologist and I've been around the block for a while, so I got interested in this stuff actually in the beginning of the '70s, and it just seemed to me logical, I guess, that if you've worked at the intersection of brain science, psychology, and the great contemplative traditions of the world, where those three circles overlap had to be where the coolest stuff was, right? You know, you understand the hardware of the brain, then you're tapping into 100-plus years of good research on psychology, and then you're bringing to bear thousands of years of people doing really hardcore practice training their minds, really exploring the upper reaches of human potential. And just to finish here, it's like if you... I've done a lot of rock climbing, and if I want to get better at rock climbing, I want to watch people who are better than me, right? So, I want to kind of tune in to what are those people doing who are moving like human geckos over the cliffs, and then internalize that, at least my next step in their direction. Well, in the same way, the people who have really explored what it is to be deeply resilient, happy, peaceful, and loving, even in really tough conditions, those are the great contemplative traditions of the world. So, I do a lot of reverse engineering. I try to imagine plausibly what could be the underlying neuropsychological foundations of people who are deeply strong, happy, successful, creative, and so forth, and then work backwards to how can I use the mind alone, no medication, no surgery, the mind alone, to stimulate and therefore strengthen those circuits in the brain, building up muscles, in effect, inside yourself that then you can draw upon everywhere you go, because even though it's certainly good to improve the external environment and improve your own body, you know, those tend to change a lot. But you take your mind with you wherever you are, and by being committed to skillful, self-directed neuroplasticity, I call it, you have an amazing capacity, no matter how tough your life is or what the past has been, to actually build inner resources inside yourself for the future.

Matt:	And you touched on something, which is a phrase or a word that people often kind of use interchangeably, which is mind and brain. But you make a really important distinction between the two of those. Can you share that?

Rick:	Sure. If you think about it, so we're all having experiences, right? You know, squirrels are having experiences. I think lizards are having experiences. I know my cat is having experiences. I'm having experiences. You're having experiences. We're hearing, tasting, touching, and smelling, thinking, remembering, and so forth. That realm of experience, if you look at it, is immaterial. You cannot hold a sound. You cannot measure a piece of information. Well, so, we live in this world of phenomenology, if you will. It's a virtual reality, and it is continually constructed by the underlying hardware of the brain embedded in the nervous system, embedded in the whole body, embedded in life altogether. So, the point is that when we use a word like "mind" or "mental" or "cognition" or "psyche" or similar kinds of words, they all refer to the realm of immaterial information processing in the nervous system. And that might sound kind of weird to think about, but that's actually the real bottom line. The function of the nervous system is to represent information, including very basic signals like a sound landing on your eardrum, a cascade of changes proliferated through your nervous system, carrying the information of the sound of a car honking or a bell ringing or a baby crying or, you know, your lover murmuring in your ear, whatever it might be. And so, we have then two process happening simultaneously, and this has practical implications. We have mental activity unfolding; conscious experience, which is inherently intangible; and then we have very tangible cushy, molecular, neurotransmitter-based synaptic neural circuitry-based process underlying that flow of immaterial experience. So, the two are going together. There might be supernatural or transcendental factors at work. Personally, I think there is spooky stuff outside the natural frame of science. But that's it. Just inside the natural frame of science, there's an utterly tight correlation, a co-relating, a co-arising of mental and neural activity, and the practical takeaway of that is by shifting or altering what you pay attention to and then what you do with what you're resting your attention upon. By doing that, you can deliberately use mental activity to stimulating the underlying neural activity in various skillful ways we'll probably get into, so that you can grow and internalize more inside yourself, more confidence, more commitment to exercise, more understanding of other people, more skills with other people, more healing from your last--fill in the blank--job, relationship, childhood. You really can't do that from the inside out, which I think is extremely important for just ordinary coping, healing, and wellbeing, but also in terms of adapting to a future that is very dynamic, very changing, very uncertain in which we need to deal with all kinds of new things. Being able to maximize your learning curve from the inside out, through everyday life experiences, is the superpower, in effect, that builds all other powers. And by drawing upon that superpower through learning how to learn... And when I mean "learn", I really refer to social, emotional, motivational, attitudinal, even spiritual kinds of learning, learning how to learn those good things, not just learning your multiplication tables. If you've learned how to learn, that's your superpower, because then you can learn how to learn anything that matters to you.

Matt:	And you touched on this, but dig a little deeper into the idea that what happens in your mind can actually change the physical structure of your brain.

Rick:	Yeah. It's because neural activity is required for mental activity, and repeated patterns of neural activity change neural structure and function. You know, the classic saying from the Canadian psychologist Donald Hebb is, "Neurons that fire together wire together." And on non-human animals, you know, just acknowledging the ethical issues in that territory -- that said, research on non-human animals that can be extremely invasive has really drilled down literally to the molecular or epigenetic processes, which are also molecular, going on inside individual neurons, all the way up to large scale structures. And then related human studies have shown that repeated patterns of thought or feeling, for better or worse... And one of the things you know about my work is that I have really explored the implications of what scientists call the negativity bias of the brain, the ways that, as I put it, it's like Velcro for the bad but Teflon for the good. We have a brain that's designed to be changed by the experiences flowing through it, especially negative experiences, especially especially when we were young. So, the point being, or kind of the takeaway, is that research has shown that if people more positively, let's say, practice mindfulness routinely or tune into their bodies routinely or do some kind of practice that helps them become happier or more compassionate or more loving or more self-compassionate, then, let's say eight weeks after some program and that, you can see changes in the brain down at the cellular, even synaptic level with MRIs and so forth. And, if people do things over the long haul, for better or worse, you can see major structural changes. Like, literally, people who meditate routinely tend to have measurably thicker cortex, the outer layer of the brain, in regions that regulate attention or help people become self-aware of themselves. It makes sense, you know. You work that muscle, it gets bigger, it gets stronger, and because it's bigger and stronger, making the analogy here for building up tissue and circuitry and functionality in your brain, you then become more able to do various important things like remain mindful, even when the oatmeal's flying all around you. And there are many examples of this, what's called experience-dependent neuroplasticity, including funny things like London taxicab drivers who, at the end of their training, memorizing those spaghetti swirl streets, have a measurably thicker cortex in parts of the brain--in this case, the hippocampus--that are involved in visual-spatial memory. So, they're working the function of some part of the brain, building up structure there. So, a lot of people, it's really jaw-dropping to appreciate that, to update a traditional term, your mind takes this shape from it routinely rests upon. And people can just feel this in their everyday life. Are you ruminating about what's irritating, what worries you, how you feel hurt or let down, or are you really caught up in a feeling of stressful driven-ness? You know, gotta get all this stuff done, tense and uptight? Or, is your moment to moment experience much more dominated by feelings of calm strength, feeling already connected to other people, already fundamentally contented, even as you dream big dreams and aspire without attachment, I put it, or feel, even though you're grappling with challenges and even threats, that deep in your core, you're not being touched by this stuff that's happening. You know, where is your attention resting, and how deeply can you take into yourself those beneficial experiences, knowing that your brain is designed to fast-track irritating, stressful, hurtful, anxiety-provoking experiences, deep into your neural structure? I mean, that's the negativity bias of the brain. That's the Velcro for the bad of the brain. And one of the, finishing up here, things that I really work on, and people can check out my freely-offered resources on my website, rickhanson.net, one of the things I’m really interested in is helping people, number one, learn how to learn, right? That's the superpower. And then apply that superpower to growing those particular inner strengths, those psychological resources, mental resources inside themselves that will help them deal with whatever they've got to deal with. Maybe they're trying to really rise in their job. Maybe they're really trying to find out what do they need to develop inside themselves to be happier in their intimate relationships or more successful there. What do they need to grow inside themselves to compensate for feelings of hurt or mistreatment from their childhood or past as an adult, let's say? If you think right now, listening to this, what, if it were more present in your mind routinely, would really help you these days? What would help you be more effective, happier, more healed, more able to contribute to other people? And then, you know, I use my methods for helping people grow that particular muscle, as it were, inside their nervous system, that then they can draw upon any way they want.

Matt:	I love that description, and I think that... I love the phrase "Neurons that fire together wire together". It gives people a very concrete and kind of simple way to understand that in a very physical, biological, real sense, your thoughts shape and change your brain.

Rick:	Yeah, that's right. And don't underestimate. I mean, a lot of the major research is on how chronic stress changes the brain, right? Or depressed mood or irritation or holding onto grievance with other people or feeling helpless or defeated. You know, we're very designed to be very affected neurologically by those kinds of experiences. And, to be clear, nothing here is about denying what's bad or rose-colored glasses as a way to look at the world or positive thinking. I don't believe in positive thinking. I believe in realistic thinking. I want to see everything. But, you know, honestly, even though I'm a little bit of a touchy-feely kind of guy as a longtime therapist, I'm kind of tough as nails. I really feel like, number one, life is often challenging, and the whole fundamental thing is help is probably not coming from the outside very often, you know. We've got to deal from the inside out with our own life. And the question of it comes, how do you be self-reliant? How do you really autonomously develop inner strengths of various kinds to deal with your own real life? And then, second piece of hard-headedness in my part is about this negativity bias. It's really gutting that what matters most in life is learning, is growing, developing, healing, figuring stuff out and so forth. Because you can't do anything about the past. The only question is, are you growing, learning, developing, improving from this point going forward? And when you really, really kind of get from the inside out that it's on you, no one can make you learn, right? Only you, whoever you are--in this case, me, Rick Hanson--only oneself can help oneself learn from life's experiences. And we have a brain that's designed to cling to the negative or chase the positive, you know, or this sense of internal driven-ness and discontent, you know, is where we come from. And it's really profound to realize that in your day-to-day, five, ten times over the course of the day, ten, 20 seconds at a time, there will be opportunities to really register beneficial experiences and, therefore, heighten the encoding process and the consolidation process that converts in your body, converts that beneficial experience into some kind of lasting change of neural structure and function. And most people blow right by those moments. They waste them. I certainly have, you know. They're nice in the moment, you know. A feeling of accomplishment, let's say a work or hanging out in the lunch room, kicking back with people, nice sense of camaraderie, maybe, or you step outside and, you know, there's something that beautiful that catches your eye, or you remember someone who cares about you, or you feel caring yourself. Whatever it is, we're having these moments. But are they making any difference? Or are they flowing through the brain like water through a sieve, which is what routinely happens, while negative material gets caught in that sieve every time. And five, ten times a day, people have an opportunity to take into themselves, to accept the good that's potentially available here, take it into themselves. They have that opportunity multiple times a day, and one of the, for me, most practical, grounded in science, and positive things a person can do is to look for those five, ten moments a day, usually a dozen or two dozen seconds long at a time, not a big deal, but then use them. You know, bring a big spoon. Bring a vacuum cleaner. Suck them into yourself as a way to fill yourself up from the inside out. And that's a phenomenal opportunity to have, especially at a time when so many of us feel pushed around by external forces. At least inside our own heads, we're the boss, and there are things that we can do.

Matt:	So, going back to the idea of what creates this negativity bias, can you touch on how the brain's survival strategies kind of lead us to suffering?

Rick:	Yeah, starting with a practical example. You know, you're in a relationship, let's say. 19 things happen in a day, or 20 things happen in a day. 19 are positive, one's negative. What's the one you kind of think about as you're falling asleep? Or your boss gives you a performance review, right? Ten items of feedback. Nine are positive, one is room for improvement. What's the one you think about? It's that negative piece of information. So, you know, we all have a feeling for that from the inside out. You know, we're in a meeting, we make ten points, right, and nine of them are really good and one of them we use the word incorrectly. What's the one we obsess about as we're going down the elevator, you know, after that meeting? It's the negative thing. So, we're designed to do that. It's not personal. It's not a character flaw. We're designed to do that because negative experiences, over the 600 million year evolution of the nervous system, you know, negative experiences of predators or pain or natural hazards or aggression inside your band or between bands, those negative experiences usually had more urgency and impact for raw survival than positive experiences did of finding food or hanging out with your little rat family or your little monkey family or caveman family. They're nice, but they don't matter as much for our survival. So, we have a brain today that's designed to do five things. I'll just go through them fast. One: Scan for bad news. You can watch that in yourself. You're always kind of looking. What's the threat? What's the thing that I've got that I might lose? What's uneasy or unsettled in my relationships? Scan for threat. Second: When we find that threat, when we identify that one tile in the mosaic of reality or our experience, that one tile that's flashing yellow or orange or red, whoosh! The brain over-focuses down upon it, losing sight of the big picture, to deal with the immediate reality. Friend or foe, right? And then the third thing that happens: The brain's designed to overreact to negative stimuli. If you play sounds for people or pictures for people that are equally intense, equally loud or bright, et cetera, the brain reacts more to the negative content, because again, that's what we're designed to do. And then fourth: Now that we've scanned for bad news, over-focused upon it, and overreacted to it, whoosh! That whole package, number four, is fast-tracked into emotional memory. Never forget. Once burned, twice shy. Lots of examples of that. For example, in relationships, negative interactions are more memorable than positive ones. Thus, attack ads in politics, negative advertising, people remember bad information about others more than positive information or good information about others. It's really easy for people to be trained in helplessness. You need many, many counter experiences to feel like a hammer instead of a nail. So, that's the fourth thing that happens, that fast-tracking, new emotional memory, while positive experiences, which tend to predominate in the lives of most people--unfortunate exceptions, of course--those are nice. There's a quantity effect for positive experiences but a quality effect for negative ones. So, that's number four. And then last, number five: The brain is designed to be sensitized to the negative through the stress hormone cortisol that's released when we're super stressed, running for our lives from saber-toothed tigers. But also, cortisol's released when we're stuck in traffic late for a meeting, or trying to get something done and the emails keep landing in our inbox, or someone is giving us that weird look across a dinner table, or dissed us in some ways, or we're worried about something. Hormones are released like cortisol, and then cortisol goes up in the brain, sensitizes the alarm bell of the brain, the amygdala, so now we're more reactive to the negative, and cortisol overstimulates and gradual kills neurons in a nearby part of the brain, the hippocampus, that puts things in perspective, inhibits the amygdala, calms down the alarm bell--the hippocampus does--and the hippocampus also inhibits the hypothalamus, a nearby region of the brain, that calls for stress hormones. So, in effect, the hippocampus tells the hypothalamus, "Enough stress hormones already. We don't need any more of that stuff." Well, that creates a vicious cycle, because stress today, releasing cortisol, sensitizes the brain to the negative and weakens our capacity to bounce back to become resilient in the face of the negative, which makes us more prone to negative experiences tomorrow, which sensitizes us further and makes us even more vulnerable to negative experiences the day after tomorrow and the day after that, and so forth. And there's no comparable process of neurohormonal sensitization to the positive. We have to work more at it. And you can kind of watch those five things happening inside you.

	Now, the key, of course, is to be able to watch them, to be able to observe them, and help yourself on three things. One: observe it when it's happening and step back from the process of being upset, irritated, frazzled, anxious, hurt, or blue; two, disengage from that process as fast as you can. Don't suppress it. If you go negative on negative, you just have more negative. But the trick is to step back from it and quite putting fuel on that fire. Quit looping through that resentful case against other people. Quit looping through that self-critical pounding on yourself, in part internalized from maybe your childhood. Stop doing that. And then third, you know, relatively quickly, pull out of this negative crud storm and start looking for, okay, all that negative stuff is true. Whatever's true about it is true about it. And also what's true... What are the positive things that are also true in the world around me, inside of my own character, inside of my own heart, the positive opportunities in the next moment? What can I do about this situation? What can I recognize in the bigger picture? What can I be grateful for? How can I feel loved and loving, even no matter what has happened for me today at work? You know, and then turn to those beneficial things, which are usually enjoyable, and really, really take a minute. For me, that's just a way to practice multiple times a day, any single time you do those three things, you know. Observe the upset, step back from it, second, disengage from it and stop fueling it, and third, replace the negative that you're releasing with some positive alternative to it that's authentic and legitimate. You know, every single time you do that, you know, it might take 30 seconds or three minutes, usually, or less at a time, it's not going to change your life. But the gradual accumulation of those moments of practice a few times a day, a handful of times a day, day by day by day, rather than doing what is typical for people, which is just marinating in the acid bath, if you do what I'm describing a handful of times every day, you'll feel different at the end of that particular day and you'll feel really different at the end of a week, and definitely different at the end of months of this kind of practice.

Matt:	So, changing gears a little bit, but I think this ties into what you were just talking about, share with me the concept of these two wolves.

Rick:	Oh, sure. This is a metaphor borrowed from a Native American teaching story, and it really speaks to the importance of what we do each day. I think people tend to focus on macro stuff, giant, you know, winning the lottery, getting the big promotion, like the huge stuff. But most of what life's about is the little stuff. So, in this teaching story, a woman is asked toward the end of your life, grandmother, "How did you become so happy? What did you do? How did you become so successful, so loved, and so wise? What did you do?" She paused and reflected and she said, "You know, I think it's because when I was young like you, I realized that in my heart were two wolves -- one of love and one of hate. And then, most important of all, I realized that everything depended upon which one I fed each day." That's the story, you know, and it speaks, of course, to the presence of the capacity, or even inclination toward, metaphorically speaking, the wolf of hate. You know, resentment, envy, ill will, aggression, even war, right? And what it also speaks to, though, more generally important, is the power of little things. In other words, we're constantly feeding the brain, in effect, one experience or another, right? And the question is, where do we rest our attention? Because neurons that fire together, that wire together, are absolutely turbocharged for what is in the field of focused attention, you know, in the larger background of conscious experience. There's lots of information processing in the nervous system that's unconscious, outside of awareness by its very nature, such as, you know, the deep software, as it were, for moving your arm to reach and pick up a cup of coffee, bring it to your lips without spilling it instead of down again. You know, we have no direct access to that underlying sensory motor software, as it were. But there's not much learning that happens, not much change, not much development or healing or growth in terms of the information flows in the nervous system that are outside of awareness. But we're designed to learn, as other animals are designed, we're designed to learn from our experiences, especially the experiences we bring focused attention to. That's, in part, one reason why it's so important to get regulation over attention, you know, rather than letting others around us grab it and pull it one way or another, or letting our attention be controlled by our habits. You know, if you think about it, the primary puppet masters in our life live inside our ears, you know, right between our ears, live inside our head, and that's where we're being controlled, you know, dragging our attention in one direction or another, much of which is negative, in terms of negative preoccupation. So, instead, I think it's really important to disengage from feeding and fueling the wolves of hate or hurt or anxiety or irrational worry or feelings of inadequacy or woulda-coulda-shoulda, second-guessing oneself, Monday morning quarterback. You know, stop feeding those wolves. If you attack those wolves, you just feed them, right? It's not about attacking them or suppressing them. It's about just not feeding them anymore, or stopping feeding them when you catch yourself feeding them. And in particular, feed the wolf pack of love or the wolf pack of resilience, grit, determination, feelings of self-worth, happiness, well-being, feelings of meaning and purpose in life, you know, taking the big picture of life into account. At the end of the lifespan, as others have pointed out, very few people think to themselves, "Damn, I should have worked more hours", "Darn, I should have improved my quarterly metrics." You know, that's not what people are thinking in the last years of their life. They're thinking about the people they've loved and the people that have loved them and the contributions that they've made and the good times that they've had and the meaning that they've been able to cultivate inside themselves, the meaning of life, sense of fulfillment in life altogether. That's what really, really matters most. So, let's feed those wolves and let's also feed the factors inside ourselves, the psychological, mental resources inside ourselves that help us feed those wolves and help us, you know, accomplish big things, helping ourselves and our career and our personal life, and helping the larger world as a result.

Matt:	I think that's such an important statement, that it's not about attacking or suppressing necessarily the negative feelings or the wolf of hate, but it's about kind of... What would you say? Acknolwedging them or just accepting them? 

Rick:	Yeah, that's right. That's that first thing I was saying of the three practices, you know. The first one is to be with what's there, but not identify with it -- in other words, not glued to the horror show on the movie screen, but popped back 20 rows, eating popcorn, sympathetically going "Whoa, that sucks!" But just that alone! Popping out of the movie, stepping back from it, observing it mindfully, being able to name it to yourself. "Wow, I'm so irritated right now. Wow, you know, I'm obsessing about this stupid little thing. Wow." You know, knowing for yourself what's really going on. That's critically important. And then stop fueling that fire, you know. It's not about fighting it or suppressing it. You gotta feel the feelings. You gotta experience the experience, you know, including the deeper, more vulnerable, often younger layers. But that's not enough. That's not enough. A lot of people overvalue just witnessing their experience, you know. They could give you a master's thesis on their neurosis, but they're as unhappy as ever. We also need to not fuel the negative and we just need to release it, and then, in particular, grow the positive. Yeah, I find that path to be one that I walk multiple times a day. Recognize that I'm irritated or contracted or driven or feeling "ugh", glum in some way; and then, second, not fueling it any further; and then, third, as appropriate and authentic, shifting, shifting into, turning toward the positive alternative, which is where I really want to sink my roots and make my home.

Matt:	Shifting the direction a little bit, Buddha's Brain...your book Buddha's Brain has an amazing and fascinating discussion of the concept of the self and whether it exists...

Rick:	Uh-huh. Going hardcore, Matt! This is good!

Matt:	[Laughs]

Rick:	You're not messing around here.

Matt:	Oh, definitely not. We like to dig deep on the Science of Success.

Rick:	Yeah.

Matt:	But, you know, kind of the concept of the self, whether it exists, and what its true nature is. I'd love to hear your thoughts on that.

Rick:	That's a profound topic, obviously, and one that philosophers, mystics, psychologists have been really preoccupied with. I'll just say that... Maybe I'll just offer sort of the short version because it's huge. You know what I mean?

Matt:	Yeah, absolutely.

Rick:	For me, the short version is to, first of all, like a lot of thorny topics, get real clear about what the words mean. What do we mean by that deceptively short and simple, four-letter and one-syllable word "self", right? And I think, basically, there are two meanings of it, and it's very important to draw this distinction. The first meaning is the person altogether. You're a person, Matt. I'm a person. We're distinct from each other, you know? You're... The totality of your body-mind over time -- that's the person. It exists. It's real. It has duties. It has rights. It has responsibilities. It has moral standing. We're persons. There's no question about that. The other way, though, that the word "self" is defined is, in effect, to refer to a kind of entity inside us; a somebody looking out through our eyes; the agent of actions and owner of experiences; the "eye" behind the eyes, right? And then the question really becomes... There's no question about what the person is and the fact that persons are separate from each other, they have continuity and so forth. But is there actually such a being inside us looking through the eyes? That's a deep question. And in ordinary life, in Western...predominantly Western culture, there's an ongoing assumption that, yeah, there really is that little homunculus inside, that little entity inside. And yet if you look really closely at it in your own experience, you'll never find the complete package of the presumed eye. You will find many experiences in which there is a presumption implicit in the experience or the litte movies running inside your mind, the little inner chatter, that there is such an entity inside. You'll find presumptions of that entity and you'll often encounter a kind of sense of an eye, a sense of a subject; an intact, unified, enduring, independently arising subject somewhere inside yourself. You have a sense of it, but the sense of it is really different from it itself, and if you look closely, you'll never find the complete package. And if you look at the brain, neurologically, well, you can find a lot of localization of function for many, many things, you know, like moving your left little finger or recognizing the face of a friend or being able to comprehend language or, in other regions, produce language. There's a lot of localization of function for all kinds of things. There's no localization of function for that...for an eye inside ourselves. It's widely distributed, the neuroprocessing that supports the sense of eye, and you can do different...give people different things to do inside MRIs. And, you know, there's a lot of research literature about this. The basis for the sense of self is widely distributed in the brain and, second, it's throughout parts of the brain that do all kinds of other things, too. In order words, there's nothing special about the sense of eye, even though we feel we're so special, right?

So, what's the practical takeaway from all this? It really helps you take life less personally and move out of a contracted sense of being an ego and defending yourself or trying to glorify yourself or, you know, hold on to the status of this "me" inside, this eye inside; and instead of being so attached to the eye inside or defensive about it, taking things personally, you know, ruminating about, oh, how could you do that to me? What do you think about me? Blah, blah, blah, blah, blah. And instead of doing that, just relax more, lighten up more, come into the fullness of your process as a person, person-ing over time, while, yeah, for sure, standing up for yourself, standing up for your person, yeah, taking responsibility as a person for your impact on others and inheriting the results of the stuff you did, good or bad, back in the day, yesterday or a year ago or when you were in college as a person, living with the results of your own actions as a person, sure. But meanwhile, you know... This is kind of summarized--I'll finish on this point--in a Southeast Aisan monk. It kind of makes more sense when you see it in writing, but you can get it just hearing it. He says, "Love yourself; just don't love your self." In other words, that's two words. And I think that summarizes a lot of teaching here. You know, stand up for yourself, but don't take life so personally.

Matt:	And one of my favorite concepts relating to the self that you discuss, and I know Alan Watts has talked tremendously about this concept as well, but it's the idea that the self does not have an independent existence.

Rick:	Yeah. Oh, yeah. Well, you know, if you think about it, everything inside ordinary reality arises due to causes. Now, maybe those causes can be traced back to arbitrary quantum-level processes in the first trillionth of a trillionth of a trillionth of a second of the Big Bang, right? Okay. But at that point, after the Big Bang-ed, you know, it's been causal and deterministic inside of ordinary reality ever since. So, you know, your body arises due to causes, and those causes are, you know, embedded in 600 million years of the evolution of the nervous system, embedded in another prior three billion years of life on this planet, you know, and in a universe that's about 13.7 billion years old.

So, the takeaway from that for some people can be a sense of despair. You know, like, there's no independence. Everything is interdependently arising. And yet what seems to happen... And this goes back to what I said in the very beginning about reverse engineering awakened mind or working backwards from very, very high levels of self-actualization and trying to understand what in the world is going on in the brain of somebody who's a peak performer at work and who also has a lot of inner peace, or is deeply realized in some remarkable sense. Enlightenment is more rare than an Olympic gold medal as best we can tell throughout history, certainly over the last hundred years, and yet it's clear that there are some people who really are enlightened. And they're different, but they still have bodies, right? They still have a reptilian nervous system...brain stem. What's going on in those brains?

So, my point about all this is that as people in their own movement down the path of awakening or personal growth over time... And definitely it's a report of people, ordinary human beings like us who are awakened or close to it, that as you come more and more into the felt recognition that your person-ing over time is a local ripple in a vast network of causes, you know. You are definitely... You, the person, are a unique wave in the middle of the Pacific Ocean to be sure, and yet what's happening in your life over your life span--you know, three score and ten years or hopefully even more than 70 years altogether--your local wave of livingness, Rick-ness over time, Matt-ness over time is just a local expression of a vast ocean of causes. And when people really get that in a felt way, it often starts intellectually. You realize, yeah, that is true.

But what's the feeling of it being true? As you come more and more into the feeling of it being true, you don't get despairing and depressed; you actually get kind of ecstatic, and it's really interesting. It's joyful and peaceful and you realize, wow, man, what's happening here locally is almost entirely outside of my control. I'm just doing the best I can in this moment of waving, right, of being a wave in the middle of the ocean; trying not to hurt other waves as best I can; trying to learn and grow from the currents moving through me in this moment; trying to help useful residues stick around; you know, keep some foamy lace, keep some seaweed that's really useful for me and this wave that I am in this moment. But what happens generally is people lighten up enormously. I certainly have. People start to feel when they relax this sense of being a brick somehow in life, you know, struggling with other bricks, [INAUDIBLE 00:43:12] as they go through their days, and instead realize, wow, we're all in this together. We're all waves in a vast ocean of causes. Yeah, I'm going to take care of my wave. Yeah, I want your wave to quit stealing my parking place or mistreating me in my relationship or my job. You know, there's a place for that. But when you start to hold on to this bigger picture... My expression is: Love the wave; be the ocean. You know, when you start experiencing more and more life as the whole tapestry of causes, as the whole ocean of causes, honestly, you get less stressed. You lighten up. You get less irritated with other people, and you start getting taken more and more profoundly into an underlying, unconditional inner peace. You're not... That's the observation, clearly, of people who have deepend in this form of practice over time, and it's clearly the case of people who are reporting back to us what it's like for them to feel completely identified with the ocean altogether while also recognizing that they have a body, they have a unique personhood and personal life, but it's embedded in the felt sense of being the whole ocean.

Matt:	That's so powerful and I really, really enjoy hearing that wisdom.

Rick:	That's great. Well, a little bit of it's my own. Most of it's not. Most of it is stuff I'm just passing along through me. But you're right. Maybe we're finishing up here, Matt, and I'll just say that I think that it's important to deal, obviously, with the needs, the demands, the ambitions of everyday life, the situations, the issues and so forth. Okay. But then the question becomes: Are we just treading water? Or are we using these experiences to learn and grow along the way? Are we exercising our superpower, as it were, of learning along the way? And, really, the super superpower is learning how to learn along the way. Are we applying those lessons as we go? And, really, along the way, treating yourself like you matter, you know. This life is rare and precious. As best most people know, this is the only life they're ever going to have. What's the line from Mary Oliver, the poet? Tell me, what shall you do with your own wild and precious life, right? And, you know, I think... Also, I was at a commencement recently and the dean was quoting from a poet who was quoted in the memorial service for a roommate of his in college who died young, and the poem comes from Raymond Carver, who also wrote detective stories, I learned. But anyway, I think the poem is very short. It goes: Did you get what you wanted from this life even so? I did. What was it? To call myself beloved, beloved on this Earth. That's an almost exact quote, and the opening question is so profound. Did you get what you wanted from this life even so? Right? And I think it's important to do that, to not just mark time, but to actually look for opportunities to feed yourself and grow yourself from the inside out along the way.

Matt:	Thank you for sharing that. That was amazing. And we'll include a link to that poem in the show notes as well.

Rick:	Oh, great. It's called... I think it's called "Late Fragment". Well, hey, maybe I can finish by quoting the Buddha or...

Matt:	Yeah, absolutely!

Rick:	...[INAUDIBLE 00:46:55] what the Buddha said, and it was very short and sweet. I think about this a lot and it's very central to our conversation about feeding the wolf of love and turning lots of ordinary, little experiences--you know, half a dozen of them or so over the course of the day--turning those into some kind of lasting value woven into the fabric of your nervous system. The quotation from the Buddha from the Dhammapada is: Think not lightly of good, saying, "It will not come to me." Drop by drop is the water pot filled. Likewise, the wise one, gathering it little by litte, fills oneself with good.

Matt:	That's awesome. As we wrap up, one last time, where can people find you online if they want to learn more, if they want to find out more about everything that you've written and all the things that you've shared?

Rick:	Sure, my pleasure. Yeah, rickhanson.net. That's S-O-N, rickhanson.net. It's just a big treasure chest, honestly, of tons of freely-offered resources of various kinds. Talks, videos, slide sets and workshops, both short and long that I've taught, links to really good scientific papers in the public domain that are kind of like greatest hits, tons and tons of practical stuff. Also, I do a program online that is offered for free to anyone with financial need. Obviously, of course, if people can afford it, I'd love for them to pay for it, but it's an online program called The Foundations of Wellbeing, that is really about the fundamentals of applying positive neuroplasticity, the superpower, the "how" of self-help, applying those to growing 12 key inner strengths inside you that you can draw upon every day, hardwired into your own nervous system. So, check it out. Rickhanson--S-O-N--.net. And particularly check out this program, The Foundations of Wellbeing, that anyone can do online from anywhere in the world.

Matt:	Well, Rick, this has been a fascinating interview, and I know personally, I've learned a ton, and I've really enjoyed hearing from you, so I just wanted to say thank you so much for being on the show.

Rick:	Matt, it's been a pleasure and an honor, and hopefully what we've talked about will be of some use to people.

 

August 03, 2016 /Lace Gilger
High Performance, Emotional Intelligence
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